Dice

Shoppers searched for this 365K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -12.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £150K a year.

Searches, last 12 months

365K

Growth, 90 days vs prior 90

-12.4%

Conversion, latest week

7.9%

Market size, estimated

£150Ka year

Peak month

December2.3× the quietest month

Top search term

dice268K searches a year

Listings sell for £5.16 on average, from £2.54 to £9.78. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At £5.16 that is £6K to £8K a year per listing.

Average price

£5.16under the $15 to $100 sweet spot

Price range

£2.54–£9.78

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

1,250–1,500

Revenue per listing a year

£6K–£8K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.7% of listings are out of stock. The average listing ranks #14 within Games & Accessories. It carries 877 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

14.7%

Average rank

#14in Games & Accessories

Average rating

4.64 starsAmazon United Kingdom average 4.36 stars

Average reviews

877per listing

Listings tracked

19

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months