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Hedbanz Game for Kids

Fail

The top 5 products take 100% of clicks, so Hedbanz Game for Kids is a Fail.

Flapen Score
30
30 / 100
Ranks 1,617 of 1,773 Toys & Games niches · −14 vs the category median of 44
Market size
£29K/yr46K searches / yr
90-day growth
-10.2%search demand this quarter
Competition
100%top-5 click share · 3 brands · 13 sellers

Flapen Score

Hedbanz Game for Kids against its category

The dotted line is the Toys & Games average. Past it, Hedbanz Game for Kids is stronger. Inside it, weaker.

30Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hedbanz Game for Kids market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Hedbanz Game for Kids 46K times last year and spent an estimated £29K. All 3 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 30 out of 100, a Fail.

01 · Demand

7.2% of searches ended in a purchase last week.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.2% of those searches ended in a purchase. Searches in the last 90 days moved -10.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £29K a year.

Searches, last 12 months
46K
Growth, 90 days vs prior 90
-10.2%
Conversion, latest week
7.2%
Market size, estimated
£29Ka year
Peak month
December10.3× the quietest month
Top search term
hedbanz game for kids12K searches a year

02 · Price

A sale here is worth £8.55.

Listings sell for £8.55 on average, from £6.08 to £11.30. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 750 to 1,000 of them. At £8.55 that is £6K to £9K a year per listing.

Average price
£8.55under the $15 to $100 sweet spot
Price range
£6.08–£11.30
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
750–1,000
Revenue per listing a year
£6K–£9K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 27.7% of listings are out of stock. The average listing ranks #300 within Games & Accessories. It carries 215 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
27.7%
Average rank
#300in Games & Accessories
Average rating
4.57 starsAmazon United Kingdom average 4.36 stars
Average reviews
215per listing
Listings tracked
3

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
52 months

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£7K£14K£22K£29K1001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 flat

Sellers

13

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Spin Master Games84%
  • TourKing10%
  • Tumurup6%

Demand

Hedbanz Game for Kids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 10.3×

Search terms

Top Hedbanz Game for Kids search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hedbanz game for kids12K/yr
  • headbands game6K/yr
  • heads up4K/yr
  • headbands game for kids5K/yr
  • headbandz4K/yr
  • hedbanz game4K/yr
  • heads up game4K/yr
  • hedbanz4K/yr
  • headbanz3K/yr

Reviews and returns

What reviews say buyers love and hate about Hedbanz Game for Kids

What buyers praise, what they complain about and why they send it back, from the reviews.

Love

Fun/Entertainment Experience75%

So much fun good game for the family

So much fun

Great game

Color25%

Very great colours

Return

0.6% Return rate 50% Fixable by listing

Gifting Purpose25%▁▁█▁▂▅
Size-Overall25%▁▁▁▁▄█
Advertised Vs Actual Product17%▁▁▁█▁▁
Grip8%▁▁▁▁█▁
Shape/Style8%▁▁▁▁█▁

FAQ

Common Hedbanz Game for Kids questions

Answered from the same tracked data.