Frustration Board Game
FailThe top 5 products take 95% of clicks, so Frustration Board Game is a Fail.
- Flapen Score
- 45 / 100Top 44% of 1,773 Toys & Games niches · +1 vs the category median of 4445
- Market size
- £212K/yr248K searches / yr
- 90-day growth
- -28.5%search demand this quarter
- Competition
- 95%top-5 click share · 7 brands · 31 sellers
Flapen Score
Frustration Board Game against its category
The dotted line is the Toys & Games average. Past it, Frustration Board Game is stronger. Inside it, weaker.
Market
The Frustration Board Game market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Frustration Board Game 248K times last year and spent an estimated £212K. The top 5 brands take 95% of clicks. Demand peaks in Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
7.2% of searches ended in a purchase last week.
Shoppers searched for this 248K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.2% of those searches ended in a purchase. Searches in the last 90 days moved -28.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £212K a year.
- Searches, last 12 months
- 248K
- Growth, 90 days vs prior 90
- -28.5%
- Conversion, latest week
- 7.2%
- Market size, estimated
- £212Ka year
- Peak month
- December7.6× the quietest month
- Top search term
- frustration board game147K searches a year
02 · Price
A sale here is worth £11.83.
Listings sell for £11.83 on average, from £5.17 to £39.07. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At £11.83 that is £18K to £24K a year per listing.
- Average price
- £11.83under the $15 to $100 sweet spot
- Price range
- £5.17–£39.07
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- £18K–£24K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
57% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 16.8% of listings are out of stock. The average listing ranks #703 within Games & Accessories. It carries 1,323 reviews at 4.00 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 57%
- Out of stock, average day
- 16.8%
- Average rank
- #703in Games & Accessories
- Average rating
- 4.00 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,323per listing
- Listings tracked
- 7
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Frustration Board Game products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Toyrific | Complete Traditional Classic Family Game Board Click and Jump Frustration for Kids and Adults
- Price
- £5.17
- Rating
- 4.3/5
- Reviews
- 3,002
- Age
- 15y ago
DIVCHI Race To Base Board Game for kids - Racing and Chasing to Base Game Kids Children Race to Base Pop a Dice Board Game Great Family Friends Frustration Party Game Ludo
- Price
- £6.35
- Rating
- 4.5/5
- Reviews
- 2,391
- Age
- 4y ago
Best Gift. Frustration Board Game. Free Fast UK Delivery!!!
- Price
- £39.07
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 17y ago
Frustration Board Game Race To Base Board Game For Kids & Family Pop A Dice Classic Trouble Game 2-4 Players Racing Chasing Party Fun Children Interactive Strategy Toy For Boys Girls
- Price
- £12.24
- Rating
- 2.1/5
- Reviews
- 6
- Age
- 6mo ago
Navoys Race To Base - Fun Family Game for Kids and Adults Race Back To Your Base Before Youre Caught Classic Board Games for 6 7 8+ Year Old Children
- Price
- £6.54
- Rating
- 4.5/5
- Reviews
- 189
- Age
- 2y ago
Trending
90-day click momentumFrustration Board Game Race To Base Board Game For Kids & Family Pop A Dice Classic Trouble Game 2-4 Players Racing Chasing Party Fun Children Interactive Strategy Toy For Boys Girls
- Price
- £12.24
- Rating
- 2.1/5
- Reviews
- 6
- Age
- 6mo ago
Best Gift. Frustration Board Game. Free Fast UK Delivery!!!
- Price
- £39.07
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 17y ago
Toyrific | Complete Traditional Classic Family Game Board Click and Jump Frustration for Kids and Adults
- Price
- £5.17
- Rating
- 4.3/5
- Reviews
- 3,002
- Age
- 15y ago
DIVCHI Race To Base Board Game for kids - Racing and Chasing to Base Game Kids Children Race to Base Pop a Dice Board Game Great Family Friends Frustration Party Game Ludo
- Price
- £6.35
- Rating
- 4.5/5
- Reviews
- 2,391
- Age
- 4y ago
Kids Play Pop N Hop! Get Your Pieces Home! Classic Game for 2-4 Players
- Price
- £6.73
- Rating
- 4.2/5
- Reviews
- 598
- Age
- 6y ago
Newest
by launch dateFrustration Board Game Race To Base Board Game For Kids & Family Pop A Dice Classic Trouble Game 2-4 Players Racing Chasing Party Fun Children Interactive Strategy Toy For Boys Girls
- Price
- £12.24
- Rating
- 2.1/5
- Reviews
- 6
- Age
- 6mo ago
Navoys Race To Base - Fun Family Game for Kids and Adults Race Back To Your Base Before Youre Caught Classic Board Games for 6 7 8+ Year Old Children
- Price
- £6.54
- Rating
- 4.5/5
- Reviews
- 189
- Age
- 2y ago
DIVCHI Race To Base Board Game for kids - Racing and Chasing to Base Game Kids Children Race to Base Pop a Dice Board Game Great Family Friends Frustration Party Game Ludo
- Price
- £6.35
- Rating
- 4.5/5
- Reviews
- 2,391
- Age
- 4y ago
Kids Play Pop N Hop! Get Your Pieces Home! Classic Game for 2-4 Players
- Price
- £6.73
- Rating
- 4.2/5
- Reviews
- 598
- Age
- 6y ago
KandyToys M.Y Race to Base Traditional Family Board Game
- Price
- £6.71
- Rating
- 4.4/5
- Reviews
- 3,076
- Age
- 10y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 95% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
31
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
95%
Top 20: 100%
Open market
2%
- Toyrific37%
- DIVCHI28%
- Generic11%
- dididudi11%
- Navoys9%
- Kids Play3%
- Open — no brand owns it (1 brand, 2%)
Demand
Frustration Board Game search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 7.6×
Search terms
Top Frustration Board Game search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- frustration board game147K/yr
- frustration42K/yr
- frustration board game classic14K/yr
- frustration game21K/yr
- travel frustration game4K/yr
- race to base board game5K/yr
- frustration game for kids9K/yr
- frustration board games2K/yr
- frustration board games original3K/yr
Reviews and returns
What reviews say buyers love and hate about Frustration Board Game
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
it has a really cheap look
Very poor quality
Unable to return to Amazon as apparently 'poor quality' is not a valid reason
flimsy
Flimsy
the plastic is quite flimsy and easily damaged
The click mechanisms stopped working
Click stopped clicking
Green and blue are also swapped
it is not a durable, quality item
Lasted 6 months then got rid of it
Love
Fun game
Amazing family fun game
Hours of fun
Good quality hours of fun for kide
Great quality
Good quality and value for money
Great value for money
worth the price
Great value for money
Good, sturdy, good size pieces
Sturdy game board
Bright colours
And love the different colours on the dice
Return
0.3% Return rate 14% Fixable by listing
it has a really cheap look
Very poor quality
Unable to return to Amazon as apparently 'poor quality' is not a valid reason
flimsy
Flimsy
the plastic is quite flimsy and easily damaged
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Frustration Board Game questions
Answered from the same tracked data.