Descendants Costume

Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -61.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £10K a year.

Searches, last 12 months

101K

Growth, 90 days vs prior 90

-61.9%

Conversion, latest week

0.6%

Market size, estimated

£10Ka year

Peak month

October18.0× the quietest month

Top search term

descendants costume31K searches a year

Listings sell for £16.32 on average, from £4.77 to £51.68. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £16.32 that is £0 to £2K a year per listing.

Average price

£16.32inside the $15 to $100 sweet spot

Price range

£4.77–£51.68

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

5.1%of orders · Amazon United Kingdom median 0.6%

47% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 27.2% of listings are out of stock. The average listing ranks #2,695 within Fancy Dress. It carries 213 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings

47%

Prime listings

85%

Out of stock, average day

27.2%

Average rank

#2,695in Fancy Dress

Average rating

4.17 starsAmazon United Kingdom average 4.36 stars

Average reviews

213per listing

Listings tracked

55

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months