Donkey Ears
prices mostly outside the sweet spot ($5.76–$7.67) — Donkey Ears doesn't clear our bar today.
Flapen Score
Is Donkey Ears profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Donkey Ears is a £12K/yr Amazon United Kingdom market (28K searches/yr). The top 5 brands hold 78% of demand. Verdict: Skip it — 37/100.
Donkey Ears: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -29.3% over the last 90 days and 6.8% of searches end in a purchase.
£12K
revenue / yr
Who owns the niche?
The top 5 brands hold 78% of demand, so 22% of the market is open.
22%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.
0/100
page quality · 11 products
Top Donkey Ears products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
ATSNOSH 2 Pcs Donkey Ears Headband and Tail Set Donkey Animal Fancy Dress Outfit Animal Costume Accessories for Halloween Carnival Cosplay Theme Party (2 Pcs)
- Price
- £6.10
- Rating
- 4.4/5
- Reviews
- 51
- Age
- 1y ago
TOYANDONA Cute Donkey Ears Headband: Funny Donkey Ears Hairband Soft Animal Hairband Comfortable Animal Costume Accessory Adults & Kids - Perfect for Halloween Cosplay Themed Parties (grey)
- Price
- £6.40
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago
KBSICWO 2Pcs Donkey Costume Set Donkey Animal Ears and Tail Soft Animal Costume Accessories for Adults for Cosplay Halloween Carnival Nativity Theme Party (Grey)
- Price
- £5.76
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 7mo ago
WickedFun Adults Childrens Faux Fur Grey Donkey Ears on Headband Theme Christmas Nativity Halloween World Book Day Fancy Dress Up Accessory (Grey)
- Price
- £5.85
- Rating
- 4.2/5
- Reviews
- 21
- Age
- 2y ago
Hifot 4Pcs Donkey Costume Set Donkey Ears and Tail Headband Nose Bow Tie Set Donkey Animal Fancy Dress Outfit Animal Costume Accessories for Kids Adults for Cosplay Halloween Carnival Theme Party
- Price
- £6.28
- Rating
- 3.8/5
- Reviews
- 100
- Age
- 2y ago
Trending
90-day click momentum
BOGCLEE 4 Piece Donkey Costume Set Donkey Costume Accessory Kit Fancy Dress Donkey Ears Headband Bow Tie Tail Nose for Adults for Cosplay Carnival Party
- Price
- £7.54
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 6mo ago
FeiatPogra Donkey Costume Set 2Pcs Grey Donkey Ears Headband and Tail with Clip Donkey Animal Fancy Dress Outfit Accessories for Halloween Cosplay Carnival Theme Party Kids Adults
- Price
- £7.52
- Rating
- 3.2/5
- Reviews
- 4
- Age
- 4mo ago
TOYANDONA Cute Donkey Ears Headband: Funny Donkey Ears Hairband Soft Animal Hairband Comfortable Animal Costume Accessory Adults & Kids - Perfect for Halloween Cosplay Themed Parties (grey)
- Price
- £6.40
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago
KBSICWO 2Pcs Donkey Costume Set Donkey Animal Ears and Tail Soft Animal Costume Accessories for Adults for Cosplay Halloween Carnival Nativity Theme Party (Grey)
- Price
- £5.76
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 7mo ago
GWAWG 2pcs Donkey Ears and Tail Costume Set Grey Donkey Ears Headband and Long Grey Donkey Tail Fancy Dress Accessory Set Donkey Animal Costume Accessories for Halloween Carnival Cosplay Theme Party
- Price
- £6.39
- Rating
- 2.9/5
- Reviews
- 5
- Age
- 7mo ago
Newest
by launch dateFeiatPogra Donkey Costume Set 2Pcs Grey Donkey Ears Headband and Tail with Clip Donkey Animal Fancy Dress Outfit Accessories for Halloween Cosplay Carnival Theme Party Kids Adults
- Price
- £7.52
- Rating
- 3.2/5
- Reviews
- 4
- Age
- 4mo ago
TOYANDONA Cute Donkey Ears Headband: Funny Donkey Ears Hairband Soft Animal Hairband Comfortable Animal Costume Accessory Adults & Kids - Perfect for Halloween Cosplay Themed Parties (grey)
- Price
- £6.40
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago
BOGCLEE 4 Piece Donkey Costume Set Donkey Costume Accessory Kit Fancy Dress Donkey Ears Headband Bow Tie Tail Nose for Adults for Cosplay Carnival Party
- Price
- £7.54
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 6mo ago
GWAWG 2pcs Donkey Ears and Tail Costume Set Grey Donkey Ears Headband and Long Grey Donkey Tail Fancy Dress Accessory Set Donkey Animal Costume Accessories for Halloween Carnival Cosplay Theme Party
- Price
- £6.39
- Rating
- 2.9/5
- Reviews
- 5
- Age
- 7mo ago
KBSICWO 2Pcs Donkey Costume Set Donkey Animal Ears and Tail Soft Animal Costume Accessories for Adults for Cosplay Halloween Carnival Nativity Theme Party (Grey)
- Price
- £5.76
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 7mo ago
Competition: brands, sellers & click share
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.
Brands
11 rising
Sellers
15
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
17%
- ATSNOSH48%
- TOYANDONA9%
- KBSICWO8%
- WickedFun6%
- Hifot6%
- GWAWG5%
- Open — no brand owns it (5 brands, 17%)
Donkey Ears demand & seasonality
Weekly search volume, with the niche's key stats alongside.
What reviews say buyers love and hate about Donkey Ears
What buyers mention most, as a share of all reviews.
What buyers love
92% of reviews“Really great quality”
“Great price and value for money, much cheaper than hiring actual costumes in our case”
“Well made, comfortable”
“Very sturdy, well made, comfortable to wear”
“sturdy elastic on the tail which is securely attached so that it doesnt fall down”
What buyers complain about
88% of reviews“Rubbish looks nothing like the picture absolutely tiny like little rabbit ears”
“No, in terms of absolute value for money and youre going to wear it just once”
“Rubbish looks nothing like the picture absolutely tiny like little rabbit ears”
Donkey Ears return rate & reasons
Why buyers send it back, as a share of all return requests.
2.5%
Return rate
54%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Donkey Ears questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
