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Funko Pop Protectors

Fail

Shoppers spend only $56K a year here, so Funko Pop Protectors is a Fail.

Flapen Score
43
43 / 100
Ranks 908 of 1,773 Toys & Games niches · −1 vs the category median of 44
Market size
£56K/yr63K searches / yr
90-day growth
-22.4%search demand this quarter
Competition
63%top-5 click share · 8 brands · 32 sellers

Flapen Score

Funko Pop Protectors against its category

The dotted line is the Toys & Games average. Past it, Funko Pop Protectors is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Funko Pop Protectors market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Funko Pop Protectors 63K times last year and spent an estimated £56K. The top 5 brands take 90% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

7.1% of searches ended in a purchase last week.

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £56K a year.

Searches, last 12 months
63K
Growth, 90 days vs prior 90
-22.4%
Conversion, latest week
7.1%
Market size, estimated
£56Ka year
Top search term
funko pop protectors31K searches a year

02 · Price

A sale here is worth £12.64.

Listings sell for £12.64 on average, from £4.62 to £32.72. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £12.64 that is £1K to £3K a year per listing.

Average price
£12.64under the $15 to $100 sweet spot
Price range
£4.62–£32.72
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #299 within Collectible Toys. It carries 397 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
82%
Out of stock, average day
4.8%
Average rank
#299in Collectible Toys
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
397per listing
Listings tracked
17

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Funko Pop Protectors products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£11K£17K£22K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

32

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

6%

  • Funko41%
  • EXTREMEGRIPPRO22%
  • POP JUNKIE12%
  • Gorilla Guard11%
  • TitanShield5%
  • Pukkr4%
  • Open — no brand owns it (2 brands, 6%)

Demand

Funko Pop Protectors search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KJanFebMarAprMayJunJul

Peak months: Jan, Feb · busiest ÷ quietest = 1.6× · 7 of 12 months tracked

Search terms

Top Funko Pop Protectors search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • funko pop protectors31K/yr
  • pop protectors12K/yr
  • funko pop case6K/yr
  • funko protector5K/yr
  • funko pop protector4K/yr
  • funko pop protective case5K/yr

Reviews and returns

What reviews say buyers love and hate about Funko Pop Protectors

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall17%−0.13

This doesn't fit a duo funko pop

Does not fit 2 pack

Quality-Overall13%−0.10

Absolute cheap rubbish, built two and both where the exact same, twisted and jagged would not put one of my cheaper pops in it never mind an expensive one

And just overall seem very cheaply made

not as good

Value For Money8%+0.76

They just feel much cheaper than they used to -

They are more expensive than usual

For £10 a pack of 5 are a little more pricey then others

Strength7%−0.04

However, Pukkr appear to have replaced those with cases that aren't as strong or feel as durable, are trickier to put together because the plastic is so much more flimsy and can be bent out of shape, and that don't fit the Funko Pop boxes as neatly as before

they are very flimsy

They don't feel quite as sturdy or premium as some of the more expensive protector brands I've used

Flatness3%−0.03

the tops on mine are not flat at all so its impossible to stack them

Love

Quality-Overall17%−0.10

Good quality collectables storage

Exceptional quality

Good quality very sturdy

Ease Of Use11%+1.10

Easy to use

easy to assemble

excellent item easy to fold out

Value For Money10%+0.76

great value

Worth the buy

Good value

Size-Overall10%−0.13

Great fit

It fits a standard pop box perfectly

The protectors fitted standard 4 Pop boxes properly

Thickness8%+1.03

They also feel reassuringly thick around the edges

Great fit and thickness, nice and strong

They're thick, even moreso than ATV and feel very sturdy

Return

0.9% Return rate 37% Fixable by listing

Size-Overall20%▁█▅▇▁▁

This doesn't fit a duo funko pop

Does not fit 2 pack

Quality-Overall18%▁▆▄▅▁█

Absolute cheap rubbish, built two and both where the exact same, twisted and jagged would not put one of my cheaper pops in it never mind an expensive one

And just overall seem very cheaply made

not as good

Advertised Vs Actual Product12%▁▁▁▄▁█

This is not just marketing fluff

Drop/Impact Protection7%▁▁█▁▁▁
Thin7%▁▁▄▁█▃

FAQ

Common Funko Pop Protectors questions

Answered from the same tracked data.