How competitive is the Dji Avata 2 niche on Amazon United Kingdom?

1 brands and 19 sellers compete in Dji Avata 2 on Amazon United Kingdom. The top 5 Dji Avata 2 products take 98% of clicks and its top 5 brands hold 100% of demand.

What does it cost to enter the Dji Avata 2 niche?

Dji Avata 2 sells for £623.12 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £513.09–£750.60. The average incumbent carries 1,630 reviews — the moat a new listing must climb.

Dji Avata 2

brand-locked demand (top 5 brands take 100% of clicks) — Dji Avata 2 doesn't clear our bar today.

Signals High Returns High Price

Flapen Score

Skip it

This niche Category average

Is Dji Avata 2 profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Dji Avata 2 is a £393K/yr Amazon United Kingdom market (73K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 20/100.

Dji Avata 2: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -13.8% over the last 90 days and 0.9% of searches end in a purchase.

£393K

revenue / yr

Units sold / yr500

Search volume / yr-13.8%73K

Conversion rate0.9%

Avg price£623.12

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers1 · 19

Top-5 product click share98%

Open market0%

Avg brand age23 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 6 products

Top Dji Avata 2 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

DJI Avata 2 Fly Smart Combo (Three Batteries) FPV Drone With Camera 4K

Price: £513.09
Rating: 4.6/5
Reviews: 2,798
Age: 8mo ago

DJI Avata 2 Fly More Combo (3 Batteries) FPV Drone With Camera 4K

Price: £750.60
Rating: 4.6/5
Reviews: 2,798
Age: 2y ago

DJI Avata 360 Motion Fly More Combo 8K 360 Camera Drone

Price: £678.60
Rating: 4.5/5
Reviews: 461
Age: 4mo ago

DJI Avata 2 Fly More Combo (1 Battery) FPV Drone With Camera 4K

Price: £592.34
Rating: 4.6/5
Reviews: 2,798
Age: 2y ago

DJI Avata 360 Fly More Combo (RC 2) 8K 360 Camera Drone

Price: £676.40
Rating: 4.5/5
Reviews: 461
Age: 4mo ago

Newest

by launch date

DJI Avata 360 Motion Fly More Combo 8K 360 Camera Drone

Price: £678.60
Rating: 4.5/5
Reviews: 461
Age: 4mo ago

DJI Avata 360 Fly More Combo (RC 2) 8K 360 Camera Drone

Price: £676.40
Rating: 4.5/5
Reviews: 461
Age: 4mo ago

DJI Avata 360 (RC 2) 8K 360 Camera Drone

Price: £527.67
Rating: 4.5/5
Reviews: 461
Age: 4mo ago

DJI Avata 2 Fly Smart Combo (Three Batteries) FPV Drone With Camera 4K

Price: £513.09
Rating: 4.6/5
Reviews: 2,798
Age: 8mo ago

DJI Avata 2 Fly More Combo (3 Batteries) FPV Drone With Camera 4K

Price: £750.60
Rating: 4.6/5
Reviews: 2,798
Age: 2y ago

Competition: brands, sellers & click share

The top 5 products capture 98% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

1 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

98%

Top 20: 100%

Open market

DJI100%

Dji Avata 2 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume73KCVR0.9%Products6Brands1Top 5 Brands100%OOS Rate4.6%Rating4.5★Reviews1,630Avg BSR#41

Top Dji Avata 2 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

dji avata 255K/yr -15.7%0.5% conv.
dji avata12K/yr +9.3%0.1% conv.
dji avata 2 fly more combo6K/yr -35.7%0.8% conv.

What reviews say buyers love and hate about Dji Avata 2

What buyers mention most, as a share of all reviews.

What buyers love

78% of reviews

Battery Life13%

“The fly more pack comes with extra batteries so you can maximise your flight times”

Ease Of Use12%

“as easy to use as you'd expect”

Quality-Overall12%

“The build quality is excellent”

Value For Money8%

“I felt to be great value”

Fun/Entertainment Experience8%

“As someone who enjoys flying drones”

What buyers complain about

57% of reviews

Video Quality20%

“video files are osv poor video stitching in low light only 17 mins flight time”

Quality-Overall10%

“they werent very good”

Value For Money10%

“This is this combo is quite expensive”

Image/Picture Clarity7%

“the image side is kind of mad”

Functionality-Overall5%

“It had restricted range and control, and so your own creativity was restricted too”

Dji Avata 2 return rate & reasons

Why buyers send it back, as a share of all return requests.

5.8%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Battery Life

11%

2Functionality-Overall

3Charging

4Defective Material/Parts

5Video Quality

Common Dji Avata 2 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Dji Avata 2 20/100 on Amazon United Kingdom — Skip it. The niche generates £393K/yr across 6 tracked products. 4 of 4 products launched in the last 360 days are still selling. Search demand moved -13.8% over the last 90 days.

Dji Avata 2 buyers on Amazon United Kingdom complain most about Video Quality, Quality-Overall, Value For Money, the themes mined from the niche's reviews. Its return rate is 5.8% — above our launch gate.