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Giant Floor Puzzle

Fail

Shoppers spend only $39K a year here, so Giant Floor Puzzle is a Fail.

Flapen Score
36
36 / 100
Ranks 1,322 of 1,773 Toys & Games niches · −8 vs the category median of 44
Market size
£39K/yr84K searches / yr
90-day growth
-24.6%search demand this quarter
Competition
53%top-5 click share · 9 brands · 60 sellers

Flapen Score

Giant Floor Puzzle against its category

The dotted line is the Toys & Games average. Past it, Giant Floor Puzzle is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Giant Floor Puzzle market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Giant Floor Puzzle 84K times last year and spent an estimated £39K. The top 5 brands take 95% of clicks. Demand peaks in Nov–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

4.6% of searches ended in a purchase last week.

Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -24.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £39K a year.

Searches, last 12 months
84K
Growth, 90 days vs prior 90
-24.6%
Conversion, latest week
4.6%
Market size, estimated
£39Ka year
Peak month
December4.7× the quietest month
Top search term
giant floor puzzle17K searches a year

02 · Price

A sale here is worth £10.21.

Listings sell for £10.21 on average, from £6.54 to £18.32. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £10.21 that is £1K to £3K a year per listing.

Average price
£10.21under the $15 to $100 sweet spot
Price range
£6.54–£18.32
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #163 within Jigsaws & Puzzles. It carries 825 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
1.2%
Average rank
#163in Jigsaws & Puzzles
Average rating
4.73 starsAmazon United Kingdom average 4.36 stars
Average reviews
825per listing
Listings tracked
24

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Giant Floor Puzzle products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£6K£8K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 rising

Sellers

60

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

53%

Top 20: 96%

Open market

3%

  • Galt70%
  • Ravensburger9%
  • Orchard Toys8%
  • BONNYCO7%
  • DJLLA1%
  • Quokka1%
  • Open — no brand owns it (3 brands, 3%)

Demand

Giant Floor Puzzle search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.7×

Search terms

Top Giant Floor Puzzle search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • giant floor puzzle17K/yr
  • floor puzzle15K/yr
  • giant floor puzzles for 3-5 year olds10K/yr
  • floor puzzles for 3+ year olds10K/yr
  • galt giant floor puzzle8K/yr
  • galt puzzle6K/yr
  • floor puzzles for 3 year olds6K/yr
  • floor puzzles5K/yr
  • floor jigsaws6K/yr

Reviews and returns

What reviews say buyers love and hate about Giant Floor Puzzle

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Hard Feel17%+0.13

Quite Hard for a 3 year old

Advertised Vs Actual Product17%−0.08

Nie zgodne z opisem

Shape/Style8%+0.07

unusual shape along the top

Durability8%−0.04

dont think it will last long

Weight Heavy8%+0.07

Big box and is heavy

Love

Quality-Overall29%+1.90

Excellent Quality

Good quality and nice sturdy pieces

The quality is also impressive the pieces are made from thick

Fun/Entertainment Experience26%+1.44

Fun puzzle

Great toy

Great fun

Gifting Purpose10%0.00

Enjoyable present

Gift for my grandson

Perfect gift

Color9%−0.03

Colourful, good quality

Lovely big, colourful puzzle

Great colours

Value For Money4%+0.40

Good value for money

recommended and a great price

Worth the money

Return

0.7% Return rate 20% Fixable by listing

Defective Material/Parts25%▇▆▇█▄▆
Size-Overall19%█▄▂▅▅▂
Gifting Purpose15%▆▆▁▃▄█
Quality-Overall7%▁▇▇▆▁█
Compatibility-Overall7%▁▃▁▁█▅

FAQ

Common Giant Floor Puzzle questions

Answered from the same tracked data.