elmers slime kit
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,361.6avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£9.80avg listing price — sweet spot $15–$100
Market size
Bad£44K£44K/yr · 103K searches
Competition
Bad89%top-5 click share — a locked-up shelf
Growth
Bad-36.2%90-day search growth — must beat 0% to launch
Price range
Bad£3.08–£15.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, elmers slime kit is a £44K/yr Amazon United Kingdom market (103K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Aug–Nov–Dec. Verdict: Skip it — 30/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
elmers slime kit market data
- Units sold / yr
- 5K–6K
- avg 500–750/product
- Revenue / yr
- £49K–£59K
- units × avg price
- Conversion rate
- 4.3%
- Avg BSR
- #33
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 40%
- Out of stock
- 0.0%
- Avg brand age
- 42 months
- Avg seller age
- 184 days
Competition & brand share
The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 falling
Sellers
18
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
89%
Top 20: 100%
Open market
0%
- Elmer's64%
- Elmers22%
- ELMER'S6%
- Slime Labs4%
- Amazon Basics2%
- iKidiki2%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -36.2% search growth over the last 90 days.Peak months: Aug, Nov, Dec · busiest ÷ quietest = 2.7×
Top elmers slime kit search terms
- elmers slime kit56K/yr
- slime kit elmers14K/yr
- elmers slime14K/yr
- slime ingredients11K/yr
- slime making kit elmers5K/yr
- slime elmers4K/yr
Top elmers slime kit products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Elmers Colour Changing Slime Kit | Slime Supplies Include Colour Changing Glue & Magical Liquid Slime Activator | Activates with UV Light | Washable & Kid Friendly | 4 Count
Elmer's£12.184.4★1,245 rev

Elmers Colour Slime Kit Slime Supplies Include Washable Colour PVA Glue Assorted Colours & Magical Liquid Slime Activator Washable & Kid Friendly 4 Count
Elmers£13.834.5★1,273 rev

Elmers Glue Magical Liquid Activator Solution Ideal for Making Makes Four Batches 259 ml
Elmer's£3.174.5★11,860 rev

Elmers Metallic Slime Kit | Slime Supplies Include Metallic PVA Glue & Magical Liquid Slime Activator | Washable & Kid Friendly | 4 Count
Elmer's£12.274.5★1,562 rev

Elmers PVA Glitter Glue | Gold | 177 ml | Washable & Kid Friendly | Great for Arts & Crafts Projects
ELMER'S£3.084.6★1,017 rev
Newest
by launch date
iKidiki Slime Making Kit Toys for 6 7 8 9 10 11 12 Year Old Girls Boys Gifts Birthday Galaxy Slime Kits for Girls 6-12 Year Old Girl Boy Gifts Fluffy Slime Kids Birthday Presents Craft Kits for Kids
iKidiki£15.82214 rev

Amazon Basics All Purpose Washable School Clear Liquid Glue Great for Making Slime 3.8 litre Bottle
Amazon Basics£7.634,829 rev

Elmers Confetti Slime Activator | Washable & Kid-Friendly Magical Liquid Glue Activator | 245 g Bottle
ELMER'S£4.99272 rev

Elmers Colour Changing Slime Kit | Slime Supplies Include Colour Changing Glue & Magical Liquid Slime Activator | Activates with UV Light | Washable & Kid Friendly | 4 Count
Elmer's£12.181,245 rev

Elmers Colour Slime Kit Slime Supplies Include Washable Colour PVA Glue Assorted Colours & Magical Liquid Slime Activator Washable & Kid Friendly 4 Count
Elmers£13.831,273 rev
Trending
90-day click momentum
Slime Labs Slime Making Kit 1550ml Activator & PVA Glue Non-Toxic
Slime Labs£14.514.0★

Amazon Basics All Purpose Washable School Clear Liquid Glue Great for Making Slime 3.8 litre Bottle
Amazon Basics£7.634.6★

iKidiki Slime Making Kit Toys for 6 7 8 9 10 11 12 Year Old Girls Boys Gifts Birthday Galaxy Slime Kits for Girls 6-12 Year Old Girl Boy Gifts Fluffy Slime Kids Birthday Presents Craft Kits for Kids
iKidiki£15.824.2★

Elmers Metallic Slime Kit | Slime Supplies Include Metallic PVA Glue & Magical Liquid Slime Activator | Washable & Kid Friendly | 4 Count
Elmer's£12.274.5★

Elmers Colour Changing Slime Kit | Slime Supplies Include Colour Changing Glue & Magical Liquid Slime Activator | Activates with UV Light | Washable & Kid Friendly | 4 Count
Elmer's£12.184.4★
What buyers say about elmers slime kit
What buyers praise and complain about, mined from review topics.What buyers love
“kits is nice”
“good not sticky so if you want to get this for your kid I will recommend”
“good for the price”
“Easy to use”
“Its nice and big,”
“Item exactly as described”
“Amazingly successful”
“and very giftable”
“Brilliant short cut to making slime with granddaughter”
“Glitter”
What buyers complain about
“Does not make the slime come together at”
“it was a bit sticky”
“Activator missing bad quality not buying again”
“It sometimes creates a mess”
“Very messy and dirty”
“it leaves the slime with a wet film residue”
“should be alot cheaper because you have use loads activator don't really get value for money”
“the bottle was way bigger than expected”
“The product did not work”
“it just made it watery”
Top return reasons
Common questions
- Is elmers slime kit profitable to sell on Amazon United Kingdom?
- The niche generates £44K/yr across 10 tracked products. 90-day search growth is -36.2%. Flapen's verdict: Skip it (30/100).
- How competitive is the elmers slime kit niche?
- 6 brands and 18 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in elmers slime kit?
- Top complaints mined from reviews: Functionality-Overall, Adhesion/Stickiness, Quality-Overall. The return rate is 0.2%.
- When does demand for elmers slime kit peak?
- Demand peaks in Aug–Nov–Dec; the busiest month runs 2.7× the quietest.
- What does it cost to enter the elmers slime kit niche?
- Listings span £3.08–£15.82; the average listing price is £9.80 (sweet spot $15–$100). The average incumbent carries 2,362 reviews — the moat a new listing must climb.