Foil Art
prices mostly outside the sweet spot ($5.16–$14.05) — Foil Art doesn't clear our bar today.
Flapen Score
Is Foil Art profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Foil Art is a £169K/yr Amazon United Kingdom market (274K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 36/100.
Foil Art: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -10.5% over the last 90 days and 5.9% of searches end in a purchase.
£169K
revenue / yr
Who owns the niche?
The top 5 brands hold 93% of demand, so 7% of the market is open.
7%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 15 products
Top Foil Art products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Galt Fab Foil Art Kids Craft Kit Peel & Press Set with 8 Animal Pictures
- Price
- £5.16
- Rating
- 4.6/5
- Reviews
- 3,711
- Age
- 11y ago
Skillmatics Art & Craft Activity - Foil Fun Unicorns & Princesses No Mess Art for Kids Craft Kits DIY Activity Gifts for Ages 4 to 9 (SKILL393FFUP)
- Price
- £12.21
- Rating
- 4.7/5
- Reviews
- 6,571
- Age
- 3y ago
Skillmatics Foil Fun Animals No Mess Art & Craft Kit for Kids
- Price
- £12.12
- Rating
- 4.7/5
- Reviews
- 6,571
- Age
- 3y ago
Skillmatics Foil Fun Pretty Patterns 18 DIY Magnets Mess-Free Art
- Price
- £12.04
- Rating
- 4.6/5
- Reviews
- 1,633
- Age
- 2y ago
URMYWO Foil Fun Arts & Crafts for Kids Ages 4-12 | Large Size | 20 Themes | Double Sided with Coloring Back | No Mess Art Kit | Travel Toys Gifts for Girls Boys (Colorful)
- Price
- £9.48
- Rating
- 4.7/5
- Reviews
- 303
- Age
- 1y ago
Trending
90-day click momentumURMYWO Foil Fun Arts & Crafts for Kids Ages 4-12 | Large Size | 20 Themes | Double Sided with Coloring Back | No Mess Art Kit | Travel Toys Gifts for Girls Boys (Colorful)
- Price
- £9.48
- Rating
- 4.7/5
- Reviews
- 303
- Age
- 1y ago
ZMLM Foil Art Craft Kits for Kids - Foil Craft for 4 Year Old Girl Gifts Fun Mess Free Colouring Arts and Crafts Birthdays Present Travel Toys for 4 Year Old Girls
- Price
- £9.85
- Rating
- 4.7/5
- Reviews
- 218
- Age
- 2y ago
LIKYMO Foil Art for Kids - Foil Craft Book Art and Craft for Kids DIY Creative Activity Gifts for 4 5 6 7 8 9 Year Old Girls Boys (Dessert)
- Price
- £13.83
- Rating
- 4.6/5
- Reviews
- 174
- Age
- 1y ago
Foil Art for Kids Animal Foil Fun art kit No Mess Art & Craft Activity
- Price
- £6.31
- Rating
- 4.5/5
- Reviews
- 4
- Age
- 1y ago
Klever Kits Princess Foil Art Kit for Kids - Arts & Crafts Supplies Mess Free Coloring Foil Foam Stickers Creative Travel Toys Birthday Gifts for Boys & Girls Ages 4 and Up
- Price
- £8.85
- Rating
- 4.4/5
- Reviews
- 51
- Age
- 11mo ago
Newest
by launch dateKlever Kits Princess Foil Art Kit for Kids - Arts & Crafts Supplies Mess Free Coloring Foil Foam Stickers Creative Travel Toys Birthday Gifts for Boys & Girls Ages 4 and Up
- Price
- £8.85
- Rating
- 4.4/5
- Reviews
- 51
- Age
- 11mo ago
URMYWO Foil Fun Arts & Crafts for Kids Ages 4-12 | Large Size | 20 Themes | Double Sided with Coloring Back | No Mess Art Kit | Travel Toys Gifts for Girls Boys (Colorful)
- Price
- £9.48
- Rating
- 4.7/5
- Reviews
- 303
- Age
- 1y ago
LIKYMO Foil Art - Foil Craft Art and Craft for Kids No Mess Colouring Book DIY Creative Activity Travel Toys Gifts for 4-9 Year Old Girls Boys (Princess)
- Price
- £14.05
- Rating
- 4.6/5
- Reviews
- 174
- Age
- 1y ago
LIKYMO Foil Art for Kids - Foil Craft Book Art and Craft for Kids DIY Creative Activity Gifts for 4 5 6 7 8 9 Year Old Girls Boys (Dessert)
- Price
- £13.83
- Rating
- 4.6/5
- Reviews
- 174
- Age
- 1y ago
Skillmatics Foil Fun Girl Power DIY Foil Art Craft Kit for Tweens
- Price
- £12.19
- Rating
- 4.6/5
- Reviews
- 1,633
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.
Brands
9 rising
Sellers
20
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
4%
- Skillmatics58%
- Galt21%
- URMYWO7%
- LIKYMO4%
- Generic3%
- ZMLM2%
- Open — no brand owns it (3 brands, 4%)
Foil Art demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 2.5×
Top Foil Art search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- foil art99K/yr
- foil fun55K/yr
- foil art for kids47K/yr
- foil fun art kit for kids16K/yr
- foil art for girls8K/yr
- skillmatics foil fun11K/yr
- foil craft10K/yr
- foil crafts for kids9K/yr
- foil stickers5K/yr
- foil fun skillmatics5K/yr
What reviews say buyers love and hate about Foil Art
What buyers mention most, as a share of all reviews.
What buyers love
93% of reviews“Keeps the little ones engaged”
“Very creative, makes a good gift”
“Everything from skillmatics is excellent”
“Creative fun”
“Easy to use”
What buyers complain about
81% of reviews“Sticky misses slightly so can leave it a bit patchy”
“Ive seen others in shops not even close on quality, price and variety of contents”
“Small”
“They dont work”
“Waste of money”
Foil Art return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
16%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Foil Art questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
