Skip to content

Dji Neo Battery

Fail

The top 5 brands take 96% of clicks, so Dji Neo Battery is a Fail.

Flapen Score
35
35 / 100
Ranks 1,375 of 1,773 Toys & Games niches · −9 vs the category median of 44
Market size
£69K/yr22K searches / yr
90-day growth
+7.1%search demand this quarter
Competition
74%top-5 click share · 6 brands · 20 sellers

Flapen Score

Dji Neo Battery against its category

The dotted line is the Toys & Games average. Past it, Dji Neo Battery is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dji Neo Battery market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dji Neo Battery 22K times last year and spent an estimated £69K. The top 5 brands take 96% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

7.6% of searches ended in a purchase last week.

Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £69K a year.

Searches, last 12 months
22K
Growth, 90 days vs prior 90
+7.1%
Conversion, latest week
7.6%
Market size, estimated
£69Ka year
Top search term
dji neo battery20K searches a year

02 · Price

A sale here is worth £41.89.

Listings sell for £41.89 on average, from £8.90 to £201.99. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At £41.89 that is £4K to £10K a year per listing.

Average price
£41.89inside the $15 to $100 sweet spot
Price range
£8.90–£201.99
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
100–250
Revenue per listing a year
£4K–£10K
Returns
5.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #195 within Remote & App-Controlled Devices. It carries 1,125 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#195in Remote & App-Controlled Devices
Average rating
4.55 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,125per listing
Listings tracked
12

04 · Newcomers

Amazon counts 0 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 16 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
16 months

Products

Top Dji Neo Battery products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

£0£7K£14K£21K£28K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 rising

Sellers

20

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

0%

  • DJI34%
  • styvra30%
  • LYONGTECH19%
  • CS COOLSHOW10%
  • Starvortex4%
  • LKTOP4%
  • Open — no brand owns it (0%)

Demand

Dji Neo Battery search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Spike '25Holiday '25Spike '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 1.9× · 11 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Dji Neo Battery

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money17%+0.52

At £32.99 it is not dramatically cheap

I find it an expensive toy

be prohibitively expensive

Battery Life9%−0.07

Also, the battery only lasts about 10 minutes

According to DJI meaning the battery had been stored for too long., and rock below a critical level

Size-Overall9%+0.75

Because the drone is so small

Small case

Charging6%−0.07

Battery would not charge unable to use

Charging up takes standard time

Unfortunately, the battery would not charge, with four flashing green lights, flashing 3 to 4 times a second

Connectivity-Overall6%−0.04

connection is terrible

Sometimes the connection pins need a quick wipe to ensure a solid link

Love

Charging20%−0.07

They charge as expected

charge without issue

charging is quick enough to keep you going

Battery Life15%−0.07

good quality batteries

Battery life is decent

Decent battery

Quality-Overall14%+1.66

The build quality feels good, and it is reassuring to know it includes multiple safety protections against overcharging, overheating, and short circuits

Good quality

They feel well made

Value For Money8%+0.52

This is a reasonable price

good value for money

Good product, good price

Size-Overall7%+0.75

Great fit

It fits securely

Good Fitment

Return

5.5% Return rate 12% Fixable by listing

Functionality-Overall23%▅▇▄▆█▆

It doesnt work

does not work

Compatibility-Overall16%▇▆▇▃▁█
Charging13%█▂▃▁▄▄

Battery would not charge unable to use

Charging up takes standard time

Unfortunately, the battery would not charge, with four flashing green lights, flashing 3 to 4 times a second

Size-Overall10%█▄▅▆▃▄

Because the drone is so small

Small case

Battery Life6%▁█▅▆▃▃

Also, the battery only lasts about 10 minutes

According to DJI meaning the battery had been stored for too long., and rock below a critical level

FAQ

Common Dji Neo Battery questions

Answered from the same tracked data.