horrible histories board game
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Great10.2%search→purchase rate — share of searches ending in a sale
Review moat
Great432.83avg incumbent reviews — the moat a new listing must climb
Price range
Okay£4.13–£25.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£9.81avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-27.0%90-day search growth — must beat 0% to launch
Market size
Bad£21K£21K/yr · 21K searches
Competition
Bad96%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, horrible histories board game is a £21K/yr Amazon United Kingdom market (21K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 32/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
horrible histories board game market data
- Units sold / yr
- 3K–3K
- avg 500–750/product
- Revenue / yr
- £25K–£29K
- units × avg price
- Conversion rate
- 10.2%
- Avg BSR
- #737
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 50%
- Out of stock
- 0.0%
- Avg brand age
- 51 months
- Avg seller age
- 179 days
Competition & brand share
The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 flat
Sellers
48
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
96%
Top 20: 100%
Open market
0%
- Paul Lamond57%
- University Games20%
- Horrible Histories12%
- Winning Moves8%
- Top Trumps4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -27.0% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 8.5×
Top horrible histories board game products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Horrible Histories 7305 Board Game White 2-4 Players Age 8+
Paul Lamond£11.824.6★1,353 rev
Horrible Histories 7525 Tudors Card Game For 6 years and over
University Games£4.204.6★348 rev
Horrible Histories 7515 Stoneage Card Game for For 7 years and over
Horrible Histories£4.134.5★205 rev
Winning Moves Horrible Histories Ancient Civilisations Monopoly classic board game is perfect for 26 players and makes a great gift for fans aged 8 and up
Winning Moves£25.284.8★18 rev
Top Trumps Horrible Histories Specials Card Game play with historys most despicable from King Henry VIII Cleopatra VII and Alexander the Great gift for ages 6 plus
Top Trumps£6.474.6★586 rev
Newest
by launch dateWinning Moves Horrible Histories Ancient Civilisations Monopoly classic board game is perfect for 26 players and makes a great gift for fans aged 8 and up
Winning Moves£25.2818 rev
Top Trumps Horrible Histories Specials Card Game play with historys most despicable from King Henry VIII Cleopatra VII and Alexander the Great gift for ages 6 plus
Top Trumps£6.47586 rev
Horrible Histories 7525 Tudors Card Game For 6 years and over
University Games£4.20348 rev
Horrible Histories 7515 Stoneage Card Game for For 7 years and over
Horrible Histories£4.13205 rev
Horrible Histories 7305 Board Game White 2-4 Players Age 8+
Paul Lamond£11.821,353 rev
Trending
90-day click momentumHorrible Histories 7525 Tudors Card Game For 6 years and over
University Games£4.204.6★
Horrible Histories PLG 7275 Rotten Romans 250 Piece Puzzle from Paul Lamond Games Blue
Horrible Histories£6.994.8★
Winning Moves Horrible Histories Ancient Civilisations Monopoly classic board game is perfect for 26 players and makes a great gift for fans aged 8 and up
Winning Moves£25.284.8★
Horrible Histories 7515 Stoneage Card Game for For 7 years and over
Horrible Histories£4.134.5★
Top Trumps Horrible Histories Specials Card Game play with historys most despicable from King Henry VIII Cleopatra VII and Alexander the Great gift for ages 6 plus
Top Trumps£6.474.6★
What buyers say about horrible histories board game
What buyers praise and complain about, mined from review topics.What buyers love
“Great game and fun for all”
“Good for kids”
“Awesome board game for the whole family”
“Worth every penny”
“Fun and educational”
Top return reasons
Common questions
- Is horrible histories board game profitable to sell on Amazon United Kingdom?
- The niche generates £21K/yr across 6 tracked products. 90-day search growth is -27.0%. Flapen's verdict: Skip it (32/100).
- How competitive is the horrible histories board game niche?
- 5 brands and 48 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.
- When does demand for horrible histories board game peak?
- Demand peaks in Nov–Dec; the busiest month runs 8.5× the quietest.
- What does it cost to enter the horrible histories board game niche?
- Listings span £4.13–£25.28; the average listing price is £9.81 (sweet spot $15–$100). The average incumbent carries 433 reviews — the moat a new listing must climb.