Glinda Wand
FailDemand is soft, at -85.5% this quarter, so Glinda Wand is a Fail.
- Flapen Score
- 32 / 100Ranks 1,533 of 1,773 Toys & Games niches · −12 vs the category median of 4432
- Market size
- £83K/yr118K searches / yr
- 90-day growth
- -85.5%search demand this quarter
- Competition
- 84%top-5 click share · 8 brands · 39 sellers
Flapen Score
Glinda Wand against its category
The dotted line is the Toys & Games average. Past it, Glinda Wand is stronger. Inside it, weaker.
Market
The Glinda Wand market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Glinda Wand 118K times last year and spent an estimated £83K. The top 5 brands take 93% of clicks. Demand peaks in Mar–Oct–Nov–Dec. Flapen scores it 32 out of 100, a Fail.
01 · Demand
5.9% of searches ended in a purchase last week.
Shoppers searched for this 118K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -85.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £83K a year.
- Searches, last 12 months
- 118K
- Growth, 90 days vs prior 90
- -85.5%
- Conversion, latest week
- 5.9%
- Market size, estimated
- £83Ka year
- Peak month
- March10.5× the quietest month
- Top search term
- glinda wand67K searches a year
02 · Price
A sale here is worth £11.83.
Listings sell for £11.83 on average, from £7.10 to £17.64. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At £11.83 that is £6K to £9K a year per listing.
- Average price
- £11.83under the $15 to $100 sweet spot
- Price range
- £7.10–£17.64
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £6K–£9K
- Returns
- 4.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
55% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #229 within Dress-Up Accessories. It carries 332 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 55%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #229in Dress-Up Accessories
- Average rating
- 4.35 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 332per listing
- Listings tracked
- 11
04 · Newcomers
Amazon counts 0 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 24 months
Products
Top Glinda Wand products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Wicked Pink Glinda Wand Accessory by Disguise One Size
- Price
- £7.10
- Rating
- 3.8/5
- Reviews
- 288
- Age
- 2y ago

Wicked - Glinda Bubble Wand Role Play Edition - The Noble Collection
- Price
- £17.31
- Rating
- 4.4/5
- Reviews
- 1,420
- Age
- 1y ago

The Noble Collection Wicked - Glinda Toy Wand Role Play Edition
- Price
- £16.20
- Rating
- 4.5/5
- Reviews
- 46
- Age
- 10mo ago

DNTHYRIN 2Pcs Princess Crown and Magic Wand Set Sparkling Princess Tiara with Star Tip Wand Elegant Dress up Crown and Accessory for Parties
- Price
- £10.85
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 6mo ago

The Noble Collection Wicked: Glinda Training Wand
- Price
- £12.06
- Rating
- 4.7/5
- Reviews
- 388
- Age
- 1y ago
Trending
90-day click momentum
KFSCIP Glinda Crown Princess Peach Crown and Glinda Wand Birthday Princess Tiara for Girls Kids Crown and Tiara for Parties Golden Bridal Accessory
- Price
- £10.56
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

YcsRnn Glinda Crown and Tiara Set Princess Crowns for Girls with Pink Tiara and Gold Crown Details Ideal for Dress-Up Play and Themed Events Measuring 13 cm Crown and 34 cm Wand
- Price
- £7.28
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

DNTHYRIN 2Pcs Princess Crown and Magic Wand Set Sparkling Princess Tiara with Star Tip Wand Elegant Dress up Crown and Accessory for Parties
- Price
- £10.85
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 6mo ago

DRESHOW Full Round Crown Crystal Rhinestone Tiara Headband Vintage Baroque Wedding Crown Tiara Sparkly Rhinestone Princess Carnival Headdress Brithday Party Hair Accessories
- Price
- £7.30
- Rating
- 4.2/5
- Reviews
- 558
- Age
- 1y ago

Elegant Silver Princess Tiara with Rhinestones Sparkling Costume Birthday Crown Headpiece for Birthday Party Halloween Wedding Valentines Mothers Day
- Price
- £10.16
- Rating
- 4.4/5
- Reviews
- 12
- Age
- 6mo ago
Newest
by launch date
KFSCIP Glinda Crown Princess Peach Crown and Glinda Wand Birthday Princess Tiara for Girls Kids Crown and Tiara for Parties Golden Bridal Accessory
- Price
- £10.56
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

YcsRnn Glinda Crown and Tiara Set Princess Crowns for Girls with Pink Tiara and Gold Crown Details Ideal for Dress-Up Play and Themed Events Measuring 13 cm Crown and 34 cm Wand
- Price
- £7.28
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

DNTHYRIN 2Pcs Princess Crown and Magic Wand Set Sparkling Princess Tiara with Star Tip Wand Elegant Dress up Crown and Accessory for Parties
- Price
- £10.85
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 6mo ago

Elegant Silver Princess Tiara with Rhinestones Sparkling Costume Birthday Crown Headpiece for Birthday Party Halloween Wedding Valentines Mothers Day
- Price
- £10.16
- Rating
- 4.4/5
- Reviews
- 12
- Age
- 6mo ago

The Noble Collection Wicked - Glinda Toy Wand Role Play Edition
- Price
- £16.20
- Rating
- 4.5/5
- Reviews
- 46
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.
Brands
8 rising
Sellers
39
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
84%
Top 20: 100%
Open market
5%
- The Noble Collection40%
- Disguise40%
- DNTHYRIN6%
- DRESHOW3%
- KFSCIP3%
- Alaxciax3%
- Open — no brand owns it (2 brands, 5%)
Demand
Glinda Wand search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Oct, Nov, Dec · busiest ÷ quietest = 10.5×
Search terms
Top Glinda Wand search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- glinda wand67K/yr
- glinda wand and crown22K/yr
- glinda crown and wand10K/yr
- glinda bubble wand8K/yr
- glinda wand kids4K/yr
- wicked wand7K/yr
Reviews and returns
What reviews say buyers love and hate about Glinda Wand
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not great quality
The product is poor quality
Very disappointed in the quality of this
rather heavy
It's very heavy
however rather heavy
It broke straight away
didn't last
only lasted the day
Not as big as in the movie
I find it is a bit tight on my head
Does not look like pictures
Love
extremely well made
Good quality robust wand
Great quality
it seemed sturdy
Good and sturdy, pretty wand so good value for money
Pretty and solid
Fantastic crown, quite heavy and looks great
It's quite heavy and robust
its definitely got weight to it
Heavy weight crown, good quality
exactly like in the picture, quality
Return
4.1% Return rate 36% Fixable by listing
Not as big as in the movie
I find it is a bit tight on my head
rather heavy
It's very heavy
however rather heavy
It broke straight away
didn't last
only lasted the day
It's not the most comfortable thing to wear
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Glinda Wand questions
Answered from the same tracked data.









