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Freddy Krueger Costume

Fail

Buyers convert on only 0.2% of searches, so Freddy Krueger Costume is a Fail.

Flapen Score
48
48 / 100
Top 34% of 1,773 Toys & Games niches · +4 vs the category median of 44
Market size
£20K/yr315K searches / yr
90-day growth
+15.8%search demand this quarter
Competition
57%top-5 click share · 19 brands · 83 sellers

Flapen Score

Freddy Krueger Costume against its category

The dotted line is the Toys & Games average. Past it, Freddy Krueger Costume is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Freddy Krueger Costume market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Freddy Krueger Costume 315K times last year and spent an estimated £20K. The top 5 brands take 73% of clicks. Demand peaks in Oct–Nov. Flapen scores it 48 out of 100, a Fail.

01 · Demand

0.2% of searches ended in a purchase last week.

Shoppers searched for this 315K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +15.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £20K a year.

Searches, last 12 months
315K
Growth, 90 days vs prior 90
+15.8%
Conversion, latest week
0.2%
Market size, estimated
£20Ka year
Peak month
October77.2× the quietest month
Top search term
freddy krueger34K searches a year

02 · Price

A sale here is worth £29.28.

Listings sell for £29.28 on average, from £8.00 to £281.98. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £29.28 that is £0 to £3K a year per listing.

Average price
£29.28inside the $15 to $100 sweet spot
Price range
£8.00–£281.98
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
1.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

31% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 31.1% of listings are out of stock. The average listing ranks #3,128 within Dress-Up Accessories. It carries 533 reviews at 4.06 stars, so a new listing needs social proof before a better product.

Sponsored listings
31%
Prime listings
85%
Out of stock, average day
31.1%
Average rank
#3,128in Dress-Up Accessories
Average rating
4.06 starsAmazon United Kingdom average 4.36 stars
Average reviews
533per listing
Listings tracked
26

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Freddy Krueger Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£2K£3K£4K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

19 falling

Sellers

83

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

57%

Top 20: 95%

Open market

23%

  • Rubies22%
  • Buckle-Down14%
  • Smiffys14%
  • The Fancy Dress12%
  • VEARZ11%
  • I LOVE FANCY DRESS5%

Demand

Freddy Krueger Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KSpike '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 77.2×

Search terms

Top Freddy Krueger Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • freddy krueger34K/yr
  • freddy krueger costume213K/yr
  • freddy krueger costume women40K/yr
  • freddy kruger costume8K/yr
  • freddy kruger5K/yr
  • womens freddy krueger costume11K/yr
  • freddy krueger costume men4K/yr

Reviews and returns

What reviews say buyers love and hate about Freddy Krueger Costume

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall50%−0.17

Proportionally very incorrect, doesn't fit

Quality-Overall50%+0.40

Just poor

Love

Collectibles42%+4.50

Excellent collectable

Absolutely love him soooo cool for my collection

Very good original for collectors excellent quality price seemed a bit steep til I recieved it

Value For Money33%−0.27

But it looks good with a good value for money

great price

its worth the money with the detail

Quality-Overall25%+0.40

Very good quality

Well made

Return

1.6% Return rate 50% Fixable by listing

Size-Overall56%▁▁▁▄█▁

Proportionally very incorrect, doesn't fit

Display-Overall22%▁█▃▁▁▁
Defective Material/Parts11%▁▁▁█▁▁
Quality-Overall11%▁▁█▁▁▁

Just poor

Gifting Purpose11%▁▁█▁▁▁

FAQ

Common Freddy Krueger Costume questions

Answered from the same tracked data.