freddie mercury costume
Skip itA small market ($34K/yr) — this niche doesn't clear our bar today.
Avg price
Great£21.04avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Great414.87avg incumbent reviews — the moat a new listing must climb
Price range
Good£3.54–£37.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.9%return rate — above 5% kills the launch gate
Growth
Okay+3.4%90-day search growth — must beat 0% to launch
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Market size
Bad£34K£34K/yr · 88K searches
According to Flapen's Amazon United Kingdom niche tracking, freddie mercury costume is a £34K/yr Amazon United Kingdom market (88K searches/yr). The top 5 brands hold 88% of demand. Verdict: Skip it — 43/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
freddie mercury costume market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- £26K–£32K
- units × avg price
- Conversion rate
- 1.8%
- Avg BSR
- #1,487
- Page quality
- 0%
- Prime
- 65%
- Sponsored
- 70%
- Out of stock
- 11.1%
- Avg brand age
- 45 months
- Avg seller age
- 196 days
Competition & brand share
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.Brands
11 rising
Sellers
44
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
53%
Top 20: 97%
Open market
8%
- Fun Shack29%
- Smiffys18%
- Morph17%
- I LOVE FANCY DRESS14%
- HENBRANDT10%
- SoWest5%
- Open — no brand owns it (5 brands, 8%)
Demand
Weekly Amazon search volume, last 39 weeks — +3.4% search growth over the last 90 days.Top freddie mercury costume search terms
- freddie mercury costume66K/yr
- freddy mercury costume16K/yr
- freddie mercury fancy dress5K/yr
Top freddie mercury costume products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Morph Housewife Costume For Men Drag Queen Outfit Adult Man Funny Halloween Costumes For Men M
Morph£27.533.9★10 rev
Morph 80s Rock Costume for Men Rocker Outfit 80s Band Attire Mens Singer Costume Retro Rocker Look 80s Fancy Dress Men Medium
Fun Shack£28.134.3★1,259 rev
HENBRANDT Adult Mens Yellow Rock Legend Jacket Fancy Dress 80s Rock Star Concert Singer One Size Mens Fancy Dress Costume
HENBRANDT£12.264.1★45 rev
Morph 80s Rock Costume for Men Rocker Outfit 80s Band Attire Mens Singer Costume Retro Rocker Look 80s Fancy Dress Men Large
Fun Shack£27.924.3★1,259 rev
Morph 80s Rock Costume for Men Rocker Outfit 80s Band Attire Mens Singer Costume Retro Rocker Look 80s Fancy Dress Men X-Large
Fun Shack£27.824.3★1,259 rev
Newest
by launch date
OPAEHJF 80s Outfit for Men Women Retro Shirts and Shorts Set 80s Themed Party Halloween Costumes (Black 3XL)
OPAEHJF£24.9411 rev
1980s Rock Star Iconic Costume Set - Yellow Buckle Jacket White Vest Trousers with Red Stripes Moustache & Glitter Microphone - Complete Icon 80s Legend - Adults Fancy Dress Costume
I LOVE FANCY DRESS£23.325 rev
80s Rock Queen Costume Jacket for Men Retro 1980s Fancy Dress Outfit Classic Rock Star Look Halloween Costume for Men Music Party Festival Stage Show Music Icon
I LOVE FANCY DRESS£14.931 rev
80s Rock Queen Costume Jacket Mic & Tash for Men Retro 1980s Fancy Dress Outfit Classic Rock Star Look Halloween Costume for Men Music Party Festival Stage Show Music Icon
I LOVE FANCY DRESS£16.240 rev
LOVETRENDS Adults Rock Queen Housewife Costume - Large - Hot Pink Sleeveless Top Black Skirt Bob Wig Stockings Clip-on Earrings Moustache - Mens 80s Music Icon Funny Stag Do Fancy Dress Costume
LOVETRENDS£16.675 rev
Trending
90-day click momentumOPAEHJF 80s Outfit for Men Women Retro Shirts and Shorts Set 80s Themed Party Halloween Costumes (Black 3XL)
OPAEHJF£24.944.7★
Smiffys Grease Pink Ladies Jacket for Women Pink Jacket with Embroidered Logo Officially Licensed Ideal for Matching Group Outfits Fancy Dress and Playful Music-Themed Events Halloween
Smiffys£12.284.2★
80s Rock Queen Costume Jacket Mic & Tash for Men Retro 1980s Fancy Dress Outfit Classic Rock Star Look Halloween Costume for Men Music Party Festival Stage Show Music Icon
I LOVE FANCY DRESS£16.240.0★
80s Rock Queen Costume Jacket for Men Retro 1980s Fancy Dress Outfit Classic Rock Star Look Halloween Costume for Men Music Party Festival Stage Show Music Icon
I LOVE FANCY DRESS£14.931.0★
Smiffys Queen Deluxe Royal Costume Red with Robe Trousers Crown & Moustache Officially Licensed Queen Fancy Dress Adult Music Dress Up Costumes Music legend costume
Smiffys£37.054.0★
What buyers say about freddie mercury costume
What buyers praise and complain about, mined from review topics.What buyers love
“The outfit is really good for the money”
“The fit was fine”
What buyers complain about
“The jacket was made of a cheap quality material”
“It looks nothing like the picture”
“Very thin,”
“The studs on the gloves popped off after only an hour of wearing”
“Cheap Quality”
“The collar was small”
“Very thin and flimsy”
Top return reasons
Common questions
- Is freddie mercury costume profitable to sell on Amazon United Kingdom?
- The niche generates £34K/yr across 23 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +3.4%. Flapen's verdict: Skip it (43/100).
- How competitive is the freddie mercury costume niche?
- 11 brands and 44 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in freddie mercury costume?
- Top complaints mined from reviews: Material Quality, Advertised Vs Actual Product, Thin. The return rate is 3.9%.
- What does it cost to enter the freddie mercury costume niche?
- Listings span £3.54–£37.05; the average listing price is £21.04 (sweet spot $15–$100). The average incumbent carries 415 reviews — the moat a new listing must climb.