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Jigsaw Costume

a small market ($7K/yr) — Jigsaw Costume doesn't clear our bar today.

Flapen Score

36
Skip it
Market size 2Growth 39Conversion 8Competition 13Returns 33Price range 73Avg price 94Brand share 11Review moat 98Quality gap 92
This niche Category average

Is Jigsaw Costume profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Jigsaw Costume is a £7K/yr Amazon United Kingdom market (49K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 36/100.

Jigsaw Costume: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +11.0% over the last 90 days and 0.7% of searches end in a purchase.

£7K

revenue / yr

Units sold / yr750
Search volume / yr+11.0%49K
Conversion rate0.7%
Avg price£22.52

Who owns the niche?

The top 5 brands hold 96% of demand, so 4% of the market is open.

4%

open market share

Brands · sellers7 · 23
Top-5 product click share85%
Open market4%
Avg brand age51 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.0★ — the gap to enter on.

0/100

page quality · 9 products

Sponsored placement33%
New entrants (1y)3· 0 succeeded
Avg rating4.0★
Avg reviews49

Top Jigsaw Costume products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

£0£720£1K£2K£3K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted

Brands

7 rising

Sellers

23

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

4%

  • SC Products28%
  • LOVETRENDS23%
  • Harlequin14%
  • CR ROLECOS13%
  • I LOVE FANCY DRESS9%
  • Rubies9%
  • Open — no brand owns it (1 brand, 4%)

Jigsaw Costume demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume49KCVR0.7%Products9Brands7Top 5 Brands96%OOS Rate27.8%Rating4.0★Reviews49Avg BSR#5,214
13K8KSpike '25Prime Day '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 73.0×

Top Jigsaw Costume search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • saw mask6K/yr
  • jigsaw costume12K/yr
  • jigsaw mask5K/yr
  • saw costume8K/yr
  • jigsaw costume kids4K/yr
  • jigsaw halloween costume5K/yr
  • billy the puppet costume2K/yr
  • saw halloween costume4K/yr
  • saw costume kids2K/yr

Jigsaw Costume return rate & reasons

Why buyers send it back, as a share of all return requests.

4.4%

Return rate

100%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Sleeve Fit
100%

Common Jigsaw Costume questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Jigsaw Costume 36/100 on Amazon United Kingdom — Skip it. The niche generates £7K/yr across 9 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved +11.0% over the last 90 days.
Search demand for Jigsaw Costume on Amazon United Kingdom peaks in Sep–Oct–Nov, where the busiest month runs 73.0× the quietest.