Dixit
a concentrated shelf (top 5 take 100% of clicks) — Dixit doesn't clear our bar today.
Flapen Score
Is Dixit profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Dixit is a £91K/yr Amazon United Kingdom market (65K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 37/100.
Dixit: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -24.9% over the last 90 days and 7.0% of searches end in a purchase.
£91K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 5 products
Top Dixit products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Asmodee | Dixit The Dreamlike Storytelling Board Game for 38 Players | Simple to Learn with Stunning Art & Brilliant Creativity | For Games Nights Family Gatherings & Parties | Ages 8+ | 30 Mins
- Price
- £17.96
- Rating
- 4.7/5
- Reviews
- 417
- Age
- 5y ago
Asmodee | Dixit Odyssey | Board Game | Ages 8 and above | 3 to 12 Players | 30 Minutes Playing Time | English Version
- Price
- £24.69
- Rating
- 4.7/5
- Reviews
- 234
- Age
- 11y ago
Asmodee | Dixit: Disney Edition | Board Game | Ages 8 and above | 3-6 Players | 30 Minutes Playing Time | English Version
- Price
- £24.22
- Rating
- 4.8/5
- Reviews
- 57
- Age
- 3y ago
Libellud ASMDIX11EN2 Dixit: 10th Anniversary Expansion Mixed Colours
- Price
- £15.16
- Rating
- 4.7/5
- Reviews
- 318
- Age
- 6y ago
Asmodee| Dixit Expansion 2: Quest| Board Game | Ages 8 and above | 3-8 Players | 30 Minutes Playing Time | English Version
- Price
- £17.62
- Rating
- 4.8/5
- Reviews
- 898
- Age
- 13y ago
Trending
90-day click momentumAsmodee| Dixit Expansion 2: Quest| Board Game | Ages 8 and above | 3-8 Players | 30 Minutes Playing Time | English Version
- Price
- £17.62
- Rating
- 4.8/5
- Reviews
- 898
- Age
- 13y ago
Libellud ASMDIX11EN2 Dixit: 10th Anniversary Expansion Mixed Colours
- Price
- £15.16
- Rating
- 4.7/5
- Reviews
- 318
- Age
- 6y ago
Asmodee | Dixit Odyssey | Board Game | Ages 8 and above | 3 to 12 Players | 30 Minutes Playing Time | English Version
- Price
- £24.69
- Rating
- 4.7/5
- Reviews
- 234
- Age
- 11y ago
Asmodee | Dixit The Dreamlike Storytelling Board Game for 38 Players | Simple to Learn with Stunning Art & Brilliant Creativity | For Games Nights Family Gatherings & Parties | Ages 8+ | 30 Mins
- Price
- £17.96
- Rating
- 4.7/5
- Reviews
- 417
- Age
- 5y ago
Asmodee | Dixit: Disney Edition | Board Game | Ages 8 and above | 3-6 Players | 30 Minutes Playing Time | English Version
- Price
- £24.22
- Rating
- 4.8/5
- Reviews
- 57
- Age
- 3y ago
Newest
by launch dateAsmodee | Dixit: Disney Edition | Board Game | Ages 8 and above | 3-6 Players | 30 Minutes Playing Time | English Version
- Price
- £24.22
- Rating
- 4.8/5
- Reviews
- 57
- Age
- 3y ago
Asmodee | Dixit The Dreamlike Storytelling Board Game for 38 Players | Simple to Learn with Stunning Art & Brilliant Creativity | For Games Nights Family Gatherings & Parties | Ages 8+ | 30 Mins
- Price
- £17.96
- Rating
- 4.7/5
- Reviews
- 417
- Age
- 5y ago
Libellud ASMDIX11EN2 Dixit: 10th Anniversary Expansion Mixed Colours
- Price
- £15.16
- Rating
- 4.7/5
- Reviews
- 318
- Age
- 6y ago
Asmodee | Dixit Odyssey | Board Game | Ages 8 and above | 3 to 12 Players | 30 Minutes Playing Time | English Version
- Price
- £24.69
- Rating
- 4.7/5
- Reviews
- 234
- Age
- 11y ago
Asmodee| Dixit Expansion 2: Quest| Board Game | Ages 8 and above | 3-8 Players | 30 Minutes Playing Time | English Version
- Price
- £17.62
- Rating
- 4.8/5
- Reviews
- 898
- Age
- 13y ago
Competition: brands, sellers & click share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
Brands
2 falling
Sellers
45
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Libellud79%
- Asmodee21%
Dixit demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Dixit search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- dixit37K/yr
- dixit board game25K/yr
- dixit game3K/yr
What reviews say buyers love and hate about Dixit
What buyers mention most, as a share of all reviews.
What buyers love
100% of reviews“easy to have fun with”
“Its easy to learn, great for mixed ages, and encourages everyone to use their imagination and creativity”
“Well done to all the artists who created the designs”
“easy and simple”
“Up to 12 players and a perfect game to play with family and friends”
What buyers complain about
100% of reviews“Received as gift, rather terrible”
Dixit return rate & reasons
Why buyers send it back, as a share of all return requests.
1.0%
Return rate
8%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Dixit questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
