Skip to content

Hangboard

Fail

Shoppers spend an estimated $39K a year here, so Hangboard is a Fail.

Flapen Score
47
47 / 100
Top 38% of 1,773 Toys & Games niches · +3 vs the category median of 44
Market size
£39K/yr56K searches / yr
90-day growth
-30.6%search demand this quarter
Competition
56%top-5 click share · 13 brands · 41 sellers

Flapen Score

Hangboard against its category

The dotted line is the Toys & Games average. Past it, Hangboard is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hangboard market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Hangboard 56K times last year and spent an estimated £39K. The top 5 brands take 72% of clicks. Demand peaks in Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -30.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £39K a year.

Searches, last 12 months
56K
Growth, 90 days vs prior 90
-30.6%
Conversion, latest week
1.6%
Market size, estimated
£39Ka year
Peak month
December2.5× the quietest month
Top search term
hangboard22K searches a year

02 · Price

A sale here is worth £44.17.

Listings sell for £44.17 on average, from £12.05 to £113.13. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £44.17 that is £0 to £4K a year per listing.

Average price
£44.17inside the $15 to $100 sweet spot
Price range
£12.05–£113.13
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£4K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #208 within Sports Toys & Outdoor. It carries 69 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
82%
Out of stock, average day
8.4%
Average rank
#208in Sports Toys & Outdoor
Average rating
4.38 starsAmazon United Kingdom average 4.36 stars
Average reviews
69per listing
Listings tracked
22

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Hangboard products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 56% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£3K£5K£6K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

13 falling

Sellers

41

Est. top-5 brand share

72%

Top 20: 100%

Est. top-5 click share

56%

Top 20: 98%

Open market

22%

  • TWO STONES25%
  • Cnwinu15%
  • POWER GUIDANCE15%
  • Generic9%
  • YY Vertical7%
  • UPROZIL6%

Demand

Hangboard search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Holiday '25MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 2.5×

Search terms

Top Hangboard search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • hangboard22K/yr
  • fingerboard climbing6K/yr
  • hangboard climbing5K/yr
  • climbing hangboard5K/yr
  • hang board4K/yr
  • climbing board4K/yr
  • finger board climbing training5K/yr
  • climbing fingerboard5K/yr

Reviews and returns

What reviews say buyers love and hate about Hangboard

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Wood Quality”
0.9%of orders come back
“Cheap wood and even cheaper installation materials”
A buyer, on “Wood Quality”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Hangboard questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data