Fireman Costume
soft demand (-36.6% this quarter) — Fireman Costume doesn't clear our bar today.
Flapen Score
Is Fireman Costume profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Fireman Costume is a £44K/yr Amazon United Kingdom market (163K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Mar–Oct–Nov–Dec. Verdict: Skip it — 44/100.
Fireman Costume: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -36.6% over the last 90 days and 1.8% of searches end in a purchase.
£44K
revenue / yr
Who owns the niche?
The top 5 brands hold 69% of demand, so 31% of the market is open.
31%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 29 products
Top Fireman Costume products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
AYBUY Kids Fireman Costume Kids Firefighter Costume and Accessories Children Role Play Halloween Costumes Dress Up Firefighter Outfit for Boys and Girls Halloween Cosplay Fancy Dress 120cm
- Price
- £9.87
- Rating
- 4.4/5
- Reviews
- 568
- Age
- 1y ago
LOYO Fireman Costume Kids Firefighter Toys Role Play Set for Boys Aged 3-6
- Price
- £14.44
- Rating
- 4.6/5
- Reviews
- 604
- Age
- 4y ago
AYBUY Kids Fireman Costume Kids Firefighter Costume and Accessories Children Role Play Halloween Costumes Dress Up Firefighter Outfit for Boys and Girls Halloween Cosplay Fancy Dress 100cm
- Price
- £10.66
- Rating
- 4.4/5
- Reviews
- 568
- Age
- 1y ago
Lesheng space 13 piece Fireman Costume for Boys and Girls Fancy Dress for Kids & Toddlers Firefighter Dress-Up Toy Set Fire Chief Pretend Role Play for Kids Age 3 to 7
- Price
- £15.85
- Rating
- 4.6/5
- Reviews
- 589
- Age
- 5y ago
deAO Kids Fireman Costume Set with 13 Firefighter Toy Accessories Firefighter Role Play Dress Up Outfit for Boys & Girls 3+ Years Halloween Fancy Dress & Pretend Play Toys for Toddlers
- Price
- £21.13
- Rating
- 4.6/5
- Reviews
- 2,440
- Age
- 7y ago
Trending
90-day click momentum
WenYa Kids Firefighter Costume Set with Hat & Toy Accessories
- Price
- £8.60
- Rating
- 4.7/5
- Reviews
- 9
- Age
- 3mo ago
AYBUY Kids Fireman Costume Kids Firefighter Costume with Hat Children Role Play Halloween Costumes Dress Up Firefighter Outfit for Boys and Girls Halloween Cosplay Fancy Dress 110
- Price
- £6.85
- Rating
- 4.6/5
- Reviews
- 9
- Age
- 4mo ago
Vaenait Baby Kids Toddler Long Sleeve Cotton Sleepwear Pyjamas 2pcs Set Fire Fighter 2T/S
- Price
- £13.58
- Rating
- 4.6/5
- Reviews
- 2,735
- Age
- 6y ago
maxToonrain Tan Kids Fireman Costume Set 11 Pcs Boys and Girls Fire Fighter Costume with Firefighter Toy Accessories for Halloween Christmas World Book Day Childrens Day (8-9Y)
- Price
- £21.32
- Rating
- 4.5/5
- Reviews
- 90
- Age
- 1y ago
Crittygo Kids Fireman Costume Firefighter Role Play Dress Up Set with Accessories Firefighter Outfits for Boys and Girls Halloween Cosplay Fireman Fancy Dress
- Price
- £10.64
- Rating
- 4.7/5
- Reviews
- 10
- Age
- 10mo ago
Newest
by launch dateWenYa Kids Firefighter Costume Set with Hat & Toy Accessories
- Price
- £8.60
- Rating
- 4.7/5
- Reviews
- 9
- Age
- 3mo ago
AYBUY Kids Fireman Costume Kids Firefighter Costume with Hat Children Role Play Halloween Costumes Dress Up Firefighter Outfit for Boys and Girls Halloween Cosplay Fancy Dress 110
- Price
- £6.85
- Rating
- 4.6/5
- Reviews
- 9
- Age
- 4mo ago
WIKITOT 3 in 1 Kids Role Play Costumes 13 Pieces Fancy Dress up Set for Boys Age 3-7 Birthday Halloween Costumes for Kids & Toddlers
- Price
- £25.88
- Rating
- 4.9/5
- Reviews
- 14
- Age
- 5mo ago
Crittygo Kids Fireman Costume Firefighter Role Play Dress Up Set with Accessories Firefighter Outfits for Boys and Girls Halloween Cosplay Fireman Fancy Dress
- Price
- £10.64
- Rating
- 4.7/5
- Reviews
- 10
- Age
- 10mo ago
Crittygo Kids Fireman Costume Firefighter Role Play Dress Up Set with Accessories Firefighter Outfits for Boys and Girls Halloween Cosplay Fireman Fancy Dress
- Price
- £10.66
- Rating
- 4.7/5
- Reviews
- 10
- Age
- 10mo ago
Competition: brands, sellers & click share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
Brands
18 rising
Sellers
28
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
48%
Top 20: 90%
Open market
26%
- AYBUY33%
- LOYO13%
- Lesheng space10%
- deAO8%
- Crittygo5%
- Cheerful Children Toys5%
Fireman Costume demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Mar, Oct, Nov, Dec · busiest ÷ quietest = 4.7×
Top Fireman Costume search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- fireman costume53K/yr
- fireman21K/yr
- firefighter costume kids16K/yr
- fire fighter costumes kids14K/yr
- kids fireman costume13K/yr
- firefighter costume14K/yr
- kids fireman outfit7K/yr
- fire man costume kids6K/yr
- fireman costume 2-3 years7K/yr
- fireman outfit5K/yr
What reviews say buyers love and hate about Fireman Costume
What buyers mention most, as a share of all reviews.
What buyers love
85% of reviews“The costumes are well made”
“Perfect sizing”
“The accessories are fun”
“Good value”
“The perfect gift”
What buyers complain about
68% of reviews“poor quality”
“comes slightly big”
“very flimsy”
“super thin”
“cheap material hence only a 4 star”
Fireman Costume return rate & reasons
Why buyers send it back, as a share of all return requests.
1.7%
Return rate
70%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Fireman Costume questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
