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Dogpool

Fail

Shoppers spend only $0 a year here, so Dogpool is a Fail.

Flapen Score
31
31 / 100
Ranks 1,575 of 1,773 Toys & Games niches · −13 vs the category median of 44
Market size
£0/yr7K searches / yr
90-day growth
+20.6%search demand this quarter
Competition
100%top-5 click share · 5 brands · 45 sellers

Flapen Score

Dogpool against its category

The dotted line is the Toys & Games average. Past it, Dogpool is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dogpool market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dogpool 7K times last year and spent an estimated £0. All 5 brands take every click. Demand peaks in Dec. Flapen scores it 31 out of 100, a Fail.

01 · Demand

0.0% of searches ended in a purchase last week.

Shoppers searched for this 7K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +20.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £0 a year.

Searches, last 12 months
7K
Growth, 90 days vs prior 90
+20.6%
Conversion, latest week
0.0%
Market size, estimated
£0a year
Peak month
December9.8× the quietest month
Top search term
dogpool5K searches a year

02 · Price

A sale here is worth £18.21.

Listings sell for £18.21 on average, from £12.21 to £34.25. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £18.21 that is £0 to £2K a year per listing.

Average price
£18.21inside the $15 to $100 sweet spot
Price range
£12.21–£34.25
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

20% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #680 within Hobbies. It carries 651 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
20%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#680in Hobbies
Average rating
4.64 starsAmazon United Kingdom average 4.36 stars
Average reviews
651per listing
Listings tracked
5

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
24 months

Products

Top Dogpool products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£0£0£0£0101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 rising

Sellers

45

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Simba43%
  • Funko23%
  • Marvel14%
  • ADEPTNA12%
  • Jsdoin8%
  • Open — no brand owns it (0%)

Demand

Dogpool search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '25Spike '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 9.8×

Search terms

Top Dogpool search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dogpool5K/yr
  • deadpool dog1K/yr
  • dogpool plush783/yr
  • dogpool deadpool113/yr

Reviews and returns

What reviews say buyers love and hate about Dogpool

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall38%−0.06

a lot bigger than I thought

Higher than it is round

Strength38%−0.11

Not very sturdy

the guns are very bendy

Durability13%−0.06

Lasted 4 swims before my puppy ripped it up

Quality-Overall13%+0.99

Poor quality

Love

Quality-Overall21%+0.99

Was well made

Great quality

Was bought as birthday present for my grandson fantastic quality

Strength20%−0.11

Good rigid pool

Seems very sturdy would recommend

Strong perfect little dog pool

Collectibles12%+1.29

A must have so they could add the legend that is Dogpool to their collection of figures

Its an amazing figure that looks great to add to my collection

Fun/Entertainment Experience12%−0.02

Great fun

Good fun for dogs

Size-Overall11%−0.06

Just a nice size for my collie pup

This is perfect size for my little puppy, easy to put up and fill

not too small for average size dogs

Return

0.7% Return rate 68% Fixable by listing

Size-Overall59%▁▁▁▁█▅

a lot bigger than I thought

Higher than it is round

Leak-Proof7%▁▁▁▁▁█
Advertised Vs Actual Product5%▁▁▁▁█▅
Pet Friendly5%▁▁▁▁██
Functionality-Overall3%▁▁▁▁██

FAQ

Common Dogpool questions

Answered from the same tracked data.