Flying Fairy

Shoppers searched for this 126K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £66K a year.

Searches, last 12 months

126K

Growth, 90 days vs prior 90

-5.4%

Conversion, latest week

3.3%

Market size, estimated

£66Ka year

Peak month

December6.1× the quietest month

Top search term

flying fairy toy30K searches a year

Listings sell for £15.97 on average, from £12.44 to £20.89. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At £15.97 that is £8K to £12K a year per listing.

Average price

£15.97inside the $15 to $100 sweet spot

Price range

£12.44–£20.89

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

500–750

Revenue per listing a year

£8K–£12K

Returns

1.1%of orders · Amazon United Kingdom median 0.6%

8% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 26.9% of listings are out of stock. The average listing ranks #749 within Dolls & Accessories. It carries 463 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings

8%

Prime listings

83%

Out of stock, average day

26.9%

Average rank

#749in Dolls & Accessories

Average rating

4.02 starsAmazon United Kingdom average 4.36 stars

Average reviews

463per listing

Listings tracked

12

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months