Hedwig

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -43.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £31K a year.

Searches, last 12 months

74K

Growth, 90 days vs prior 90

-43.8%

Conversion, latest week

1.8%

Market size, estimated

£31Ka year

Peak month

December6.9× the quietest month

Top search term

hedwig26K searches a year

Listings sell for £22.67 on average, from £6.66 to £97.98. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £22.67 that is £2K to £6K a year per listing.

Average price

£22.67inside the $15 to $100 sweet spot

Price range

£6.66–£97.98

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

£2K–£6K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #1,074 within Building & Construction Toys. It carries 1,627 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

3.3%

Average rank

#1,074in Building & Construction Toys

Average rating

4.66 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,627per listing

Listings tracked

20

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months