Dinosaur Costume

Shoppers searched for this 812K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -43.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £263K a year.

Searches, last 12 months

812K

Growth, 90 days vs prior 90

-43.5%

Conversion, latest week

1.8%

Market size, estimated

£263Ka year

Peak month

October11.8× the quietest month

Top search term

dinosaur costume323K searches a year

Listings sell for £17.71 on average, from £6.21 to £25.18. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £17.71 that is £9K to £13K a year per listing.

Average price

£17.71inside the $15 to $100 sweet spot

Price range

£6.21–£25.18

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

£9K–£13K

Returns

3.6%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #612 within Fancy Dress. It carries 521 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

90%

Out of stock, average day

3.9%

Average rank

#612in Fancy Dress

Average rating

4.48 starsAmazon United Kingdom average 4.36 stars

Average reviews

521per listing

Listings tracked

30

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months