Ghostface

Shoppers searched for this 268K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -62.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £45K a year.

Searches, last 12 months

268K

Growth, 90 days vs prior 90

-62.1%

Conversion, latest week

1.3%

Market size, estimated

£45Ka year

Top search term

ghostface107K searches a year

Listings sell for £12.42 on average, from £3.36 to £35.89. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £12.42 that is £0 to £1K a year per listing.

Average price

£12.42under the $15 to $100 sweet spot

Price range

£3.36–£35.89

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

73% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #2,818 within Dress-Up Accessories. It carries 201 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

75%

Out of stock, average day

12.0%

Average rank

#2,818in Dress-Up Accessories

Average rating

4.48 starsAmazon United Kingdom average 4.36 stars

Average reviews

201per listing

Listings tracked

67

18 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

18

Successful launches

3Amazon's first-year sales bar

Average brand age

31 months