family fortunes board game
Skip itA small market ($6K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Avg price
Great£15.85avg listing price — sweet spot $15–$100
Price range
Good£7.22–£25.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,110.86avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Brand share
Bad97%top-5 brand share — brand-locked demand
Growth
Bad-38.9%90-day search growth — must beat 0% to launch
Competition
Bad93%top-5 click share — a locked-up shelf
Market size
Bad£6K£6K/yr · 30K searches
According to Flapen's Amazon United Kingdom niche tracking, family fortunes board game is a £6K/yr Amazon United Kingdom market (30K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 32/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
family fortunes board game market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- £8K–£12K
- units × avg price
- Conversion rate
- 1.4%
- Avg BSR
- #1,559
- Page quality
- 0%
- Prime
- 86%
- Sponsored
- 57%
- Out of stock
- 18.4%
- Avg brand age
- 67 months
- Avg seller age
- 188 days
Competition & brand share
The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 rising
Sellers
74
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
93%
Top 20: 100%
Open market
0%
- TIGHUP62%
- Big Sky Games15%
- Drumond Park Limited10%
- Ginger Fox7%
- DO YOU REALLY KNOW YOUR FAMILY?4%
- Cheatwell Games3%
Demand & seasonality
Weekly Amazon search volume, last 85 weeks — -38.9% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 26.1×
Top family fortunes board game search terms
- family fortunes board game17K/yr
- family fortunes8K/yr
- family fortunes game5K/yr
Top family fortunes board game products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 7 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Family Fortunes Board Game - Complete With 100 Survey Questions Competing With Family and Friends Has Never Been So Much Fun
TIGHUP£25.922.7★7 rev
Wheel of Fortune Official Family Board Game | Spin Solve and Win | Word Puzzle Challenges Prizes & Rounds | Based on the Hit TV Show | Great Fun for Adults & Kids
Big Sky Games£16.104.2★26 rev
Drumond Park Limited All Star Family Fortunes Board Game - 4 Players Age 8+ Electronic UH-UH Buzzer
Drumond Park Limited£24.913.1★4 rev
Ginger Fox - Catchphrase Card Game. TV Show-Based Card Games for Adults and Kids Aged 12 and Over. Travel Sized Card Games for Family Game Nights Parties and More
Ginger Fox£7.224.4★544 rev
MOOSE GAMES Do You Really Know Your Family? A Fun Family Game Filled with Conversation Starters and Challenges - Great for Kids Teens and Adults
DO YOU REALLY KNOW YOUR FAMILY?£10.564.6★16,056 rev
Newest
by launch dateFamily Fortunes Board Game - Complete With 100 Survey Questions Competing With Family and Friends Has Never Been So Much Fun
TIGHUP£25.927 rev
Drumond Park Limited All Star Family Fortunes Board Game - 4 Players Age 8+ Electronic UH-UH Buzzer
Drumond Park Limited£24.914 rev
Wheel of Fortune Official Family Board Game | Spin Solve and Win | Word Puzzle Challenges Prizes & Rounds | Based on the Hit TV Show | Great Fun for Adults & Kids
Big Sky Games£16.1026 rev
Catchphrase with Stephen Mulhern Official Family Board Game | Say What You See TV Quiz | Guess the Phrases Race to Win | Party Night Entertainment for Adults & Kids | 2+ Players
Big Sky Games£14.51145 rev
MOOSE GAMES Do You Really Know Your Family? A Fun Family Game Filled with Conversation Starters and Challenges - Great for Kids Teens and Adults
DO YOU REALLY KNOW YOUR FAMILY?£10.5616,056 rev
Trending
90-day click momentumMOOSE GAMES Do You Really Know Your Family? A Fun Family Game Filled with Conversation Starters and Challenges - Great for Kids Teens and Adults
DO YOU REALLY KNOW YOUR FAMILY?£10.564.6★
Family Fortunes Board Game - Complete With 100 Survey Questions Competing With Family and Friends Has Never Been So Much Fun
TIGHUP£25.922.7★
Ginger Fox - Catchphrase Card Game. TV Show-Based Card Games for Adults and Kids Aged 12 and Over. Travel Sized Card Games for Family Game Nights Parties and More
Ginger Fox£7.224.4★
Cheatwell Games Family Tension - The Top 10 Naming Game - Party Game For Ages 8+ - Trivia Game That Will Keep You Guessing
Cheatwell Games£11.714.7★
Wheel of Fortune Official Family Board Game | Spin Solve and Win | Word Puzzle Challenges Prizes & Rounds | Based on the Hit TV Show | Great Fun for Adults & Kids
Big Sky Games£16.104.2★
What buyers say about family fortunes board game
What buyers praise and complain about, mined from review topics.What buyers love
“Fun game”
“well worth the money”
“The quality is great”
“Easy to use as well”
“Quiz”
“This game was among the best Christmas gifts I bought this year”
“The instructions explained the game very clearly”
“Its a good learning game as well as you learn more about your family”
“We had fun playing a four player game”
What buyers complain about
“Rubbish”
“Too small”
“Its worth about £4 at the most”
“It was a little difficult to spin the wheel however when you got the knack it was fine the wheel felt a little restricted”
Top return reasons
Common questions
- Is family fortunes board game profitable to sell on Amazon United Kingdom?
- The niche generates £6K/yr across 7 tracked products. 90-day search growth is -38.9%. Flapen's verdict: Skip it (32/100).
- How competitive is the family fortunes board game niche?
- 6 brands and 74 sellers compete. The top 5 products take 93% of clicks and top 5 brands hold 97% of demand.
- What do buyers complain about in family fortunes board game?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Value For Money. The return rate is 0.9%.
- When does demand for family fortunes board game peak?
- Demand peaks in Nov–Dec; the busiest month runs 26.1× the quietest.
- What does it cost to enter the family fortunes board game niche?
- Listings span £7.22–£25.92; the average listing price is £15.85 (sweet spot $15–$100). The average incumbent carries 3,111 reviews — the moat a new listing must climb.