Fireman Costume

Shoppers searched for this 163K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -36.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.

Searches, last 12 months

163K

Growth, 90 days vs prior 90

-36.6%

Conversion, latest week

1.8%

Market size, estimated

£44Ka year

Peak month

October4.7× the quietest month

Top search term

fireman costume53K searches a year

Listings sell for £15.40 on average, from £6.85 to £31.95. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £15.40 that is £2K to £4K a year per listing.

Average price

£15.40inside the $15 to $100 sweet spot

Price range

£6.85–£31.95

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

£2K–£4K

Returns

1.7%of orders · Amazon United Kingdom median 0.6%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.2% of listings are out of stock. The average listing ranks #1,075 within Fancy Dress. It carries 640 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

12.2%

Average rank

#1,075in Fancy Dress

Average rating

4.43 starsAmazon United Kingdom average 4.36 stars

Average reviews

640per listing

Listings tracked

29

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months