Fortnite Figures
brand-locked demand (top 5 brands take 99% of clicks) — Fortnite Figures doesn't clear our bar today.
Flapen Score
Is Fortnite Figures profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Fortnite Figures is a £30K/yr Amazon United Kingdom market (123K searches/yr). The top 5 brands hold 99% of demand. Verdict: Skip it — 40/100.
Fortnite Figures: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -17.4% over the last 90 days and 1.4% of searches end in a purchase.
£30K
revenue / yr
Who owns the niche?
The top 5 brands hold 99% of demand, so 1% of the market is open.
1%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 27 products
Top Fortnite Figures products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Fantasix 8 Pcs Collectible Figures Game Character Figurines with Weapon Gaming Gift for fans Game Accessories for Room and Desk Setup
- Price
- £13.96
- Rating
- 4.3/5
- Reviews
- 19
- Age
- 8mo ago
Fortnite - Boys Hoodie - Black Sweatshirt Skull Trooper Motif - 100% Cotton Hoodie - Official Merchandise - 13 Years
- Price
- £15.99
- Rating
- 4.5/5
- Reviews
- 42
- Age
- 3y ago
Fortnite Legendary Beef Boss - 6-inch Articulated Figure with Harvesting Tool Back Bling and Code for Bonus Virtual Item
- Price
- £12.11
- Rating
- 4.8/5
- Reviews
- 236
- Age
- 1y ago
Fortnite Loot Battle Box for 10cm Core Figures (Styles Vary)
- Price
- £21.26
- Rating
- 3.7/5
- Reviews
- 646
- Age
- 7y ago
Hasbro Fortnite The Foundation: Zero Crisis Edition Multicolor
- Price
- £43.69
- Rating
- 4.6/5
- Reviews
- 102
- Age
- 4y ago
Trending
90-day click momentum
Jazwares Large Fortnite Duo Mode Victory Series Articulated Action Figures With Codes - (Beef Boss & Chomp Sr. 12 30cm Twin Pack)
- Price
- £28.37
- Rating
- 4.7/5
- Reviews
- 759
- Age
- 2mo ago
Get Trend Fortnite Baseball Cap Sunglasses Set for Boys Adjustable Sun Hat 100% UV Shades Kids Holiday Essentials Boys Gaming Gifts (Blue Fortnite)
- Price
- £13.21
- Rating
- 4.7/5
- Reviews
- 192
- Age
- 7mo ago
Fortnite - Boys Hoodie - Black Sweatshirt Skull Trooper Motif - 100% Cotton Hoodie - Official Merchandise - 13 Years
- Price
- £15.99
- Rating
- 4.5/5
- Reviews
- 42
- Age
- 3y ago
Fortnite Baseball Cap for Kids Teens Peaked Cap Lightweight Sun Hat Casual Sports Running Holiday Essentials Gamer Gifts (Black/Yellow)
- Price
- £10.10
- Rating
- 4.7/5
- Reviews
- 339
- Age
- 1y ago
Fortnite - Boys Hoodie - Black Sweatshirt Skull Trooper Motif - 100% Cotton Hoodie - Official Merchandise - 14 Years
- Price
- £15.06
- Rating
- 4.5/5
- Reviews
- 42
- Age
- 3y ago
Newest
by launch dateJazwares Large Fortnite Duo Mode Victory Series Articulated Action Figures With Codes - (Beef Boss & Chomp Sr. 12 30cm Twin Pack)
- Price
- £28.37
- Rating
- 4.7/5
- Reviews
- 759
- Age
- 2mo ago
Get Trend Fortnite Baseball Cap Sunglasses Set for Boys Adjustable Sun Hat 100% UV Shades Kids Holiday Essentials Boys Gaming Gifts (Blue Fortnite)
- Price
- £13.21
- Rating
- 4.7/5
- Reviews
- 192
- Age
- 7mo ago
Fantasix 8 Pcs Collectible Figures Game Character Figurines with Weapon Gaming Gift for fans Game Accessories for Room and Desk Setup
- Price
- £13.96
- Rating
- 4.3/5
- Reviews
- 19
- Age
- 8mo ago
Fortnite Victory Gummy Fishstick - 12-Inch Articulated Figure with Code for Bonus Virtual Item
- Price
- £7.74
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 8mo ago
Fortnite Victory Bone Boss - 12-Inch Articulated Figure with Code for Bonus Virtual Item
- Price
- £6.43
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 8mo ago
Competition: brands, sellers & click share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 falling
Sellers
79
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
46%
Top 20: 92%
Open market
0%
- Fortnite58%
- Fantasix18%
- Jazwares14%
- Hasbro7%
- Get Trend3%
- Paladone1%
Fortnite Figures demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Fortnite Figures search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- fortnite figures88K/yr
- fortnite action figures17K/yr
- fortnite figure10K/yr
- fortnite characters5K/yr
- fortnite figures set4K/yr
- fortnite battle royale486/yr
What reviews say buyers love and hate about Fortnite Figures
What buyers mention most, as a share of all reviews.
What buyers love
99% of reviews“Really well made”
“Present”
“Absolutely great purchase brightness is very good”
“The sizing is good”
“fits in with the rest of his collection”
What buyers complain about
81% of reviews“Poor quality”
“Expensive for very little”
“This was nice toy figure very small”
Fortnite Figures return rate & reasons
Why buyers send it back, as a share of all return requests.
0.8%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Fortnite Figures questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
