Dinosaur Egg
FailDemand is soft, at -45.5% this quarter, so Dinosaur Egg is a Fail.
- Flapen Score
- 49 / 100Top 32% of 1,773 Toys & Games niches · +5 vs the category median of 4449
- Market size
- £114K/yr200K searches / yr
- 90-day growth
- -45.5%search demand this quarter
- Competition
- 61%top-5 click share · 16 brands · 37 sellers
Flapen Score
Dinosaur Egg against its category
The dotted line is the Toys & Games average. Past it, Dinosaur Egg is stronger. Inside it, weaker.
Market
The Dinosaur Egg market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dinosaur Egg 200K times last year and spent an estimated £114K. The top 5 brands take 74% of clicks. Demand peaks in Apr–Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
4.7% of searches ended in a purchase last week.
Shoppers searched for this 200K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -45.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £114K a year.
- Searches, last 12 months
- 200K
- Growth, 90 days vs prior 90
- -45.5%
- Conversion, latest week
- 4.7%
- Market size, estimated
- £114Ka year
- Peak month
- November3.0× the quietest month
- Top search term
- dinosaur egg59K searches a year
02 · Price
A sale here is worth £12.06.
Listings sell for £12.06 on average, from £3.83 to £38.52. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At £12.06 that is £9K to £12K a year per listing.
- Average price
- £12.06under the $15 to $100 sweet spot
- Price range
- £3.83–£38.52
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £9K–£12K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #237 within Play Figures. It carries 273 reviews at 4.25 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 100%
- Out of stock, average day
- 4.2%
- Average rank
- #237in Play Figures
- Average rating
- 4.25 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 273per listing
- Listings tracked
- 20
04 · Newcomers
Amazon counts 1 of last year's 10 launches as successful.
10 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 10
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Dinosaur Egg products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Keycraft Nurchums Dinosaur Hatching Egg T-Rex Growing Toy Self-Hatching Egg Collectible Dino 11 cm
- Price
- £5.72
- Rating
- 4.3/5
- Reviews
- 411
- Age
- 9y ago

Primal Hatch Jurassic World Interactive Toy Dinosaur & Egg Hatch & Train your own Baby Dino with 100+ Sounds & Reactions Kids Toys for Boys & Girls Aged 5 & Up
- Price
- £38.52
- Rating
- 4.7/5
- Reviews
- 1,769
- Age
- 1y ago

Joozmui Dinosaur Toys for Boys Fossil Digging Kit for Kids Dinosaur Egg Toys 3-10 Year Old Boy Gifts Boys Toy Age 3-8 Toy Figure Gifts for 3-11 Year Old
- Price
- £14.20
- Rating
- 4.5/5
- Reviews
- 1,191
- Age
- 3y ago

NURCHUMS Dinosaur Hatching Egg Triceratops - Hatch & Grow Interactive Toy 11 cm Collectible Figure
- Price
- £5.88
- Rating
- 4.4/5
- Reviews
- 330
- Age
- 9y ago

CraftAlive Jumbo Dino Egg Dig Kit Discover 12 Large Dinosaur Toys Excavation Kit for Kids STEM Learning Gift with Tools & Cards (Ages 6+)
- Price
- £12.76
- Rating
- 4.5/5
- Reviews
- 28
- Age
- 4mo ago
Trending
90-day click momentum
TUBAWD 5Pcs Hatching Dinosaur Egg with Five Expandable Dinosaur Figures Water-Activated Growth Surprise for Creative Play and Learning Activities
- Price
- £6.80
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Hsmihair Dinosaur Hatching Eggs for Kids 6 Pack Growing Dinosaur Eggs That Hatch in Water Hatching dinosaur egg for Girls Boys Eeaster gifts for kids & Birthday Gift Ideas for Kids Age 3 4 5 6 7 8
- Price
- £10.53
- Rating
- 4.0/5
- Reviews
- 11
- Age
- 3mo ago

TUBAWD 6PCS Hatching Dinosaur Egg Hatching Eggs Dinosaur Eggs - Submerge in Water to Crack Open Reveal a Cute Dino Model Great Surprise for Dinosaur Lovers
- Price
- £8.95
- Rating
- 3.0/5
- Reviews
- 1
- Age
- 3mo ago

Joozmui Dinosaur Toys for Boys Glow in The Dark Dinosaurs Eggs Dig Kit Toys for 3-10 Year Old Boys Girls Ideal 4 5 6 7 8 Year Old Boy Gifts for Birthday - Fossil Dinosaur Boys Toy Age 3-8
- Price
- £11.94
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

CraftAlive Jumbo Dino Egg Dig Kit Discover 12 Large Dinosaur Toys Excavation Kit for Kids STEM Learning Gift with Tools & Cards (Ages 6+)
- Price
- £12.76
- Rating
- 4.5/5
- Reviews
- 28
- Age
- 4mo ago
Newest
by launch date
TUBAWD 6PCS Hatching Dinosaur Egg Hatching Eggs Dinosaur Eggs - Submerge in Water to Crack Open Reveal a Cute Dino Model Great Surprise for Dinosaur Lovers
- Price
- £8.95
- Rating
- 3.0/5
- Reviews
- 1
- Age
- 3mo ago

Hsmihair Dinosaur Hatching Eggs for Kids 6 Pack Growing Dinosaur Eggs That Hatch in Water Hatching dinosaur egg for Girls Boys Eeaster gifts for kids & Birthday Gift Ideas for Kids Age 3 4 5 6 7 8
- Price
- £10.53
- Rating
- 4.0/5
- Reviews
- 11
- Age
- 3mo ago

TUBAWD 5Pcs Hatching Dinosaur Egg with Five Expandable Dinosaur Figures Water-Activated Growth Surprise for Creative Play and Learning Activities
- Price
- £6.80
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Beanewone Dinosaur Easter Eggs Digging Kit 12 Dinosaur Eggs & Dinosaur Toys Archaeological Science boys toys Easter Gifts Fossil Digging Kit for Boys & Girls Aged 3-12 (Colorful)
- Price
- £12.08
- Rating
- 4.5/5
- Reviews
- 71
- Age
- 4mo ago

MAUDFEK 30 PCS Random Color Dinosaur Eggs Hatching Dinosaur Egg Perfect for Dinosaur Theme Arrangements and Demonstrations Creating Memorable Experiences During Special Occasions
- Price
- £7.74
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 rising
Sellers
37
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
22%
- NURCHUMS30%
- Primal Hatch23%
- Joozmui11%
- ANCORY6%
- Keycraft4%
- TUBAWD4%
Demand
Dinosaur Egg search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, Nov, Dec · busiest ÷ quietest = 3.0×
Search terms
Top Dinosaur Egg search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dinosaur egg59K/yr
- dinosaur eggs20K/yr
- dinosaur eggs for kids18K/yr
- hatching dinosaur egg37K/yr
- dino egg16K/yr
- dinosaur egg hatch10K/yr
- dinosaur egg toy8K/yr
- dinosaur hatching egg9K/yr
- dinosaur eggs that hatch in water4K/yr
- dino eggs for kids5K/yr
Reviews and returns
What reviews say buyers love and hate about Dinosaur Egg
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
The egg is bigger than expected
Its huge
Although smaller than I expected
Wish it wasnt so expensive
expensive for what they are
Definitely not worth the money
Misleading Product
Not as advertised
Not what is advertised
It does make quite a mess
Very Messy and Repetitive
It definitely looks messy
Just know it is going to make a bug mess you get dust
Its a little messy as you chip away so set up on a table or somewhere that can be cleaned easily
though it can get a little messy — something to keep in mind
Love
Excellent entertainment
Fun for all
Fantastic toy
Suitable as a gift
Truly magical gift
Great birthday gift
Decent value for money
Great price
Amazing value for money
are appropriately sized for children
The main appeal is the sheer size of the thing
The egg is a really good size
The mini dinosaurs are fantastic quality
Fantastic quality
overall an ok product
Return
0.6% Return rate 32% Fixable by listing
Misleading Product
Not as advertised
Not what is advertised
The egg is bigger than expected
Its huge
Although smaller than I expected
The tools provided just dont work
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dinosaur Egg questions
Answered from the same tracked data.









