Disney Doorables
FailThe top 5 brands take 100% of clicks, so Disney Doorables is a Fail.
- Flapen Score
- 30 / 100Ranks 1,617 of 1,773 Toys & Games niches · −14 vs the category median of 4430
- Market size
- £43K/yr202K searches / yr
- 90-day growth
- -25.0%search demand this quarter
- Competition
- 56%top-5 click share · 2 brands · 109 sellers
Flapen Score
Disney Doorables against its category
The dotted line is the Toys & Games average. Past it, Disney Doorables is stronger. Inside it, weaker.
Market
The Disney Doorables market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Disney Doorables 202K times last year and spent an estimated £43K. All 2 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 30 out of 100, a Fail.
01 · Demand
2.1% of searches ended in a purchase last week.
Shoppers searched for this 202K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -25.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £43K a year.
- Searches, last 12 months
- 202K
- Growth, 90 days vs prior 90
- -25.0%
- Conversion, latest week
- 2.1%
- Market size, estimated
- £43Ka year
- Peak month
- November2.1× the quietest month
- Top search term
- disney doorables116K searches a year
02 · Price
A sale here is worth £10.06.
Listings sell for £10.06 on average, from £3.18 to £16.05. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £10.06 that is £1K to £3K a year per listing.
- Average price
- £10.06under the $15 to $100 sweet spot
- Price range
- £3.18–£16.05
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 1.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
45% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #653 within Dolls & Accessories. It carries 1,399 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 45%
- Prime listings
- 100%
- Out of stock, average day
- 5.5%
- Average rank
- #653in Dolls & Accessories
- Average rating
- 4.59 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,399per listing
- Listings tracked
- 20
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Disney Doorables products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Just Play Doorables Multi Peek S12
- Price
- £8.29
- Rating
- 4.7/5
- Reviews
- 7,736
- Age
- 2y ago

Disney Doorables In Full Bloom Mini Peek Series 15 - Mystery Floral Themed Mini Figures Assemble and Display Collectible Disney Surprise Toy For Collectors Fans Tweens & Kids 5 Up
- Price
- £4.35
- Rating
- 4.5/5
- Reviews
- 17
- Age
- 6mo ago

Disney Doorables Costume Cuties Collectible 3 8 cm Toys Boys and Girls Ages 5 and Up
- Price
- £9.28
- Rating
- 4.7/5
- Reviews
- 94
- Age
- 1y ago

Disney Doorables Remember When Lil Moments Mini Peek
- Price
- £4.38
- Rating
- 4.6/5
- Reviews
- 291
- Age
- 1y ago

Just Play Doorables Adoorbs Dolls Asst Series 2 Kids Toys for Ages 5 Up 20.32
- Price
- £7.90
- Rating
- 4.3/5
- Reviews
- 16
- Age
- 1y ago
Trending
90-day click momentum
Disney Doorables 44718 Peek S10 Multi-Color
- Price
- £16.05
- Rating
- 4.7/5
- Reviews
- 2,222
- Age
- 3y ago

Disney Doorables Mini Peek Technicolor Takeover 2 to 3 Collectable Figures Styles May Vary Kids Toy from 5 Years by Just Play 6.99
- Price
- £8.11
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2y ago

Just Play Doorables Adoorbs Dolls Asst Series 2 Kids Toys for Ages 5 Up 20.32
- Price
- £7.90
- Rating
- 4.3/5
- Reviews
- 16
- Age
- 1y ago

Disney Doorables In Full Bloom Mini Peek Series 15 - Mystery Floral Themed Mini Figures Assemble and Display Collectible Disney Surprise Toy For Collectors Fans Tweens & Kids 5 Up
- Price
- £4.35
- Rating
- 4.5/5
- Reviews
- 17
- Age
- 6mo ago

Just Play Doorables Multi Peek S12
- Price
- £8.29
- Rating
- 4.7/5
- Reviews
- 7,736
- Age
- 2y ago
Newest
by launch date
Disney Doorables In Full Bloom Mini Peek Series 15 - Mystery Floral Themed Mini Figures Assemble and Display Collectible Disney Surprise Toy For Collectors Fans Tweens & Kids 5 Up
- Price
- £4.35
- Rating
- 4.5/5
- Reviews
- 17
- Age
- 6mo ago

Disney Doorables In Full Bloom Multi Peek Series 15 - Mystery Floral Themed Mini Figures Assemble and Display Collectible Disney Surprise Toy For Collectors Fans Tweens & Kids 5 Up
- Price
- £10.87
- Rating
- 4.1/5
- Reviews
- 15
- Age
- 11mo ago

Just Play Doorables Adoorbs Dolls Asst Series 2 Kids Toys for Ages 5 Up 20.32
- Price
- £7.90
- Rating
- 4.3/5
- Reviews
- 16
- Age
- 1y ago

Disney Doorables Whatcha Gotcha Claw Machine Collectible 0.65 Inch Toy Boys and Girls Ages 5 and Up by Just Play
- Price
- £9.89
- Rating
- 3.8/5
- Reviews
- 20
- Age
- 1y ago

Disney Doorables Lets Party Multi-Peek Series 14
- Price
- £11.96
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
2 falling
Sellers
109
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
56%
Top 20: 100%
Open market
0%
- Just Play64%
- Disney Doorables36%
Demand
Disney Doorables search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.1×
Search terms
Top Disney Doorables search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- disney doorables116K/yr
- doorables82K/yr
- doorables disney4K/yr
Reviews and returns
What reviews say buyers love and hate about Disney Doorables
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Could be cheaper
Not worth the money
overly expensive for what you get
Product is tiny
This item is absolutely tiny
Love
Plus great value for money
Great price for a great product
offers great value for the price
Incredibly cute collectibles
Collectible
Exactly as described
exactly as described
Excellent quality, easy to use, and exactly as described
Great items,
Great wee gift for grandson
Return
1.3% Return rate 26% Fixable by listing
Product is tiny
This item is absolutely tiny
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Disney Doorables questions
Answered from the same tracked data.









