How competitive is the Dnd Dice niche on Amazon United Kingdom?

20 brands and 27 sellers compete in Dnd Dice on Amazon United Kingdom. The top 5 Dnd Dice products take 36% of clicks and its top 5 brands hold 70% of demand.

What do buyers complain about in Dnd Dice?

Dnd Dice buyers on Amazon United Kingdom complain most about Color, Quality-Overall, Advertised Vs Actual Product, the themes mined from the niche's reviews. Its return rate is 0.2%.

What does it cost to enter the Dnd Dice niche?

Dnd Dice sells for £10.11 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £3.22–£24.94. The average incumbent carries 2,498 reviews — the moat a new listing must climb.

Dnd Dice

soft demand (-27.2% this quarter) — Dnd Dice doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Dnd Dice profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Dnd Dice is a £189K/yr Amazon United Kingdom market (568K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.

Dnd Dice: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -27.2% over the last 90 days and 3.3% of searches end in a purchase.

£189K

revenue / yr

Units sold / yr20K

Search volume / yr-27.2%568K

Conversion rate3.3%

Avg price£10.11

Who owns the niche?

The top 5 brands hold 70% of demand, so 30% of the market is open.

30%

open market share

Brands · sellers20 · 27

Top-5 product click share36%

Open market30%

Avg brand age37 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 47 products

Top Dnd Dice products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Polyhedral DND Dice Set 6Pack Double-Colors Dice Sets with D4 D6 D8 D10 D% D12 D20 Compatible with Dungeons and Dragons D&D RPG MTG Table Games (42 Pieces)

Price: £9.78
Rating: 4.8/5
Reviews: 449
Age: 1y ago

QMAY DND Dice 6 x 7 Set Polyhedral Double-Color Dice Sets (42pcs)

Price: £8.93
Rating: 4.8/5
Reviews: 6,340
Age: 7y ago

Dzxin DND Game Dice Set 7PCS Polyhedral Dice Set for Dungeons and Dragons RPG MTG Role Playing Table Games (Blue+Purple)

Price: £4.20
Rating: 4.5/5
Reviews: 189
Age: 1y ago

H&S 42pcs DND Dice 6 Sets Dungeons and Dragons Dice Set 7 Sided Polyhedral D&D RPG MTG Table Game

Price: £6.32
Rating: 4.7/5
Reviews: 2,431
Age: 8y ago

ORUZA 7 PCS Liquid Core DND Dice Resin Sharp Edge Dice Polyhedral D&D Dice Set for Dungeons and Dragons RPG MTG Table Games (Green Leaf Liquid Quicksand)

Price: £15.04
Rating: 4.5/5
Reviews: 242
Age: 1y ago

Newest

by launch date

Polyhedral DND Dice Set-12 Pack Double-Colors D&D Dice Sets Compatible with Dungeons and Dragons Role Playing Game RPG MTG Games Dice with D4 D6 D8 D10 D% D12 D20 (12 Colors Set)

Price: £15.02
Rating: 4.9/5
Reviews: 11
Age: 3mo ago

RTDHO Liquid Core DND Dice Set 7Pcs Sharp Edge Polyhedral Resin D&D Dice

Price: £11.88
Rating: 4.8/5
Reviews: 10
Age: 11mo ago

ARUOHHA Gazes Eye Dice DND Resin Dice Liquid Core Flaming RPG Sharp Edged Dice Set with Gift Box Polyhedral D and D Dice Set Compatible with Dungeons Dragons Role Playing Game D20 D12 D10 D8 D6

Price: £24.94
Rating: 4.6/5
Reviews: 16
Age: 11mo ago

Haxtec Mystery DND Dice Set 7pcs Polyhedral Dice Mystery Dice for Dungeons & Dragons Chance Win Rare Sharp Edge Great DND Gift for RPG players No Duplicates in 2/5 Packs

Price: £9.63
Rating: 4.6/5
Reviews: 306
Age: 1y ago

QMAY Mystery Dice 42 Pcs Acrylic Polyhedral Dice with 6 Pcs Velvet Bag

Price: £18.42
Rating: 4.6/5
Reviews: 365
Age: 1y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

36%

Top 20: 76%

Open market

26%

QMay25%
CREEBUY25%
Dzxin9%
ORUZA5%
SIQUK5%
H&S4%

Dnd Dice demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume568KCVR3.3%Products47Brands20Top 5 Brands70%OOS Rate5.4%Rating4.7★Reviews2,498Avg BSR#39

Peak months: Nov, Dec · busiest ÷ quietest = 3.3×

Top Dnd Dice search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

dnd dice256K/yr -26.8%1.9% conv.
dnd dice set70K/yr -32.9%2.3% conv.
d&d dice57K/yr -31.4%2.3% conv.
dungeons and dragons dice43K/yr -37.0%2.8% conv.
d20 dice17K/yr -7.8%3.3% conv.
d&d dice set20K/yr +5.1%2.9% conv.
d2015K/yr -11.2%1.4% conv.
d and d dice21K/yr -33.6%3.8% conv.
polyhedral dice set12K/yr -20.6%2.5% conv.
dice dnd11K/yr -35.3%2.0% conv.

What reviews say buyers love and hate about Dnd Dice

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews

Quality-Overall26%

“Adorable Duck Dice Set That Still Feels Good Quality”

Value For Money13%

“Good for the price”

Color12%

“The colours are vibrant”

Collectibles6%

“look beautiful with my collection”

Weight Light6%

“Dice are great nice weight to it”

What buyers complain about

74% of reviews

Color27%

“Not as colourful as the product images indicate”

Quality-Overall22%

“Very cheap, quality is kinda the same as you'd expect for any entry level D&D dice”

Advertised Vs Actual Product13%

“Not as advertised”

Size-Overall9%

“minus a couple of mm smaller than normal”

Ease Of Use2%

“The numbers can be tricky to read”

Dnd Dice return rate & reasons

Why buyers send it back, as a share of all return requests.

0.2%

Return rate

62%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Advertised Vs Actual Product

33%

2Size-Overall

3Accuracy-Overall

4Color

5Balance/Stability

Common Dnd Dice questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Dnd Dice 47/100 on Amazon United Kingdom — Skip it. The niche generates £189K/yr across 47 tracked products. 0 of 9 products launched in the last 360 days are still selling. Search demand moved -27.2% over the last 90 days.