Is dinosaur shooting game profitable to sell on Amazon United Kingdom?

The niche generates £34K/yr across 14 tracked products. 2 of 9 products launched in the last 360 days are still selling. 90-day search growth is -21.0%. Flapen's verdict: Worth a look (51/100).

How competitive is the dinosaur shooting game niche?

9 brands and 13 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 88% of demand.

What do buyers complain about in dinosaur shooting game?

Top complaints mined from reviews: Ease Of Use, Size-Overall, Noise Level. The return rate is 1.3%.

What does it cost to enter the dinosaur shooting game niche?

Listings span £15.42–£28.04; the average listing price is £19.88 (sweet spot $15–$100). The average incumbent carries 138 reviews — the moat a new listing must climb.

dinosaur shooting game

Worth a look

Shows sweet-spot pricing room ($15.42–$28.04), but a small market ($34K/yr) keeps it on the watch list.

Price range

Incredible£15.42–£28.04

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great138.36

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Returns

Great1.3%

return rate — above 5% kills the launch gate

Avg price

Great£19.88

avg listing price — sweet spot $15–$100

Conversion

Great7.8%

search→purchase rate — share of searches ending in a sale

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Growth

Bad-21.0%

90-day search growth — must beat 0% to launch

Market size

Bad£34K

£34K/yr · 22K searches

Signals Low Review Barrier

According to Flapen's Amazon United Kingdom niche tracking, dinosaur shooting game is a £34K/yr Amazon United Kingdom market (22K searches/yr). The top 5 brands hold 88% of demand. Verdict: Worth a look — 51/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

dinosaur shooting game market data

Units sold / yr: 1K–2K; avg 100–250/product
Revenue / yr: £25K–£30K; units × avg price
Conversion rate: 7.8%
Avg BSR: #34
Page quality: 0%
Prime: 100%
Sponsored: 93%
Out of stock: 15.4%
Avg brand age: 26 months
Avg seller age: 204 days

Competition & brand share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 rising

Sellers

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

BLmukce32%
Kidluna16%
Protado15%
EagleStone14%
NMM10%
Cooldele4%
Open — no brand owns it (3 brands, 8%)

Demand

Weekly Amazon search volume, last 30 weeks — -21.0% search growth over the last 90 days.

Open Trend

Top dinosaur shooting game search terms

dinosaur shooting game9K/yr -19.4%5.8% conv.
chompshot dino blaster5K/yr -38.5%4.4% conv.
chomp shot dinosaur game3K/yr -3.5%5.1% conv.
dinosaur shooting toy4K/yr -12.5%8.1% conv.

All search terms

Top dinosaur shooting game products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

BLmukce Dinosaur Shooting Toys for Boys 3 4 5 6 7 Years Old 2 Air Pump Launchers Movable Target & 48 Foam Balls with LED Score & Sound Christmas/Birthday Gift for Toddlers (DARK GEEEN)

BLmukce£19.574.2★40 rev

Protado Dinosaur Shooting Toy for Kids Movable Target Game Red Ages 5+

Protado£16.824.1★26 rev

NMM Movable Dinosaur Shooting Toy for 4 5 6 7 8 Year Old Boys Shooting Target Games Toy with 2 Air Pump Gun 72 Foam Balls LED Score Record Spray Sound for Boys Girls Christmas Birthday Gifts

NMM£21.154.3★277 rev

EagleStone Dinosaur Shooting Game for Kids Ages 3-9 Moving Target Toy

EagleStone£20.224.2★230 rev

BLmukce Dinosaur Shooting Toys for Boys 3 4 5 6 7 Years Old 2 Air Pump Launchers Movable Target & 48 Foam Balls Outdoor/Backyard Games with LED Score & Sound Christmas/Birthday Gift for Toddlers

BLmukce£21.494.2★40 rev

Newest

by launch date

XINNOVEL Movable Dinosaur Shooting for Toys Kids 4-6 Electronic Kids Target Games with 2 Air Pump Launcher LCD Score Record Sound 48 Foam Balls Birthday Gifts for 3 4 5 6 7 8 Year Old Boys Girls

XINNOVEL£28.049 rev

4mo ago

Falafoty Dinosaur Shooting Toys for Boys Girls Movable Target Shooting Game 2 Air Pump Launchers 24 Foam Balls with LED Score Spray Effect & Sound Competition Game Christmas/Birthday Gift for Kids

Falafoty£16.111 rev

6mo ago

EagleStone Movable Dinosaur Shooting Toy with Spray Electronic Target Game

EagleStone£19.84230 rev

7mo ago

EagleStone Dinosaur Shooting Game for Kids Ages 3-9 Moving Target Toy

EagleStone£20.22230 rev

8mo ago

EagleStone Dinosaur Shooting Game for Kids Electronic Moving Target Toy

EagleStone£21.44230 rev

8mo ago

What buyers say about dinosaur shooting game

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience38%

“Fun game”

Gifting Purpose14%

“was the perfect present for him”

Shooting8%

“Great toy does shoot far watch out”

Quality-Overall6%

“Amazing toy for the kids, quality product”

Size-Overall5%

“decent size”

Value For Money5%

“he loved it worth the money 100%”

Ease Of Use4%

“easy to use”

Strength3%

“Was a lot more powerful than I expected”

Advertised Vs Actual Product3%

“Is as described”

Design-Overall1%

“Design and colours great”

What buyers complain about

Ease Of Use23%

“Very hard to pull back and load, otherwise good game”

Size-Overall13%

“Too small”

Noise Level7%

“it lets out a roaring sound”

Functionality-Overall7%

“Did not work / got refund”

Quality-Overall6%

“its not the best”

Hard Feel3%

“it was a little hard for him”

Instructions/User Manual/Troubleshooting3%

“My unit didn't include an instruction manual”

Value For Money2%

“I do feel it is a little bit overpriced for what it is”

Strength1%

“that's the weakness”

Battery Inclusion1%

“It requires 3 AA batteries. not included.”

Top return reasons

Size-Overall21%

Gifting Purpose16%

Functionality-Overall13%

Shooting8%

Defective Material/Parts8%

Quality-Overall5%