elvis costume
Skip itA small market ($26K/yr) — this niche doesn't clear our bar today.
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Avg price
Great£22.40avg listing price — sweet spot $15–$100
Review moat
Great289.05avg incumbent reviews — the moat a new listing must climb
Price range
Great£9.19–£36.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Returns
Bad5.1%return rate — above 5% kills the launch gate
Growth
Bad-6.2%90-day search growth — must beat 0% to launch
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Market size
Bad£26K£26K/yr · 86K searches
According to Flapen's Amazon United Kingdom niche tracking, elvis costume is a £26K/yr Amazon United Kingdom market (86K searches/yr). The top 5 brands hold 88% of demand. Verdict: Skip it — 40/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
elvis costume market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- £22K–£28K
- units × avg price
- Conversion rate
- 1.4%
- Avg BSR
- #1,213
- Page quality
- 0%
- Prime
- 95%
- Sponsored
- 52%
- Out of stock
- 10.2%
- Avg brand age
- 56 months
- Avg seller age
- 200 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
39
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
8%
- Smiffys28%
- Morph24%
- Luming21%
- HENBRANDT9%
- Wicked Costumes6%
- W WIDMANN MILANO Party Fashion4%
- Open — no brand owns it (5 brands, 8%)
Demand
Weekly Amazon search volume, last 39 weeks — -6.2% search growth over the last 90 days.Top elvis costume search terms
- elvis costume59K/yr
- elvis presley costume11K/yr
- elvis fancy dress16K/yr
Top elvis costume products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Luming Halloween Costumes Men 5Pieces: Jumpsuit Sunglasses Wig Belt Scarf - 60s 50s 80s 70s Fancy Dress Mens Disco- Outfits Role-playing Carnival Musical Halloween Costumes for Men
Luming£35.694.2★448 rev
Smiffys Elvis Costume in Black and Gold for Adults Shirt Trousers Cape and Belt Officially Licensed Black Flared Trousers with Gold Insert Ideal for Matching Music-Themed Fancy Dress
Smiffys£29.944.1★343 rev
Morph Las Vegas Fancy Dress Men Mens Disco Jumpsuit 70s Fancy Dress Mens Halloween Costumes Men X-Large
Morph£26.294.2★549 rev
HENBRANDT Rockstar Adult Fancy Dress Costume - Classic White & Red Jumpsuit Authentic 70s Music Icon Outfit Retro Performance Party Accessory Rockstar Costume
HENBRANDT£11.623.5★156 rev
Morph Las Vegas Fancy Dress Men Mens Disco Jumpsuit 70s Fancy Dress Mens Halloween Costumes Men Large
Morph£26.004.2★549 rev
Newest
by launch date
W WIDMANN MILANO Party Fashion - King of Rock NRoll Costume Top & Trousers 50s Outfit for Carnival & Show Time
W WIDMANN MILANO Party Fashion£22.7215 rev
Morph Las Vegas Fancy Dress Men Mens Disco Jumpsuit With Wig And Glasses 70s Fancy Dress Mens Halloween Costumes Men Large
Morph£31.6233 rev
Morph Las Vegas Fancy Dress Men Mens Disco Jumpsuit With Wig And Glasses 70s Fancy Dress Mens Halloween Costumes Men Medium
Morph£31.8333 rev
SrgPui 4-Piece Set Elvis Costume for Adults Elvis Wig with Glasses Microphone and Necklace 50s 60s Rock n Roll Disco Party Outfit Halloween Costume for Men
SrgPui£17.083 rev
Smiffys Elvis Black Jumpsuit Costume for Adults Officially Licensed All In One Outfit with Cape Gold Detail Fancy Dress for Music Icons 70s Rock and Roll Parties Halloween X-Large
Smiffys£21.0211 rev
Trending
90-day click momentumSmiffys Elvis Black Jumpsuit Costume for Adults Officially Licensed All In One Outfit with Cape Gold Detail Fancy Dress for Music Icons 70s Rock and Roll Parties Halloween X-Large
Smiffys£21.024.0★
Morph Las Vegas Fancy Dress Men Mens Disco Jumpsuit 70s Fancy Dress Mens Halloween Costumes Men Medium
Morph£26.114.2★
Smiffys Mens White Flared Trousers 1960s Fancy Dress Costume Retro Disco Pants for Adults Ideal for Decade-Themed Parties Festivals and Halloween M
Smiffys£9.193.7★
W WIDMANN MILANO Party Fashion - King of Rock NRoll Costume Top & Trousers 50s Outfit for Carnival & Show Time
W WIDMANN MILANO Party Fashion£22.723.2★
SrgPui 4-Piece Set Elvis Costume for Adults Elvis Wig with Glasses Microphone and Necklace 50s 60s Rock n Roll Disco Party Outfit Halloween Costume for Men
SrgPui£17.082.7★
What buyers say about elvis costume
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality fancy dress”
“Good fun”
“Did the job”
“Great outfit for the price”
“The fit was great with a little room to spare”
What buyers complain about
“Poor quality”
“Belt too big”
“Just about lasted the night”
Top return reasons
Common questions
- Is elvis costume profitable to sell on Amazon United Kingdom?
- The niche generates £26K/yr across 21 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -6.2%. Flapen's verdict: Skip it (40/100).
- How competitive is the elvis costume niche?
- 11 brands and 39 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in elvis costume?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Durability. The return rate is 5.1% — above our launch gate.
- What does it cost to enter the elvis costume niche?
- Listings span £9.19–£36.37; the average listing price is £22.40 (sweet spot $15–$100). The average incumbent carries 289 reviews — the moat a new listing must climb.