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Deadpool Figure

a small market ($38K/yr) — Deadpool Figure doesn't clear our bar today.

Flapen Score

37
Skip it
Market size 9Growth 19Conversion 17Competition 39Returns 95Price range 75Avg price 95Brand share 12Review moat 64Quality gap 25
This niche Category average

Is Deadpool Figure profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Deadpool Figure is a £38K/yr Amazon United Kingdom market (110K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 37/100.

Deadpool Figure: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -11.4% over the last 90 days and 1.3% of searches end in a purchase.

£38K

revenue / yr

Units sold / yr3K
Search volume / yr-11.4%110K
Conversion rate1.3%
Avg price£25.55

Who owns the niche?

The top 5 brands hold 95% of demand, so 5% of the market is open.

5%

open market share

Brands · sellers9 · 85
Top-5 product click share62%
Open market5%
Avg brand age31 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 17 products

Sponsored placement35%
New entrants (1y)8· 4 succeeded
Avg rating4.6★
Avg reviews936

Top Deadpool Figure products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

£0£2K£4K£6K£8K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

9 falling

Sellers

85

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

3%

  • Marvel73%
  • Heartsking10%
  • Driflo6%
  • Kanfyyl3%
  • Funko2%
  • McFarlane2%
  • Open — no brand owns it (3 brands, 3%)

Deadpool Figure demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume110KCVR1.3%Products17Brands9Top 5 Brands95%OOS Rate8.5%Rating4.6★Reviews936Avg BSR#1,574
30K20KHoliday '24Spike '25Black Friday '25DecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 8.4×

Top Deadpool Figure search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • deadpool figure73K/yr
  • deadpool action figure19K/yr
  • deadpool toys12K/yr
  • deadpool toy6K/yr

What reviews say buyers love and hate about Deadpool Figure

What buyers mention most, as a share of all reviews.

What buyers love

97% of reviews
Collectibles38%

Its an amazing figure that looks great to add to my collection

Quality-Overall17%

Detailing overall very good

Gifting Purpose12%

Good gift

Fun/Entertainment Experience9%

Fun for rear view

Strength6%

Sturdy, well-detailed, and perfect for imaginative play

What buyers complain about

94% of reviews
Quality-Overall26%

Terrible quality

Strength22%

is super flimsy

Durability22%

Broken

Value For Money11%

Im not sure its worth the price tag

Grip6%

my only gripe was that the left hand was unable to move

Deadpool Figure return rate & reasons

Why buyers send it back, as a share of all return requests.

1.0%

Return rate

26%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Defective Material/Parts
23%
2Size-Overall
20%
3Durability
12%
4Quality-Overall
10%
5Display-Overall
5%

Common Deadpool Figure questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Deadpool Figure 37/100 on Amazon United Kingdom — Skip it. The niche generates £38K/yr across 17 tracked products. 4 of 8 products launched in the last 360 days are still selling. Search demand moved -11.4% over the last 90 days.
Search demand for Deadpool Figure on Amazon United Kingdom peaks in Oct–Nov–Dec, where the busiest month runs 8.4× the quietest.