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Fortnite Cake Topper

Fail

Prices span $2.46–$12.97, mostly outside the sweet spot, so Fortnite Cake Topper is a Fail.

Flapen Score
31
31 / 100
Ranks 1,575 of 1,773 Toys & Games niches · −13 vs the category median of 44
Market size
£25K/yr67K searches / yr
90-day growth
-23.6%search demand this quarter
Competition
86%top-5 click share · 8 brands · 10 sellers

Flapen Score

Fortnite Cake Topper against its category

The dotted line is the Toys & Games average. Past it, Fortnite Cake Topper is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fortnite Cake Topper market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Fortnite Cake Topper 67K times last year and spent an estimated £25K. The top 5 brands take 92% of clicks. Demand peaks in Jan–Feb. Flapen scores it 31 out of 100, a Fail.

01 · Demand

4.6% of searches ended in a purchase last week.

Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -23.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £25K a year.

Searches, last 12 months
67K
Growth, 90 days vs prior 90
-23.6%
Conversion, latest week
4.6%
Market size, estimated
£25Ka year
Peak month
January2.2× the quietest month
Top search term
fortnite cake topper34K searches a year

02 · Price

A sale here is worth £8.23.

Listings sell for £8.23 on average, from £2.46 to £12.97. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At £8.23 that is £2K to £4K a year per listing.

Average price
£8.23under the $15 to $100 sweet spot
Price range
£2.46–£12.97
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 50.0% of listings are out of stock. The average listing ranks #809 within Party Supplies. It carries 16 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
50.0%
Average rank
#809in Party Supplies
Average rating
4.55 starsAmazon United Kingdom average 4.36 stars
Average reviews
16per listing
Listings tracked
10

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Fortnite Cake Topper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

£0£3K£5K£8K£10K110100 Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

10

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

4%

  • Sovanna36%
  • Pryon32%
  • Fortnite10%
  • Senidea7%
  • Alaoo7%
  • LGWJHCY3%
  • Open — no brand owns it (2 brands, 4%)

Demand

Fortnite Cake Topper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan, Feb · busiest ÷ quietest = 2.2×

Search terms

Top Fortnite Cake Topper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fortnite cake topper34K/yr
  • fortnite cake decorations15K/yr
  • fortnite cake toppers6K/yr
  • fortnite cupcake toppers4K/yr
  • fortnite cake3K/yr
  • fortnite birthday cake3K/yr
  • fortnite cake toppers for boys2K/yr

Reviews and returns

What reviews say buyers love and hate about Fortnite Cake Topper

What buyers praise, what they complain about and why they send it back, from the reviews.

Love

Value For Money33%−0.90

there ok for the money

Collectibles33%+2.45

Great selection of toppers for a birthday cake

Quality-Overall33%+2.45

Good product

Return

0.4% Return rate 25% Fixable by listing

Quality-Overall25%█▁▁▁▁▅
Defective Material/Parts13%▁▁▁█▁▁
Leak-Proof13%▁▁▁▁▁█
Compatibility-Overall13%▁▁▁█▁▁
Advertised Vs Actual Product13%

FAQ

Common Fortnite Cake Topper questions

Answered from the same tracked data.