Fossil Digging Kit for Kids
FailDemand is soft, at -21.5% this quarter, so Fossil Digging Kit for Kids is a Fail.
- Flapen Score
- 49 / 100Top 32% of 1,773 Toys & Games niches · +5 vs the category median of 4449
- Market size
- £58K/yr105K searches / yr
- 90-day growth
- -21.5%search demand this quarter
- Competition
- 49%top-5 click share · 18 brands · 48 sellers
Flapen Score
Fossil Digging Kit for Kids against its category
The dotted line is the Toys & Games average. Past it, Fossil Digging Kit for Kids is stronger. Inside it, weaker.
Market
The Fossil Digging Kit for Kids market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Fossil Digging Kit for Kids 105K times last year and spent an estimated £58K. The top 5 brands take 61% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
4.9% of searches ended in a purchase last week.
Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -21.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £58K a year.
- Searches, last 12 months
- 105K
- Growth, 90 days vs prior 90
- -21.5%
- Conversion, latest week
- 4.9%
- Market size, estimated
- £58Ka year
- Peak month
- December2.9× the quietest month
- Top search term
- fossil digging kit for kids23K searches a year
02 · Price
A sale here is worth £11.46.
Listings sell for £11.46 on average, from £6.42 to £20.07. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £11.46 that is £1K to £3K a year per listing.
- Average price
- £11.46under the $15 to $100 sweet spot
- Price range
- £6.42–£20.07
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
83% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #257 within Learning & Education. It carries 392 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 93%
- Out of stock, average day
- 4.1%
- Average rank
- #257in Learning & Education
- Average rating
- 4.49 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 392per listing
- Listings tracked
- 30
04 · Newcomers
Amazon counts 0 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Fossil Digging Kit for Kids products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Science Kidz Mega Fossil Dig Kit - Excavate 20 Genuine Prehistoric Fossils
- Price
- £11.32
- Rating
- 4.7/5
- Reviews
- 307
- Age
- 2y ago

Jaques of London Dinosaur Toys - Boys Dinosaur Fossil Dig Kit with Excavation Tools
- Price
- £11.55
- Rating
- 4.5/5
- Reviews
- 204
- Age
- 4y ago

Science Mad World Excavation Kit - Kids Geography Dig Archaeology Toy 6+
- Price
- £9.69
- Rating
- 4.4/5
- Reviews
- 41
- Age
- 1y ago

KandyToys Dinosaur Fossils Digging and Excavation Kit | Dig Out Your Own Glow in The Dark Skeleton | History Science Kit | Gift For Kids
- Price
- £7.03
- Rating
- 4.5/5
- Reviews
- 909
- Age
- 12y ago

Joozmui Dinosaur Toys for Boys Fossil Digging Kit for Kids Dinosaur Egg Toys 3-10 Year Old Boy Gifts Boys Toy Age 3-8 Toy Figure Gifts for 3-11 Year Old
- Price
- £14.20
- Rating
- 4.5/5
- Reviews
- 1,191
- Age
- 3y ago
Trending
90-day click momentum
Joozmui Dinosaur Toys for Boys Glow in The Dark Dinosaurs Eggs Dig Kit Toys for 3-10 Year Old Boys Girls Ideal 4 5 6 7 8 Year Old Boy Gifts for Birthday - Fossil Dinosaur Boys Toy Age 3-8
- Price
- £11.94
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Amber Mega Fossil Dig KitReal Crystals & Gemstone Fossil Science Kits for Kids Age 6 7 8 9 10Rocks & Stones & Bugs Excavation KitsEducational STEM Science Toys Gifts Toys for 6+ Year Old Girls Boys
- Price
- £10.91
- Rating
- 4.6/5
- Reviews
- 32
- Age
- 4mo ago

GobiDex Gemstone Dig Kit 16 Real Gems Excavation Toy Ages 6+
- Price
- £14.29
- Rating
- 4.8/5
- Reviews
- 36
- Age
- 6mo ago

Jaques of London Triceratops Fossil Dig Kit | Dinosaur Excavation Kit for Kids age 3+ | Fossil Digging Kit Dig Uncover & Build a Dinosaur Toy | Since 1795
- Price
- £11.71
- Rating
- 4.5/5
- Reviews
- 34
- Age
- 1y ago

UNGLINGA Gemstones Excavate Gem Rock Dig Kit for Kids Boys Girls Gift Idea
- Price
- £10.34
- Rating
- 4.5/5
- Reviews
- 33
- Age
- 7mo ago
Newest
by launch date
Amber Mega Fossil Dig KitReal Crystals & Gemstone Fossil Science Kits for Kids Age 6 7 8 9 10Rocks & Stones & Bugs Excavation KitsEducational STEM Science Toys Gifts Toys for 6+ Year Old Girls Boys
- Price
- £10.91
- Rating
- 4.6/5
- Reviews
- 32
- Age
- 4mo ago

Joozmui Dinosaur Toys for Boys Glow in The Dark Dinosaurs Eggs Dig Kit Toys for 3-10 Year Old Boys Girls Ideal 4 5 6 7 8 Year Old Boy Gifts for Birthday - Fossil Dinosaur Boys Toy Age 3-8
- Price
- £11.94
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

GobiDex Gemstone Dig Kit 16 Real Gems Excavation Toy Ages 6+
- Price
- £14.29
- Rating
- 4.8/5
- Reviews
- 36
- Age
- 6mo ago

UNGLINGA Gemstones Excavate Gem Rock Dig Kit for Kids Boys Girls Gift Idea
- Price
- £10.34
- Rating
- 4.5/5
- Reviews
- 33
- Age
- 7mo ago

NATIONAL GEOGRAPHIC Jumbo Dinosaur Egg Dig Kit - Excavate 12 Figures & Replica T. Rex Tooth from Giant 15 cm Brick Dino Egg Educational Science Kits Gifts for Boys and Girls Easter Basket Stuffers
- Price
- £15.40
- Rating
- 4.4/5
- Reviews
- 225
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 rising
Sellers
48
Top-5 brand share
61%
Top 20: 100%
Top-5 click share
49%
Top 20: 91%
Open market
32%
- Science Kidz19%
- Jaques of London13%
- KandyToys11%
- Joozmui9%
- Science Mad9%
- GobiDex7%
Demand
Fossil Digging Kit for Kids search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
Search terms
Top Fossil Digging Kit for Kids search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- fossil digging kit for kids23K/yr
- excavation kits for kids14K/yr
- dig kit15K/yr
- dinosaur dig kit10K/yr
- fossil kit for kids4K/yr
- dinosaur fossil dig kit5K/yr
- archeology sets for kids5K/yr
- dig kits for kids7K/yr
- fossil dig kit5K/yr
- dinosaur excavation kit6K/yr
Reviews and returns
What reviews say buyers love and hate about Fossil Digging Kit for Kids
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
It does make quite a mess
Things can get a bit messy
Very messy
Gems are small
Its huge
this is small
It's pretty disappointing that Jacques doesn't have better quality control
its not the best quality
Awful quality when it arrived - arrived broken
Hard for adults to get into the eggs
which makes it a bit fiddly to read
It was difficult to get into
assembly may neeed a litlle adult help
had trouble fitting it together at the end
Missing instructions
Love
Brilliant fun
kept them entertained
Good fun set
a fun gift idea
Well loved gift
Amazing gift
Worth the money
Excellent value
Good for the price
What makes this kit stand out is the quality and presentation
Fantastic quality
the overall quality is solid
This is an excellent quality educational gift which is so much fun and engaging
Educational fun
Great educational activity
Return
0.5% Return rate 13% Fixable by listing
Gems are small
Its huge
this is small
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fossil Digging Kit for Kids questions
Answered from the same tracked data.









