Devil Costume

Shoppers searched for this 326K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -16.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.

Searches, last 12 months

326K

Growth, 90 days vs prior 90

-16.6%

Conversion, latest week

0.7%

Market size, estimated

£28Ka year

Peak month

October159.9× the quietest month

Top search term

devil costume147K searches a year

Listings sell for £12.03 on average, from £5.74 to £41.32. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £12.03 that is £1K to £3K a year per listing.

Average price

£12.03under the $15 to $100 sweet spot

Price range

£5.74–£41.32

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

3.7%of orders · Amazon United Kingdom median 0.6%

60% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 37.0% of listings are out of stock. The average listing ranks #1,643 within Dress-Up Accessories. It carries 830 reviews at 4.09 stars, so a new listing needs social proof before a better product.

Sponsored listings

60%

Prime listings

87%

Out of stock, average day

37.0%

Average rank

#1,643in Dress-Up Accessories

Average rating

4.09 starsAmazon United Kingdom average 4.36 stars

Average reviews

830per listing

Listings tracked

30

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months