Electronics Kit for Kids
FailDemand is soft, at -26.4% this quarter, so Electronics Kit for Kids is a Fail.
- Flapen Score
- 48 / 100Top 34% of 1,773 Toys & Games niches · +4 vs the category median of 4448
- Market size
- £56K/yr109K searches / yr
- 90-day growth
- -26.4%search demand this quarter
- Competition
- 58%top-5 click share · 12 brands · 25 sellers
Flapen Score
Electronics Kit for Kids against its category
The dotted line is the Toys & Games average. Past it, Electronics Kit for Kids is stronger. Inside it, weaker.
Market
The Electronics Kit for Kids market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Electronics Kit for Kids 109K times last year and spent an estimated £56K. The top 5 brands take 77% of clicks. Demand peaks in Nov–Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
2.3% of searches ended in a purchase last week.
Shoppers searched for this 109K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -26.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £56K a year.
- Searches, last 12 months
- 109K
- Growth, 90 days vs prior 90
- -26.4%
- Conversion, latest week
- 2.3%
- Market size, estimated
- £56Ka year
- Peak month
- December5.4× the quietest month
- Top search term
- electric circuit kits for children19K searches a year
02 · Price
A sale here is worth £22.02.
Listings sell for £22.02 on average, from £10.37 to £39.78. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £22.02 that is £2K to £6K a year per listing.
- Average price
- £22.02inside the $15 to $100 sweet spot
- Price range
- £10.37–£39.78
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£6K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 11.8% of listings are out of stock. The average listing ranks #273 within Learning & Education. It carries 641 reviews at 4.25 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 89%
- Out of stock, average day
- 11.8%
- Average rank
- #273in Learning & Education
- Average rating
- 4.25 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 641per listing
- Listings tracked
- 19
04 · Newcomers
Amazon counts 1 of last year's 9 launches as successful.
9 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Electronics Kit for Kids products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Science Kidz Electronics Kit - Electric Circuits - 188 Science Experiments
- Price
- £18.66
- Rating
- 4.7/5
- Reviews
- 1,639
- Age
- 5y ago
Bright Panda Electric Circuit Kits for Children Educational STEM Toys with 100+ Science Experiments for Kids Build Your Own Science Kit Combine Kits for Endless Fun (Explorer Advanced Set)
- Price
- £28.24
- Rating
- 4.5/5
- Reviews
- 46
- Age
- 11mo ago
John Adams Hot Wires | Plug & Play Electronics Set With 100 Experiments | Perfect For Children Ages 8+ | Make Experiment & Play With This Science & STEM Toy | Batteries Not Included | Easy To Use
- Price
- £39.74
- Rating
- 4.7/5
- Reviews
- 2,751
- Age
- 24y ago
Science Mad Circuit Lab For Kids - Learn About An Introduction to Electronic Circuits With 50+ Safe Educational Experiments - Includes Light Magnetic and Touch Control 8+ Years
- Price
- £24.76
- Rating
- 4.4/5
- Reviews
- 168
- Age
- 7y ago
Science Kidz Electronics Kit - Electric Circuits For Kids
- Price
- £15.30
- Rating
- 4.6/5
- Reviews
- 81
- Age
- 10mo ago
Trending
90-day click momentum
Aodaer 23 Pcs Educational Electric Circuit Kits Electric Circuit Motor Kit Science Experiment Educational Montessori Learning Kits Set for DIY STEM Engineering Project Birthday Gift
- Price
- £10.37
- Rating
- 3.1/5
- Reviews
- 10
- Age
- 4mo ago
26PCS Electric Circuit Kits for Children Science Montessori Learning Kits Electronics Motor Set for Kids DIY Science Projects Educational STEM Engineering Student Lab Experiment Project
- Price
- £10.84
- Rating
- 4.1/5
- Reviews
- 6
- Age
- 6mo ago
Butterfly EduFields 10in1 STEM Electronics Robotics Kit for Kids Age 8-14
- Price
- £39.78
- Rating
- 4.2/5
- Reviews
- 325
- Age
- 4y ago
26PCS Electric Circuit Kit DIY STEM DC Motor Science Experiment Set
- Price
- £10.99
- Rating
- 3.3/5
- Reviews
- 3
- Age
- 7mo ago
Bright Panda Electric Circuit Kits for Children Educational STEM Toys with 100+ Science Experiments for Kids Build Your Own Science Kit (Starter Set (Circuit Maze))
- Price
- £19.10
- Rating
- 4.5/5
- Reviews
- 46
- Age
- 11mo ago
Newest
by launch dateAodaer 23 Pcs Educational Electric Circuit Kits Electric Circuit Motor Kit Science Experiment Educational Montessori Learning Kits Set for DIY STEM Engineering Project Birthday Gift
- Price
- £10.37
- Rating
- 3.1/5
- Reviews
- 10
- Age
- 4mo ago
26PCS Electric Circuit Kits for Children Science Montessori Learning Kits Electronics Motor Set for Kids DIY Science Projects Educational STEM Engineering Student Lab Experiment Project
- Price
- £10.84
- Rating
- 4.1/5
- Reviews
- 6
- Age
- 6mo ago
26PCS Electric Circuit Kit DIY STEM DC Motor Science Experiment Set
- Price
- £10.99
- Rating
- 3.3/5
- Reviews
- 3
- Age
- 7mo ago
OnBots 100 STEM Electronics Kit for Kids | Age 8 + | Build 100 Science Projects to Learn Circuits & Engineering | 34 Parts & Full Colour Manual | Perfect Christmas and Birthday Gift for Boys & Girls
- Price
- £22.34
- Rating
- 4.5/5
- Reviews
- 13
- Age
- 8mo ago
VATOS Science Circuit for Kids Ages 6-12 68PCS Electronics Building Kit with 450+ STEM Projects Rotational Imaging Sound Recording & Playback Dual Power STEM Educational Toys for Boys Girls
- Price
- £35.17
- Rating
- 4.3/5
- Reviews
- 35
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 rising
Sellers
25
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
58%
Top 20: 100%
Open market
17%
- Science Kidz30%
- Bright Panda18%
- Sntieecr12%
- John Adams9%
- Science Mad7%
- BOJACK6%
- Open — no brand owns it (6 brands, 17%)
Demand
Electronics Kit for Kids search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 5.4×
Search terms
Top Electronics Kit for Kids search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- electric circuit kits for children19K/yr
- circuit board for kids10K/yr
- circuit7K/yr
- electronics for kids7K/yr
- kids electronics kit7K/yr
- electronics kit for kids12K/yr
- kids circuit board kit7K/yr
- circuit kit4K/yr
- circuits for kids12K/yr
- electrical circuit kit for kids5K/yr
Reviews and returns
What reviews say buyers love and hate about Electronics Kit for Kids
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
It's practically unusable with adequate instructions
No instructions, no tools, no batteries
No instructions
Barely worked
doesn't work
found that it didnt work consistently
Poor Quality
Quality-wise, it's underwhelming
Poor quality and defective - very disappointing
Broke after 5 months
Yes, it is very flimsy, however it is not like they'll be used for weeks or months on end
do not seem durable enough for repeated use
Cheap material, I didn't like it
everything is very cheaply made
Love
so much fun
Good toy
this has kept him highly entertained
Great for educational stuff
Educational and fun
Good educational toy
Good bday gift
Amazing gift
Great gift for nephew, easy to use, great value, well made and ideal age
This electronics kit is good quality overall
The kit includes a good variety of components
Good quality
are mostly straightforward
Instructions are clear
Instructions are quite easy to understand
Return
1.0% Return rate 4% Fixable by listing
Barely worked
doesn't work
found that it didnt work consistently
It's practically unusable with adequate instructions
No instructions, no tools, no batteries
No instructions
Poor Quality
Quality-wise, it's underwhelming
Poor quality and defective - very disappointing
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Electronics Kit for Kids questions
Answered from the same tracked data.