Dinosaur Puzzle
FailShoppers spend only $28K a year here, so Dinosaur Puzzle is a Fail.
- Flapen Score
- 38 / 100Ranks 1,216 of 1,773 Toys & Games niches · −6 vs the category median of 4438
- Market size
- £28K/yr64K searches / yr
- 90-day growth
- -18.8%search demand this quarter
- Competition
- 54%top-5 click share · 14 brands · 55 sellers
Flapen Score
Dinosaur Puzzle against its category
The dotted line is the Toys & Games average. Past it, Dinosaur Puzzle is stronger. Inside it, weaker.
Market
The Dinosaur Puzzle market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dinosaur Puzzle 64K times last year and spent an estimated £28K. The top 5 brands take 85% of clicks. Demand peaks in Nov–Dec. Flapen scores it 38 out of 100, a Fail.
01 · Demand
5.2% of searches ended in a purchase last week.
Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -18.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.
- Searches, last 12 months
- 64K
- Growth, 90 days vs prior 90
- -18.8%
- Conversion, latest week
- 5.2%
- Market size, estimated
- £28Ka year
- Peak month
- December3.6× the quietest month
- Top search term
- dinosaur puzzle24K searches a year
02 · Price
A sale here is worth £8.36.
Listings sell for £8.36 on average, from £3.53 to £18.07. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £8.36 that is £836 to £2K a year per listing.
- Average price
- £8.36under the $15 to $100 sweet spot
- Price range
- £3.53–£18.07
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £836–£2K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #504 within Jigsaws & Puzzles. It carries 1,132 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 100%
- Out of stock, average day
- 1.9%
- Average rank
- #504in Jigsaws & Puzzles
- Average rating
- 4.63 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,132per listing
- Listings tracked
- 30
04 · Newcomers
Amazon counts 0 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Dinosaur Puzzle products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Galt Toys 4 Puzzles in a Box - Dinosaurs Dinosaur Jigsaw Puzzle for Kids Ages 3 Years Plus
- Price
- £5.32
- Rating
- 4.7/5
- Reviews
- 2,369
- Age
- 10y ago

Orchard Toys Big Dinosaurs Jigsaw Puzzle for Kids - Large 50-Piece Dinosaur Floor Puzzles for 4+ Year Olds - Giant Games and Educational Toys for Children Toddlers Boys and Girls - 58 x 40 cm
- Price
- £8.03
- Rating
- 4.7/5
- Reviews
- 4,418
- Age
- 11y ago

Ravensburger Jurassic World Toys (Explorers) 4 in a Box Jigsaw Puzzles for Kids Age 3 Years Up - 12 16 20 24 Pieces
- Price
- £5.99
- Rating
- 4.6/5
- Reviews
- 37
- Age
- 2y ago

Ravensburger T-Rex Terror Dinosaurs Jigsaw Puzzle for Kids Age 3 Years Up - 35 Pieces - Educational Toddler Toys and Games
- Price
- £4.28
- Rating
- 4.7/5
- Reviews
- 495
- Age
- 5y ago

Ravensburger Prehistoric Dinosaur Life 60 Piece Jigsaw Puzzle for Kids Age 4 Years Up - Eductional Toys & Games for Children
- Price
- £5.05
- Rating
- 4.7/5
- Reviews
- 1,215
- Age
- 10y ago
Trending
90-day click momentum
GIVEITALL Floor Puzzles for Kids 48 Pieces Dinosaurs
- Price
- £8.32
- Rating
- 4.6/5
- Reviews
- 16
- Age
- 4mo ago

GIVEITALL Dinosaur Jigsaw Puzzles for Kids Ages 4-6 Year old 150 Pieces
- Price
- £10.59
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 4mo ago

Crocodile Creek 30 Piece Tower Puzzle Dinosaur Theme Fun and Educational Jigsaw for Boys and Girls Ages 3+
- Price
- £12.59
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 1y ago

Wooden Jigsaw Puzzles for Kids 3-6 Year Olds - Space Dinosaur Animals 30 Piece Puzzle Toys - Toddler Children Learning Educational Puzzle Toys Set (4 Puzzles)
- Price
- £6.10
- Rating
- 4.3/5
- Reviews
- 305
- Age
- 4y ago

Orchard Toys Dinosaur Opposites Activity Puzzles Helps to Teach Opposites 20 Puzzles in a Box 2-Piece Activity Puzzles For Kids Age 3-6 19 cm x 8 cm
- Price
- £5.32
- Rating
- 4.9/5
- Reviews
- 95
- Age
- 5y ago
Newest
by launch date
GIVEITALL Floor Puzzles for Kids 48 Pieces Dinosaurs
- Price
- £8.32
- Rating
- 4.6/5
- Reviews
- 16
- Age
- 4mo ago

GIVEITALL Dinosaur Jigsaw Puzzles for Kids Ages 4-6 Year old 150 Pieces
- Price
- £10.59
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 4mo ago

SYNARRY Dinosaur Magnetic Puzzles for 3 4 5 Year Olds 3 4 5 Year Old Boys Girl Toys Gifts Aeroplane Travel Activities for Kids Toddlers Birthday Presents for Children (20 Pieces)
- Price
- £11.12
- Rating
- 4.6/5
- Reviews
- 449
- Age
- 1y ago

QUOKKA Jigsaw Puzzles For 3 4 Year Olds - 60 Piece Jigsaws for Children Age 5 6 - Kids Puzzles With Dino Hatchlings - Educational Learning Game for Preschoolers - Gift Toy for Boys and Girls 7-8
- Price
- £6.99
- Rating
- 4.4/5
- Reviews
- 346
- Age
- 1y ago

GALT Magic Puzzle Dinosaurs - Fun Colourful 50 Piece Jigsaw Puzzle for Kids
- Price
- £7.91
- Rating
- 4.7/5
- Reviews
- 60
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 flat
Sellers
55
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
54%
Top 20: 89%
Open market
12%
- Ravensburger30%
- Galt22%
- Orchard Toys18%
- SYNARRY9%
- HUADADA5%
- AivaToba3%
- Open — no brand owns it (8 brands, 12%)
Demand
Dinosaur Puzzle search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.6×
Search terms
Top Dinosaur Puzzle search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dinosaur puzzle24K/yr
- dinosaur jigsaw12K/yr
- dinosaur puzzle age 39K/yr
- dinosaur puzzles5K/yr
- dinosaur puzzle age 45K/yr
- dinosaur jigsaw age 45K/yr
- dinosaur jigsaw age 35K/yr
Reviews and returns
What reviews say buyers love and hate about Dinosaur Puzzle
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
It's huge
too small
Smaller than expected
far too hard for children under the age of @8 years i would say
it was supposed to be a gift for my sons friend birthday
Waste of resources
the pieces are very thin
Love
are very solid quality
Good Quality
a good quality puzzle
Good fun
Very entertaining
Fantastic puzzle
Great gift
Was a gift was well happy
Birthday gift
Value for money
Good value
Very good value
Great Magnetic Kids Puzzle
Magnets seem to work well
Good magnetic hold
Return
0.7% Return rate 47% Fixable by listing
It's huge
too small
Smaller than expected
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dinosaur Puzzle questions
Answered from the same tracked data.









