Is grim reaper costume adult profitable to sell on Amazon United Kingdom?

The niche generates £50K/yr across 34 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -28.2%. Flapen's verdict: Skip it (45/100).

How competitive is the grim reaper costume adult niche?

23 brands and 39 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 58% of demand.

What do buyers complain about in grim reaper costume adult?

Top complaints mined from reviews: Quality-Overall, Transparency, Material Quality. The return rate is 2.9%.

When does demand for grim reaper costume adult peak?

Demand peaks in Oct–Nov; the busiest month runs 220.0× the quietest.

What does it cost to enter the grim reaper costume adult niche?

Listings span £7.89–£30.78; the average listing price is £14.96 (sweet spot $15–$100). The average incumbent carries 314 reviews — the moat a new listing must climb.

grim reaper costume adult

Skip it

Weak search conversion (0.8%) — this niche doesn't clear our bar today.

Review moat

Great314.44

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Brand share

Great58%

top-5 brand share — no brand owns this niche

Avg price

Great£14.96

avg listing price — sweet spot $15–$100

Price range

Good£7.89–£30.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.9%

return rate — above 5% kills the launch gate

Market size

Bad£50K

£50K/yr · 414K searches

Growth

Bad-28.2%

90-day search growth — must beat 0% to launch

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand Low Review Barrier Out of Stock

According to Flapen's Amazon United Kingdom niche tracking, grim reaper costume adult is a £50K/yr Amazon United Kingdom market (414K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 45/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

grim reaper costume adult market data

Units sold / yr: 10K–13K; avg 100–250/product
Revenue / yr: £150K–£187K; units × avg price
Conversion rate: 0.8%
Avg BSR: #2,188
Page quality: 0%
Prime: 94%
Sponsored: 65%
Out of stock: 30.9%
Avg brand age: 41 months
Avg seller age: 203 days

Competition & brand share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

Brands

23 rising

Sellers

Top-5 brand share

58%

Top 20: 98%

Top-5 click share

52%

Top 20: 86%

Open market

38%

Tbczvx17%
Morph14%
Star and Stripes11%
Zenova9%
PULASIDO8%
Veroda4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -28.2% search growth over the last 90 days.

Peak months: Oct, Nov · busiest ÷ quietest = 220.0×

Open Trend

Top grim reaper costume adult search terms

grim reaper costume86K/yr +78.8%2.2% conv.
grim reaper31K/yr -23.7%0.4% conv.
grim reaper costume kids216K/yr -85.6%1.7% conv.
kids grim reaper costume49K/yr -55.2%3.3% conv.
reaper costume6K/yr -30.8%1.2% conv.
grim reaper kids costume10K/yr +8.8%1.6% conv.
grim reaper costume kids boys4K/yr -81.5%0.0% conv.
halloween costumes grim reaper5K/yr -31.3%0.0% conv.
boys grim reaper costume7K/yr -95.8%0.0% conv.

All search terms

Top grim reaper costume adult products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Tbczvx 5 Pcs Grim Reaper Costume Grim Reaper Cloak Halloween Costumes Black Cloak Hooded Cape Scythe Skeleton Gloves Skeleton Mask Necklace Set for Cosplay Outfits Party Dress for Women Men

Tbczvx£8.454.1★71 rev

Stars and Stripes Grim Funny Reaper Middle Finger Death Biker Skull Skeleton Gothic Horror Hip-hop Unisex Adults T-Shirt(XXL Black)

Star and Stripes£8.234.6★73 rev

5PCS/Set Grim Reaper Costume Kids - Halloween Scary Grim Reaper Costume Kid Adults with Glowing Red Eyes & Scythe Black Scary Outfit for Boys Girls Halloween Costumes Cosplay Parties (S - for Kids)

Zenova£12.773.9★60 rev

Morph Grim Reaper Costume Adult Grim Reaper Mens Costume Mens Halloween Costumes Adult Scary Fancy Dress For Adults Medium

Morph£23.964.4★765 rev

PULASIDO Halloween Costumes Grim Reaper Costume Set for Girls Boys Adults Spooky Halloween Costume Set for Adults Scary Ghost Cosplay Masquerade Tunic Outfit with Scary Snake

PULASIDO£8.164.1★15 rev

Newest

by launch date

GOLDSTITCH Black Hooded Grim Reaper Costume Robe Halloween Cosplay Phantom Costumes Cloak Cape

GOLDSTITCH£18.798 rev

7mo ago

GOLDSTITCH Halloween Hooded Cloak Costume Halloween Grim Reaper Cosplay Costumes Cape Black

GOLDSTITCH£17.0622 rev

7mo ago

5PCS/Set Grim Reaper Costume Kids - Halloween Scary Grim Reaper Costume Kid Adults with Glowing Red Eyes & Scythe Black Scary Outfit for Boys Girls Halloween Costumes Cosplay Parties (S - for Kids)

Zenova£12.7760 rev

10mo ago

Hlisippa Grim Reaper Costume Adult Black Cloak with Skeleton Mask Skeleton Gloves Death Costume Men Velvet Hooded Cape for Halloween Cosplay

Hlisippa£7.899 rev

11mo ago

Gothic Reaper Emotional Support Figurine Halloween Grim Resin Sculpture Ornaments Hand-Painted the Reaper Statues Accessories with Emotional Support Card Desk Decoration Encouragement Gift Decor

Gonggi£12.954 rev

1y ago

What buyers say about grim reaper costume adult

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall25%

“Well made item”

Value For Money21%

“exactly as cheap”

Size-Overall13%

“it's a good size”

Weight Light10%

“I also liked that the cloaks are lightweight enough to wear comfortably for several hours without feeling too heavy or restrictive for me”

Correct Contents6%

“Everything comes included”

Strength3%

“Its robust and a good size and well-made”

Fun/Entertainment Experience2%

“Silly fun,”

Ease Of Use2%

“was easy to put on straight out of the bag”

Shape/Style2%

“the hood shape is actually quite decent for a spooky effect”

Stretchability/Expandability/Elasticity1%

“The balaclava-style skeleton mask was stretchy”

What buyers complain about

Quality-Overall23%

“so do not expect premium costume quality”

Transparency14%

“Its good just its also see through which was annoying for what i was using it for”

Material Quality7%

“It's cheap shiny material”

Thickness6%

“Fabric is Very Thin and Fragile”

Size-Overall5%

“A very small large”

Design-Overall4%

Comfort-Overall4%

“it presses uncomfortably against ones own nose”

Advertised Vs Actual Product4%

“it's not as the picture shows”

Value For Money4%

“including the cost”

Durability2%

“it is not a durable costume for many years”

Top return reasons

Size-Overall48%

Quality-Overall17%

Material Quality16%

Advertised Vs Actual Product8%

Defective Material/Parts4%

Ease Of Use2%

Functionality-Overall2%

Smell1%

Thin1%

Stitch/Finish/Polish1%

Common questions

Is grim reaper costume adult profitable to sell on Amazon United Kingdom?: The niche generates £50K/yr across 34 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -28.2%. Flapen's verdict: Skip it (45/100).
How competitive is the grim reaper costume adult niche?: 23 brands and 39 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 58% of demand.
What do buyers complain about in grim reaper costume adult?: Top complaints mined from reviews: Quality-Overall, Transparency, Material Quality. The return rate is 2.9%.
When does demand for grim reaper costume adult peak?: Demand peaks in Oct–Nov; the busiest month runs 220.0× the quietest.
What does it cost to enter the grim reaper costume adult niche?: Listings span £7.89–£30.78; the average listing price is £14.96 (sweet spot $15–$100). The average incumbent carries 314 reviews — the moat a new listing must climb.