Gadgets for Boys

Shoppers searched for this 334K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £185K a year.

Searches, last 12 months

334K

Growth, 90 days vs prior 90

+3.6%

Conversion, latest week

4.0%

Market size, estimated

£185Ka year

Peak month

December14.3× the quietest month

Top search term

gifts for 9 year old boys154K searches a year

Listings sell for £13.85 on average, from £3.91 to £29.26. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £13.85 that is £1K to £3K a year per listing.

Average price

£13.85under the $15 to $100 sweet spot

Price range

£3.91–£29.26

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

1.0%of orders · Amazon United Kingdom median 0.6%

93% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #84 within Spy Gear. It carries 5,707 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

96%

Out of stock, average day

3.1%

Average rank

#84in Spy Gear

Average rating

4.47 starsAmazon United Kingdom average 4.36 stars

Average reviews

5,707per listing

Listings tracked

54

13 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

7Amazon's first-year sales bar

Average brand age

35 months