halloween crafts for kids
Worth a lookShows low returns (0.5%), but a small market ($33K/yr) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Growth
Great+101.3%90-day search growth — must beat 0% to launch
Review moat
Great322.39avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Avg price
Bad£6.33avg listing price — sweet spot $15–$100
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Price range
Bad£2.42–£16.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£33K£33K/yr · 378K searches
According to Flapen's Amazon United Kingdom niche tracking, halloween crafts for kids is a £33K/yr Amazon United Kingdom market (378K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 51/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
halloween crafts for kids market data
- Units sold / yr
- 20K–25K
- avg 100–250/product
- Revenue / yr
- £127K–£158K
- units × avg price
- Conversion rate
- 1.4%
- Avg BSR
- #739
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 22%
- Out of stock
- 26.0%
- Avg brand age
- 25 months
- Avg seller age
- 189 days
Competition & brand share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.Brands
11 rising
Sellers
23
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
49%
Top 20: 100%
Open market
13%
- Baker Ross48%
- Qiuyan13%
- CRAYOLA11%
- DKINY5%
- Yeuyyben5%
- HENBRANDT5%
- Open — no brand owns it (5 brands, 13%)
Demand & seasonality
Weekly Amazon search volume, last 92 weeks — +101.3% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 518.5×
Top halloween crafts for kids search terms
- halloween crafts105K/yr
- halloween crafts for kids118K/yr
- halloween craft40K/yr
- halloween activities29K/yr
- halloween arts and crafts14K/yr
- baker ross halloween9K/yr
- halloween arts and crafts for kids21K/yr
- halloween craft kits for kids8K/yr
- halloween kids crafts5K/yr
- halloween crafts for toddlers5K/yr
Top halloween crafts for kids products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Qiuyan 26pcs Wooden Halloween Cutout Ornaments Unfinished Wood Craft Ornaments Ghost Shapes Wooden Slices Hanging Tags Halloween Decorations for Trick or Treat Bags (13 Styles)
Qiuyan£4.614.6★15 rev
CRAYOLA Light Ups: Ghost | Washable Ghost Halloween Night Light | Colour Wash Repeat! | Batteries Not Included | For Ages 3+
CRAYOLA£5.694.4★251 rev
Baker Ross FX184 Haunted House Wooden Kits - Pack of 2 Halloween Decorations Kids Wood Craft Kit DIY Halloween Decor
Baker Ross£4.923.8★123 rev
Baker Ross Pumpkin Mix and Match Halloween Decoration Kits - Pack of 8 Halloween Craft Kits for Kids Foam Pumpkin Decoration Arts and Crafts (AX254) Black Green Orange Purple
Baker Ross£5.004.5★509 rev
Baker Ross FX175 Build a Wicked Witch Kits - Pack of 4 Halloween Craft Kit for Kids Foam Halloween Decorations Arts and Crafts
Baker Ross£5.724.1★100 rev
Newest
by launch date
Halloween Crafts 36Pcs Wooden Halloween Hanging Ornaments with Rope Unfinished Wood Cutouts for Kids and Adults Halloweens Tree Decorations DIY Halloweens Arts and Crafts
Bodeshis£4.421 rev
Simply Make Needle Felting Kit Halloween Pumpkin Trio Including Wool Needles Tools for Beginners Needle Felting Craft Kits Starter Hobby Craft Decoration Gift Hobbies for Crafty Enthusiasts
Yeuyyben£5.926 rev
Spirit Halloween Stickers 24 Sheets | Instant Party Decorations with Bats Spiders & Witches | Non-Toxic UK | Kids Adults Crafts | Gift Favour
Memestick£5.2718 rev
Zydane Fairy Potion Making Kit for Kids Halloween 24-Bottle Magic Science & STEM Craft Set DIY Potion Kit & Arts and Crafts Toy Gift for Girls & Boys Ages 6+
ZYDANE£16.8276 rev
Qiuyan 26pcs Wooden Halloween Cutout Ornaments Unfinished Wood Craft Ornaments Ghost Shapes Wooden Slices Hanging Tags Halloween Decorations for Trick or Treat Bags (13 Styles)
Qiuyan£4.6115 rev
Trending
90-day click momentumSimply Make Needle Felting Kit Halloween Pumpkin Trio Including Wool Needles Tools for Beginners Needle Felting Craft Kits Starter Hobby Craft Decoration Gift Hobbies for Crafty Enthusiasts
Yeuyyben£5.924.6★
MATANA 10-Pack Blank White Paper Face Masks (24x18 cm) - Rigid DIY Craft Masks for Kids and Adults Halloween Costumes and Classroom Art Projects
MATANA£9.954.4★
Qiuyan 26pcs Wooden Halloween Cutout Ornaments Unfinished Wood Craft Ornaments Ghost Shapes Wooden Slices Hanging Tags Halloween Decorations for Trick or Treat Bags (13 Styles)
Qiuyan£4.614.6★
Halloween Crafts 36Pcs Wooden Halloween Hanging Ornaments with Rope Unfinished Wood Cutouts for Kids and Adults Halloweens Tree Decorations DIY Halloweens Arts and Crafts
Bodeshis£4.425.0★
Zydane Fairy Potion Making Kit for Kids Halloween 24-Bottle Magic Science & STEM Craft Set DIY Potion Kit & Arts and Crafts Toy Gift for Girls & Boys Ages 6+
ZYDANE£16.824.5★
What buyers say about halloween crafts for kids
What buyers praise and complain about, mined from review topics.What buyers love
“Great value for money”
“We had a couple of hours of great fun making this haunted house wooden design kit”
What buyers complain about
“The coaster bottoms are too small”
“The instructions could be clearer”
Top return reasons
Common questions
- Is halloween crafts for kids profitable to sell on Amazon United Kingdom?
- The niche generates £33K/yr across 18 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +101.3%. Flapen's verdict: Worth a look (51/100).
- How competitive is the halloween crafts for kids niche?
- 11 brands and 23 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 82% of demand.
- What do buyers complain about in halloween crafts for kids?
- Top complaints mined from reviews: Size-Overall, Assembly/Installation. The return rate is 0.5%.
- When does demand for halloween crafts for kids peak?
- Demand peaks in Sep–Oct–Nov; the busiest month runs 518.5× the quietest.
- What does it cost to enter the halloween crafts for kids niche?
- Listings span £2.42–£16.82; the average listing price is £6.33 (sweet spot $15–$100). The average incumbent carries 322 reviews — the moat a new listing must climb.