Ghost Costume Kids
FailShoppers spend an estimated $31K a year here, so Ghost Costume Kids is a Fail.
- Flapen Score
- 47 / 100Top 38% of 1,773 Toys & Games niches · +3 vs the category median of 4447
- Market size
- £31K/yr254K searches / yr
- 90-day growth
- -20.9%search demand this quarter
- Competition
- 43%top-5 click share · 22 brands · 45 sellers
Flapen Score
Ghost Costume Kids against its category
The dotted line is the Toys & Games average. Past it, Ghost Costume Kids is stronger. Inside it, weaker.
Market
The Ghost Costume Kids market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Ghost Costume Kids 254K times last year and spent an estimated £31K. The top 5 brands take 46% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 254K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -20.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £31K a year.
- Searches, last 12 months
- 254K
- Growth, 90 days vs prior 90
- -20.9%
- Conversion, latest week
- 1.0%
- Market size, estimated
- £31Ka year
- Peak month
- October173.6× the quietest month
- Top search term
- ghost costume45K searches a year
02 · Price
A sale here is worth £12.37.
Listings sell for £12.37 on average, from £5.36 to £25.91. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £12.37 that is £0 to £1K a year per listing.
- Average price
- £12.37under the $15 to $100 sweet spot
- Price range
- £5.36–£25.91
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 2.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
52% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 34.5% of listings are out of stock. The average listing ranks #3,558 within Fancy Dress. It carries 226 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 52%
- Prime listings
- 81%
- Out of stock, average day
- 34.5%
- Average rank
- #3,558in Fancy Dress
- Average rating
- 4.32 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 226per listing
- Listings tracked
- 27
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Ghost Costume Kids products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
SoWest Ghost White Hooded Cape Halloween Fancy Dress Poncho | White Ghosts Costume | Spooky Cosplay Costumes for Trick or Treat Party Carnival & Themed Events One Size
- Price
- £7.47
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 9mo ago

ZZOUFI Ghost Costume Kids Ghost Outfit for Baby Toddler Girl Boy Halloween Childrens Ghost Costume White Hooded (Suggested Age 7-8-9 Height 120-130cm)
- Price
- £10.24
- Rating
- 4.6/5
- Reviews
- 215
- Age
- 3y ago

BABWWNIX Toddler Baby Boys Girls Halloween Costume Ghost Face Cloak Cape Party Cosplay Hooded Poncho Robe Role Play Outfits (B-White 4-6 Years)
- Price
- £5.75
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 1y ago

DiULi Adults Ghost Cape White Ghost Cloak with Eye Mesh Design Ghost Cover-Up for Women Men One Size Fits Most Adults White
- Price
- £8.59
- Rating
- 3.6/5
- Reviews
- 16
- Age
- 11mo ago

COD Ghost Mask Skull Balaclava MW2 Skeleton Costume Full Head Ski Snood Mask Knitted Windproof Warmer Headwear for Bike Skateboard Motorcycle Snowboard Outdoor Sport Black
- Price
- £8.92
- Rating
- 3.8/5
- Reviews
- 381
- Age
- 3y ago
Trending
estimated 90-day click momentum
YCDKK Halloween Costumes For Kids Boys & Girls Ghost Face Scream Robe Costume Childrens Funny Ghostface Outfit Age 7-8-9-10 Unisex Kid Fancy Dress Cosplay White Spooky CloakChild Trick-Or-Treating
- Price
- £8.73
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 1mo ago

HahaNice Boys Pyjamas Kids Skeleton Customes Glow in The Dark Pjs 2 Years
- Price
- £11.18
- Rating
- 4.1/5
- Reviews
- 32
- Age
- 3y ago

GOLDSTITCH Halloween Hooded Cloak Costume Halloween Grim Reaper Cosplay Costumes Cape Black
- Price
- £17.07
- Rating
- 3.7/5
- Reviews
- 22
- Age
- 7mo ago

SoWest Ghost White Hooded Cape Halloween Fancy Dress Poncho | White Ghosts Costume | Spooky Cosplay Costumes for Trick or Treat Party Carnival & Themed Events One Size
- Price
- £7.47
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 9mo ago

COD Ghost Mask Skull Balaclava MW2 Skeleton Costume Full Head Ski Snood Mask Knitted Windproof Warmer Headwear for Bike Skateboard Motorcycle Snowboard Outdoor Sport Black
- Price
- £8.92
- Rating
- 3.8/5
- Reviews
- 381
- Age
- 3y ago
Newest
by launch date
YCDKK Halloween Costumes For Kids Boys & Girls Ghost Face Scream Robe Costume Childrens Funny Ghostface Outfit Age 7-8-9-10 Unisex Kid Fancy Dress Cosplay White Spooky CloakChild Trick-Or-Treating
- Price
- £8.73
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 1mo ago

GOLDSTITCH Halloween Hooded Cloak Costume Halloween Grim Reaper Cosplay Costumes Cape Black
- Price
- £17.07
- Rating
- 3.7/5
- Reviews
- 22
- Age
- 7mo ago

SoWest Ghost White Hooded Cape Halloween Fancy Dress Poncho | White Ghosts Costume | Spooky Cosplay Costumes for Trick or Treat Party Carnival & Themed Events One Size
- Price
- £7.47
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 9mo ago

DiULi Adults Ghost Cape White Ghost Cloak with Eye Mesh Design Ghost Cover-Up for Women Men One Size Fits Most Adults White
- Price
- £8.59
- Rating
- 3.6/5
- Reviews
- 16
- Age
- 11mo ago

Celebration Directre 4PCS Halloween Ghost Costume for Kids Glow in the Dark White Ghost Cloak Scary Ghost Face Cape with Hat Pumpkin Candy Bag Skeleton Glasses for Girls Boys Halloween Fancy Dress
- Price
- £9.50
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
22 rising
Sellers
45
Est. top-5 brand share
46%
Top 20: 100%
Est. top-5 click share
43%
Top 20: 90%
Open market
48%
- SoWest10%
- ZZOUFI10%
- BABWWNIX10%
- Spooktacular Creations9%
- DiULi7%
- SINSEN6%
Demand
Ghost Costume Kids search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 173.6×
Search terms
Top Ghost Costume Kids search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- ghost costume45K/yr
- ghost costume kids95K/yr
- ghost halloween costumes12K/yr
- ghost outfit6K/yr
- kids ghost costume29K/yr
- toddler ghost costume9K/yr
- girls ghost costume6K/yr
- ghost outfit kids5K/yr
- ghost halloween costumes kids9K/yr
- halloween ghost costume5K/yr
Reviews and returns
What reviews say buyers love and hate about Ghost Costume Kids
We read the reviews and the return reasons for every product selling here.
“expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ghost Costume Kids questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









