Fake Moustache

Shoppers searched for this 215K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.4% of those searches ended in a purchase. Searches in the last 90 days moved -3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £88K a year.

Searches, last 12 months

215K

Growth, 90 days vs prior 90

-3.9%

Conversion, latest week

12.4%

Market size, estimated

£88Ka year

Peak month

November3.4× the quietest month

Top search term

fake moustache59K searches a year

Listings sell for £3.32 on average, from £2.27 to £5.10. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At £3.32 that is £3K to £4K a year per listing.

Average price

£3.32under the $15 to $100 sweet spot

Price range

£2.27–£5.10

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

1,000–1,250

Revenue per listing a year

£3K–£4K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

61% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #15 within Dress-Up Accessories. It carries 270 reviews at 4.03 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

100%

Out of stock, average day

7.0%

Average rank

#15in Dress-Up Accessories

Average rating

4.03 starsAmazon United Kingdom average 4.36 stars

Average reviews

270per listing

Listings tracked

18

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months