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Halloween Crafts for Kids

Halloween Crafts for Kids shows low returns (0.5%), but a small market ($33K/yr) keeps it on the watch list.

Signals Trending

Flapen Score

51
Worth a look
Market size 8Growth 92Conversion 17Competition 60Returns 98Price range 13Avg price 18Brand share 38Review moat 84Quality gap 62
This niche Category average

Is Halloween Crafts for Kids profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Halloween Crafts for Kids is a £33K/yr Amazon United Kingdom market (378K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 51/100.

Halloween Crafts for Kids: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +101.3% over the last 90 days and 1.4% of searches end in a purchase.

£33K

revenue / yr

Units sold / yr25K
Search volume / yr+101.3%378K
Conversion rate1.4%
Avg price£6.33

Who owns the niche?

The top 5 brands hold 82% of demand, so 18% of the market is open.

18%

open market share

Brands · sellers11 · 23
Top-5 product click share49%
Open market18%
Avg brand age25 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 18 products

Sponsored placement22%
New entrants (1y)1· 0 succeeded
Avg rating4.4★
Avg reviews322

Top Halloween Crafts for Kids products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

£0£1K£3K£4K£5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

23

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

49%

Top 20: 100%

Open market

13%

  • Baker Ross48%
  • Qiuyan13%
  • CRAYOLA11%
  • DKINY5%
  • Yeuyyben5%
  • HENBRANDT5%
  • Open — no brand owns it (5 brands, 13%)

Halloween Crafts for Kids demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume378KCVR1.4%Products18Brands11Top 5 Brands82%OOS Rate26.0%Rating4.4★Reviews322Avg BSR#739
80K60KSpike '24Spike '25Spike '26SepOctNovDecJanMayJunJulAugSepOctNovDecJanMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 518.5×

Top Halloween Crafts for Kids search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • halloween crafts105K/yr
  • halloween crafts for kids118K/yr
  • halloween craft40K/yr
  • halloween activities29K/yr
  • halloween arts and crafts14K/yr
  • baker ross halloween9K/yr
  • halloween arts and crafts for kids21K/yr
  • halloween craft kits for kids8K/yr
  • halloween kids crafts5K/yr
  • halloween crafts for toddlers5K/yr

What reviews say buyers love and hate about Halloween Crafts for Kids

What buyers mention most, as a share of all reviews.

What buyers love

75% of reviews
Value For Money50%

Great value for money

Design-Overall25%

We had a couple of hours of great fun making this haunted house wooden design kit

What buyers complain about

75% of reviews
Size-Overall50%

The coaster bottoms are too small

Assembly/Installation25%

The instructions could be clearer

Halloween Crafts for Kids return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

67%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
67%
2Ease Of Use
33%

Common Halloween Crafts for Kids questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Halloween Crafts for Kids 51/100 on Amazon United Kingdom — Worth a look. The niche generates £33K/yr across 18 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved +101.3% over the last 90 days.
Search demand for Halloween Crafts for Kids on Amazon United Kingdom peaks in Sep–Oct–Nov, where the busiest month runs 518.5× the quietest.