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Edible Science

Fail

The top 5 products take 100% of clicks, so Edible Science is a Fail.

Flapen Score
38
38 / 100
Ranks 1,216 of 1,773 Toys & Games niches · −6 vs the category median of 44
Market size
£11K/yr5K searches / yr
90-day growth
-46.8%search demand this quarter
Competition
100%top-5 click share · 3 brands · 12 sellers

Flapen Score

Edible Science against its category

The dotted line is the Toys & Games average. Past it, Edible Science is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Edible Science market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Edible Science 5K times last year and spent an estimated £11K. All 3 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 15.8% of those searches ended in a purchase.

Shoppers searched for this 5K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.8% of those searches ended in a purchase. Searches in the last 90 days moved -46.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £11K a year.

Searches, last 12 months
5K
Growth, 90 days vs prior 90
-46.8%
Conversion, latest week
15.8%
Market size, estimated
£11Ka year
Peak month
December29.8× the quietest month
Top search term
edible science3K searches a year

02 · Price

A sale here is worth £14.22.

Listings sell for £14.22 on average, from £12.15 to £17.72. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 100 to 250 of them. At £14.22 that is £1K to £4K a year per listing.

Average price
£14.22under the $15 to $100 sweet spot
Price range
£12.15–£17.72
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
100–250
Revenue per listing a year
£1K–£4K
Returns
1.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

33% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #479 within Learning & Education. It carries 413 reviews at 3.97 stars, so a new listing needs social proof before a better product.

Sponsored listings
33%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#479in Learning & Education
Average rating
3.97 starsAmazon United Kingdom average 4.36 stars
Average reviews
413per listing
Listings tracked
3

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Edible Science products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.

£0£3K£6K£8K£11K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 flat

Sellers

12

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

100%

Top 20: 100%

Open market

0%

  • John Adams82%
  • Science4you11%
  • WILD! Science7%
  • Open — no brand owns it (0%)

Demand

Edible Science search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 29.8×

Reviews and returns

What reviews say buyers love and hate about Edible Science

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Fun/Entertainment Experience”
50%of negative reviews mention “Instructions/User Manual/Troubleshooting”
1.5%of orders come back
“Doesn't come with instructions”
A buyer, on “Instructions/User Manual/Troubleshooting”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

8 topics

NegativePositive

FAQ

Common Edible Science questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data