Den Building Kit

Shoppers searched for this 513K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £177K a year.

Searches, last 12 months

513K

Growth, 90 days vs prior 90

-8.5%

Conversion, latest week

1.3%

Market size, estimated

£177Ka year

Peak month

December4.0× the quietest month

Top search term

den194K searches a year

Listings sell for £27.13 on average, from £13.73 to £43.19. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At £27.13 that is £14K to £20K a year per listing.

Average price

£27.13inside the $15 to $100 sweet spot

Price range

£13.73–£43.19

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

500–750

Revenue per listing a year

£14K–£20K

Returns

1.4%of orders · Amazon United Kingdom median 0.6%

75% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 22.1% of listings are out of stock. The average listing ranks #874 within Building & Construction Toys. It carries 611 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

94%

Out of stock, average day

22.1%

Average rank

#874in Building & Construction Toys

Average rating

4.19 starsAmazon United Kingdom average 4.36 stars

Average reviews

611per listing

Listings tracked

16

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months