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jumanji board game

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 15Growth 11Conversion 50Competition 0Returns 88Price range 80Avg price 95Brand share 0Review moat 52Quality gap 80

Avg price

Incredible£37.77

avg listing price — sweet spot $15–$100

Returns

Great1.4%

return rate — above 5% kills the launch gate

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Great£9.44–£114.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,402.2

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay4.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad£58K

£58K/yr · 39K searches

Growth

Bad-28.3%

90-day search growth — must beat 0% to launch

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, jumanji board game is a £58K/yr Amazon United Kingdom market (39K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 37/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

jumanji board game market data

Units sold / yr
2K–3K
avg 250–500/product
Revenue / yr
£76K–£94K
units × avg price
Conversion rate
4.0%
Avg BSR
#2,518
Page quality
0%
Prime
100%
Sponsored
20%
Out of stock
1.9%
Avg brand age
46 months
Avg seller age
177 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 flat

Sellers

42

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Spin Master Games60%
  • The Noble Collection28%
  • Jumanji12%

Demand & seasonality

Weekly Amazon search volume, last 102 weeks — -28.3% search growth over the last 90 days.
3K2KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 7.1×

Top jumanji board game products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%£9K30%£18K45%£26K60%£35K1001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 5 tracked products in this niche — three views at once, no toggling.

What buyers say about jumanji board game

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience73%

“Fun family game”

Value For Money13%

“Value for money”

Quality-Overall10%

“the quality is good”

Advertised Vs Actual Product4%

“Fun”

Top return reasons

Advertised Vs Actual Product37%
Touch/Button Controls11%
Functionality-Overall11%
Gifting Purpose11%
Design-Overall11%
Value For Money5%
Unsustainable Design5%
Size-Overall5%
Durability5%

Common questions

Is jumanji board game profitable to sell on Amazon United Kingdom?
The niche generates £58K/yr across 5 tracked products. 90-day search growth is -28.3%. Flapen's verdict: Skip it (37/100).
How competitive is the jumanji board game niche?
3 brands and 42 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
When does demand for jumanji board game peak?
Demand peaks in Nov–Dec; the busiest month runs 7.1× the quietest.
What does it cost to enter the jumanji board game niche?
Listings span £9.44–£114.39; the average listing price is £37.77 (sweet spot $15–$100). The average incumbent carries 1,402 reviews — the moat a new listing must climb.