Devil Costume
a small market ($28K/yr) — Devil Costume doesn't clear our bar today.
Flapen Score
Is Devil Costume profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Devil Costume is a £28K/yr Amazon United Kingdom market (326K searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 46/100.
Devil Costume: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -16.6% over the last 90 days and 0.7% of searches end in a purchase.
£28K
revenue / yr
Who owns the niche?
The top 5 brands hold 48% of demand, so 52% of the market is open.
52%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.
0/100
page quality · 30 products
Top Devil Costume products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
HENBRANDT Single Pack - Adult 3-Piece Devil Fancy Dress Set - Red Feathered Wings Horned Headband & Fork Trident Prop for Halloween Costume Parties & Events
- Price
- £6.59
- Rating
- 3.7/5
- Reviews
- 60
- Age
- 1y ago
Carreuty 4 Pcs Red Devil Costume for Women Halloween Angel Wings Fancy Dress Sets with Devil Wings Red Tutu Trident Fork Prop Devil Horns Headband Halloween Costumes
- Price
- £11.43
- Rating
- 4.4/5
- Reviews
- 13
- Age
- 1y ago
Devil Vampire Costume 20 IN 1 Halloween Vampire Cape Cloak with Devil Horns Fork Masks Necklace Red Gloves Spiderweb Stockings Nail Stickers for Adult Women Halloween Costumes Cosplay Theme Party
- Price
- £11.35
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 1y ago
Ladies Halloween Devil Cheerleader - Medium - Red Cheerleader Dress Red Pompoms Devil Horns and White & Red Sport Socks - Adults Cheer Captain Halloween Trick or Treat Fancy Dress Costume
- Price
- £13.84
- Rating
- 4.0/5
- Reviews
- 47
- Age
- 3y ago
Buitifo Womens Fishnet Bodystocking Plus Size Crotchless Bodysuit Sexy Tights Nightwear Chemise Lingerie(red gb one Size)
- Price
- £9.64
- Rating
- 4.3/5
- Reviews
- 6,135
- Age
- 6y ago
Trending
90-day click momentum
JasmyGirls Sexy Devil Cosplay Lingerie High Slit Babydoll Dress Halloween Anime Ninja Roleplay Outfit Goth High Waist Tank Dresses Black
- Price
- £17.18
- Rating
- 3.8/5
- Reviews
- 116
- Age
- 3y ago
NEW-YIJUNSHUN Halloween Cape with Hood Devil Costume Vampire Cape Adult Halloween Witch Costume for Men and Women (Black 170CM)
- Price
- £7.78
- Rating
- 3.6/5
- Reviews
- 11
- Age
- 2y ago
Buitifo Womens Fishnet Bodystocking Plus Size Crotchless Bodysuit Sexy Tights Nightwear Chemise Lingerie(red gb one Size)
- Price
- £9.64
- Rating
- 4.3/5
- Reviews
- 6,135
- Age
- 6y ago
Gatamiau Womens Sexy Sleeveless Patent Leather Dress Chest Cutout Lingerie Bodysuits Shiny Wet Look Front Zipper Tight-Fitting Mini Nightclub Wear Halloween Devil Costumes (Red S)
- Price
- £11.61
- Rating
- 3.8/5
- Reviews
- 8
- Age
- 1y ago
500ml - Red Devil Onetime Interior & Exterior Ready Mixed Lightweight Filler
- Price
- £9.12
- Rating
- 4.3/5
- Reviews
- 18
- Age
- 1y ago
Newest
by launch dateGatamiau Womens Sexy Sleeveless Patent Leather Dress Chest Cutout Lingerie Bodysuits Shiny Wet Look Front Zipper Tight-Fitting Mini Nightclub Wear Halloween Devil Costumes (Red S)
- Price
- £11.61
- Rating
- 3.8/5
- Reviews
- 8
- Age
- 1y ago
Meriviva Devil Costume Women 22 In 1 Pack Adult Womens Halloween Costume Set with Red Devil Accessories womens Devils Cape Outfit for Fancy Dress Halloween Carnival
- Price
- £14.66
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago
AOOWU Adult Hooded Cape Set Reversible Hooded Cape Cloak for Adults Unisex Black Red Vampire Witch Costume with Devil Fork&Horn Headband&Scar Tattoos Halloween World Book Day Cosplay Attire
- Price
- £10.66
- Rating
- 4.2/5
- Reviews
- 53
- Age
- 1y ago
HENBRANDT Single Pack - Adult 3-Piece Devil Fancy Dress Set - Red Feathered Wings Horned Headband & Fork Trident Prop for Halloween Costume Parties & Events
- Price
- £6.59
- Rating
- 3.7/5
- Reviews
- 60
- Age
- 1y ago
ViEinkaufen Womens Deluxe Devil Costume Set 6-Piece Gothic Cape Outfit Set with Reversible Cape Horns Choker Lace Mask Stockings Gloves for Masquerades Carnival Theme Cosplay Parties
- Price
- £10.59
- Rating
- 3.4/5
- Reviews
- 15
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
Brands
25 rising
Sellers
64
Top-5 brand share
48%
Top 20: 95%
Top-5 click share
45%
Top 20: 89%
Open market
47%
- HENBRANDT11%
- Carreuty11%
- I LOVE FANCY DRESS10%
- Satar Refes9%
- Buitifo6%
- REDSTAR6%
Devil Costume demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 159.9×
Top Devil Costume search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- devil costume147K/yr
- devil costume women51K/yr
- sexy devil outfit for women14K/yr
- devil outfit10K/yr
- red devil3K/yr
- red devil costume11K/yr
- devil accessories13K/yr
- angel and devil costume10K/yr
- devil accessories women8K/yr
- ladies devil costume10K/yr
What reviews say buyers love and hate about Devil Costume
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“Easy to use”
“Nice quality”
“at a low price they're decent enough”
“Apart from that looks like in the pictures”
What buyers complain about
87% of reviews“Really disappointing size”
“Poor quality”
“Totally tiny little tub very poor value for money”
“Ok. Was good for the 1 use however it fell apart easily”
“so wouldnt be able to be reused”
Devil Costume return rate & reasons
Why buyers send it back, as a share of all return requests.
3.7%
Return rate
69%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Devil Costume questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
