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Garten of Banban

Fail

The top 5 brands take 100% of clicks, so Garten of Banban is a Fail.

Flapen Score
33
33 / 100
Ranks 1,488 of 1,773 Toys & Games niches · −11 vs the category median of 44
Market size
£8K/yr64K searches / yr
90-day growth
-7.5%search demand this quarter
Competition
97%top-5 click share · 4 brands · 36 sellers

Flapen Score

Garten of Banban against its category

The dotted line is the Toys & Games average. Past it, Garten of Banban is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Garten of Banban market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Garten of Banban 64K times last year and spent an estimated £8K. All 4 brands take every click. Demand peaks in Aug–Sep–Nov–Dec. Flapen scores it 33 out of 100, a Fail.

01 · Demand

0.8% of searches ended in a purchase last week.

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £8K a year.

Searches, last 12 months
64K
Growth, 90 days vs prior 90
-7.5%
Conversion, latest week
0.8%
Market size, estimated
£8Ka year
Peak month
September2.5× the quietest month
Top search term
garten of banban30K searches a year

02 · Price

A sale here is worth £17.30.

Listings sell for £17.30 on average, from £11.62 to £33.32. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 100 to 250 of them. At £17.30 that is £2K to £4K a year per listing.

Average price
£17.30inside the $15 to $100 sweet spot
Price range
£11.62–£33.32
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
750–1K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #12,529 within Dolls & Accessories. It carries 33 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
83%
Out of stock, average day
5.5%
Average rank
#12,529in Dolls & Accessories
Average rating
4.42 starsAmazon United Kingdom average 4.36 stars
Average reviews
33per listing
Listings tracked
6

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Garten of Banban products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.

£0£2K£3K£5K£7K110100 Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

4 falling

Sellers

36

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • PhatMojo63%
  • wiztex21%
  • Gensly12%
  • My Icon Art & Clothing3%

Demand

Garten of Banban search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KHoliday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Nov, Dec · busiest ÷ quietest = 2.5×

Search terms

Top Garten of Banban search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • garten of banban30K/yr
  • garden of banban6K/yr
  • banban6K/yr
  • garten of ban ban plush6K/yr
  • garten of ban ban4K/yr
  • ban ban2K/yr
  • garden of ban ban2K/yr
  • jumbo josh1K/yr
  • garten of ban ban figures767/yr
  • garden of ban ban plush958/yr

Reviews and returns

What reviews say buyers love and hate about Garten of Banban

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Advertised Vs Actual Product25%−0.24

Awful do not buy doesn't look like the picture

Stitch/Finish/Polish25%−0.29

Poor stitching

Quality-Overall25%−0.23

Not the best

Strength5%+0.37

A few of these wont stand up

Love

Fun/Entertainment Experience25%+1.52

Great fun

They are fun toys that children can play with and exchange

Fun Grinning Monster PVC Figurine Toys

Soft Feel17%

Soft toy and some figures and more

Color15%+0.86

They are made of firm PVC and are all bright and colourful colours

14 small plastic grinning monsters in vivid colours

Value For Money8%+0.46

This seems like a very reasonable price

Quality-Overall8%−0.23

very well made

Return

0.2% Return rate 50% Fixable by listing

Gifting Purpose33%▁▁▁▁▁█
Advertised Vs Actual Product33%▁▁▁██▁

Awful do not buy doesn't look like the picture

Shape/Style17%▁▁▁█▁▁
Stitch/Finish/Polish17%▁▁▁▁█▁

Poor stitching

FAQ

Common Garten of Banban questions

Answered from the same tracked data.