Fairy Wings

Shoppers searched for this 669K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -13.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £199K a year.

Searches, last 12 months

669K

Growth, 90 days vs prior 90

-13.8%

Conversion, latest week

2.9%

Market size, estimated

£199Ka year

Peak month

October7.4× the quietest month

Top search term

fairy wings232K searches a year

Listings sell for £10.42 on average, from £3.31 to £33.01. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At £10.42 that is £3K to £5K a year per listing.

Average price

£10.42under the $15 to $100 sweet spot

Price range

£3.31–£33.01

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

£3K–£5K

Returns

2.7%of orders · Amazon United Kingdom median 0.6%

78% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #277 within Dress-Up Accessories. It carries 192 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

92%

Out of stock, average day

12.8%

Average rank

#277in Dress-Up Accessories

Average rating

4.26 starsAmazon United Kingdom average 4.36 stars

Average reviews

192per listing

Listings tracked

125

45 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

45

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months