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harry potter game

Skip it

Soft demand (-35.4% this quarter) — this niche doesn't clear our bar today.

Market size 16Growth 7Conversion 43Competition 66Returns 96Price range 42Avg price 84Brand share 60Review moat 37Quality gap 24

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Avg price

Great£18.61

avg listing price — sweet spot $15–$100

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Conversion

Okay3.4%

search→purchase rate — share of searches ending in a sale

Price range

Okay£2.93–£207.30

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,794.85

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad£66K

£66K/yr · 103K searches

Growth

Bad-35.4%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, harry potter game is a £66K/yr Amazon United Kingdom market (103K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

harry potter game market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
£56K–£74K
units × avg price
Conversion rate
3.4%
Avg BSR
#654
Page quality
0%
Prime
100%
Sponsored
58%
Out of stock
10.0%
Avg brand age
53 months
Avg seller age
177 days

Competition & brand share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 falling

Sellers

165

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

46%

Top 20: 94%

Open market

22%

  • Winning Moves15%
  • Monopoly15%
  • Paladone15%
  • Goliath14%
  • Top Trumps9%
  • Cartamundi9%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -35.4% search growth over the last 90 days.
9K7KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 7.7×

Top harry potter game search terms

  • harry potter game31K/yr
  • harry potter games29K/yr
  • harry potter board game17K/yr
  • harry potter guess who7K/yr
  • harry potter card game4K/yr
  • harry potter games for kids8K/yr
  • harry potter board games6K/yr
All search terms

Top harry potter game products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£3K8%£5K12%£8K16%£11K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about harry potter game

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience41%

“Good fun”

Quality-Overall17%

“Good quality”

Value For Money15%

“The price was so affordable I could afford two”

Gifting Purpose7%

“Present for granddaughter”

Advertised Vs Actual Product4%

“Exactly what it is”

Collectibles4%

“Good product to add to the collection”

Instructions/User Manual/Troubleshooting3%

“Easy to pick up simple rules”

Design-Overall3%

“The design is completely different”

Ease Of Use2%

“quite easy to learn”

Storage Capacity1%

“Handy tin for storage too”

What buyers complain about

Fun/Entertainment Experience40%

“boring”

Quality-Overall20%

“Not good quality”

Strength20%

“fragile figurines”

Instructions/User Manual/Troubleshooting10%

“The instructions are quite complex”

Top return reasons

Gifting Purpose18%
Size-Overall13%
Advertised Vs Actual Product10%
Defective Material/Parts10%
Functionality-Overall9%
Value For Money7%
Product Condition5%
Quality-Overall4%
Fun/Entertainment Experience4%
Scratch Resistance3%

Common questions

Is harry potter game profitable to sell on Amazon United Kingdom?
The niche generates £66K/yr across 26 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -35.4%. Flapen's verdict: Skip it (44/100).
How competitive is the harry potter game niche?
13 brands and 165 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 69% of demand.
What do buyers complain about in harry potter game?
Top complaints mined from reviews: Fun/Entertainment Experience, Quality-Overall, Strength. The return rate is 0.8%.
When does demand for harry potter game peak?
Demand peaks in Nov–Dec; the busiest month runs 7.7× the quietest.
What does it cost to enter the harry potter game niche?
Listings span £2.93–£207.30; the average listing price is £18.61 (sweet spot $15–$100). The average incumbent carries 2,795 reviews — the moat a new listing must climb.