Fairy Wand

Shoppers searched for this 93K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -40.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £27K a year.

Searches, last 12 months

93K

Growth, 90 days vs prior 90

-40.3%

Conversion, latest week

5.7%

Market size, estimated

£27Ka year

Top search term

fairy wand42K searches a year

Listings sell for £5.04 on average, from £2.87 to £15.41. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £5.04 that is £504 to £1K a year per listing.

Average price

£5.04under the $15 to $100 sweet spot

Price range

£2.87–£15.41

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

£504–£1K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

82% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #97 within Dress-Up Accessories. It carries 314 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

94%

Out of stock, average day

8.0%

Average rank

#97in Dress-Up Accessories

Average rating

4.17 starsAmazon United Kingdom average 4.36 stars

Average reviews

314per listing

Listings tracked

51

25 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

25

Successful launches

0Amazon's first-year sales bar

Average brand age

24 months