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grinch costume

Skip it

Soft demand (-51.9% this quarter) — this niche doesn't clear our bar today.

Market size 23Growth 0Conversion 8Competition 34Returns 20Price range 92Avg price 95Brand share 31Review moat 98Quality gap 94

Review moat

Incredible34.72

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible£30.16

avg listing price — sweet spot $15–$100

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Price range

Great£13.06–£66.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Market size

Bad£90K

£90K/yr · 498K searches

Returns

Bad6.4%

return rate — above 5% kills the launch gate

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-51.9%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, grinch costume is a £90K/yr Amazon United Kingdom market (498K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 38/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

grinch costume market data

Units sold / yr
4K–5K
avg 100–250/product
Revenue / yr
£121K–£151K
units × avg price
Conversion rate
0.6%
Avg BSR
#4,918
Page quality
0%
Prime
83%
Sponsored
78%
Out of stock
50.2%
Avg brand age
38 months
Avg seller age
204 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 falling

Sellers

14

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

10%

  • shyhand36%
  • The Grinch28%
  • Infinity Gauntlet8%
  • SINSEN7%
  • Applysu6%
  • Senua4%
  • Open — no brand owns it (5 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -51.9% search growth over the last 90 days.
80K60KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 206.2×

Top grinch costume search terms

  • grinch costume311K/yr
  • the grinch costume43K/yr
  • grinch costume adult53K/yr
  • adult grinch costume29K/yr
  • grinch outfit28K/yr
  • grinch outfit adult11K/yr
  • grinch suit5K/yr
  • the grinch costume adult5K/yr
  • mens grinch costume5K/yr
  • grinch adult costume4K/yr
All search terms

Top grinch costume products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£9K20%£18K30%£27K40%£36K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 18 tracked products in this niche — three views at once, no toggling.

What buyers say about grinch costume

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall100%

“Its a great fit and good quality”

What buyers complain about

Adhesion/Stickiness100%

“I had to glue it back down with superglue”

Top return reasons

Size-Overall60%
Defective Material/Parts15%
Quality-Overall10%
Comfort-Overall10%
Material Quality10%
Adhesion/Stickiness5%

Common questions

Is grinch costume profitable to sell on Amazon United Kingdom?
The niche generates £90K/yr across 18 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is -51.9%. Flapen's verdict: Skip it (38/100).
How competitive is the grinch costume niche?
11 brands and 14 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in grinch costume?
Top complaints mined from reviews: Adhesion/Stickiness. The return rate is 6.4% — above our launch gate.
When does demand for grinch costume peak?
Demand peaks in Nov–Dec; the busiest month runs 206.2× the quietest.
What does it cost to enter the grinch costume niche?
Listings span £13.06–£66.66; the average listing price is £30.16 (sweet spot $15–$100). The average incumbent carries 35 reviews — the moat a new listing must climb.